Marketers are positive about what the Union Budget 2019 brings, especially with regard to the start-up industry and tax relief for private individuals

exchange4media Staff Jul 8, 2019 8:04 AM

Krishnakumar P, Dell’s Senior VP and General Manager, Asia Pacific-Japan, & Ritu Gupta, Marketing Director, Consumer & Small Business, Dell India & ANZ, talk about the company’s latest offerings

Anjali Thakur Jun 20, 2019 8:42 AM

Single-window clearance for film shoots, introduction of anti-camcording provision in Cinematography Act to fight piracy also bring cheer

exchange4media Staff Feb 2, 2019 8:50 AM

Presenting the interim Budget on Friday, Piyush Goyal said the cost of data in India is now possibly the lowest in the world

exchange4media Staff Feb 1, 2019 3:19 PM

Rajan Anandan, Vice President, Google India and South East Asia was in Mumbai to deliver the annual Subhas Ghosal Memorial Lecture, organised by the Advertising Agencies Association of India and Subhas Ghosal Foundation

exchange4media Staff Sep 21, 2018 8:58 AM

President - South Asia, The Nielsen Company, had some rather positive forecasts for India while delivering the State of the Union at the launch of the BW Businessworld Marketing Whitebook

exchange4media Staff Jul 23, 2018 8:57 AM

Zarina L Stanford speaks about the growing clout of the Indian digital ecosystem and how global players are looking at participating in this transformational journey and leveraging the opportunity that India presents.

Ruhail Amin May 10, 2018 8:59 AM

Exchange4media asked a few players, both media owners and OOH agency heads, about their perspective on this year’s annual fiscal statement and found that one of the major topics of discussion is lead in digital

Aarti Pahwa Mar 1, 2018 8:53 AM

It supports the digital India Initiative by bringing urban and rural India on the same platform for entertainment and education with a unified consumer offer.

exchange4media Mumbai Bureau Feb 28, 2018 6:10 PM

In its teaser video, iVOOMi has befittingly captured the essence of India becoming Digitally Smart

exchange4media Staff Dec 23, 2017 9:09 AM

Sood shared his insights on how the current war between telcos is benefiting consumers and how he plans to reinvent himself in this rapidly changing digital environment

Ronald Menezes Jul 31, 2017 7:52 AM

The aim is to enable brands to create effective PR campaigns, which will use new technologies to showcase clients’ products and services in a unique manner

exchange4media Staff May 16, 2017 2:26 PM

Arun Jaitley, Minister of Finance, Defence and Corporate Affairs, Government of India, on the post-demonetization phase and how it has boosted digital migration across urban and rural areas

Ruhail Amin May 4, 2017 7:53 AM

Sharma was speaking at the India Telecom 2016 summit in New Delhi

Ruhail Amin Nov 2, 2016 8:47 AM

Over the past 24 hours, hundreds have been queuing up at their neighbouring Reliance Digital store as early as 2am

exchange4media Staff Aug 25, 2016 9:06 AM

As Narendra Modi completes two years in office, he seems to be taking steps forward to make Digital India more than just a dream and working towards stamping India’s presence on the global digital map

Ronald Menezes May 31, 2016 8:05 AM

As Narendra Modi completes two years in office, he seems to be taking steps forward to make Digital India more than just a dream and working towards stamping India’s presence on the global digital map

Ronald Menezes May 31, 2016 8:05 AM

CII and Deloitte released a report recently focusing on the ecommerce sector in India and how it could play the role of a game changer

Ronald Menezes May 17, 2016 8:20 AM

Digital media has taken the world by storm, upending the world of traditional marketing. This requires 21st-century marketers to become savvy about a broad range of digital marketing options writes Sakhhi Chhabra, Research Scholar, MDI, Gurgaon.

Sakhhi Chhabra Feb 10, 2016 8:10 AM

Industry leaders give their views as Sundar Pichai unveils Google’s roadmap for India in his first official visit

exchange4media Staff Dec 18, 2015 9:17 AM