concert
Yo Yo Honey Singh?blur=25

Cinematic AV sequences played across giant screens, guiding audiences through the defining moments of Honey Singh’s journey while the music exploded live on stage

e4m Staff Mar 16, 2026 10:35 AM

Diljit Dosanjh’s Dil‑Luminati India Tour 2024?blur=25

According to the EY report, while indirect revenues were driven by travel, hospitality and tourism, tier II and tier III cities contributed 49% of total attendance, underscoring demand beyond metros

e4m Staff Mar 6, 2026 11:07 AM

NDTV Good Times Concert?blur=25

The NDTV Good Times–curated Raag-On Tour was held at Dublin Square, Phoenix Marketcity, on 8 February 2026

e4m Staff Feb 9, 2026 12:54 PM

Pepsi ad?blur=25

The commercial, titled “The Choice,” directed by Oscar-winner Taika Waititi, revives the classic Pepsi Challenge blind taste test

Vaishnavi Deshpande Jan 30, 2026 6:35 PM

PM Narendra Modi?blur=25

The Prime Minister appreciated the trend for bringing the youth towards their cultural roots in a new way

Vaishnavi Deshpande Jan 27, 2026 1:20 PM

Why are news channels tuning into live concerts??blur=25

News broadcasters are looking at live events as brand extensions rather than immediate P&L drivers, offering visibility, audience engagement and cross-platform value, share experts

Chehneet Kaur Jan 9, 2026 9:34 AM

AP Dhillon’s Mumbai Concert?blur=25

One of the most widely shared clips from the concert features Tara Sutaria, who performed on stage with Dhillon during his performance of the song Thodi Si Daaru

e4m Staff Dec 29, 2025 6:18 PM

Singer Tyla?blur=25

South African singer Tyla made her India debut with performances at Mumbai’s MMRDA Grounds on December 7

Vaishnavi Deshpande Dec 9, 2025 3:17 PM

Travis Scott?blur=25

Travis Scott’s CIRCUS MAXIMUS World Tour wrapped up its India leg with a concert at Mumbai’s Mahalaxmi Racecourse

Vaishnavi Deshpande Nov 20, 2025 3:39 PM

Brands singing along at concerts?blur=25

Marketers say cultural spaces like music festivals allow brands to connect with younger audiences with live entertainment offering a high level of immersion and undivided attention

Sunidhi Vijay Nov 18, 2025 8:46 AM

Akon’s Mumbai concert shows how nostalgia-driven setlists fuel viral Live experiences?blur=25

The most talked-about and viral moment of the Mumbai concert was Akon's ingenious and playful way of interacting with the massive crowd

e4m Staff Nov 17, 2025 3:11 PM

Enrique Iglesias?blur=25

The concert, part of Enrique Iglesias’ ‘India Tour2025’, marked his first show in Mumbai after 2004

e4m Staff Oct 30, 2025 1:44 PM

Rajat Uppal appointed Business Head for ABP Network’s upcoming events vertical?blur=25

Rajat Uppal recently stepped down from his role at Stage Aaj Tak, the consumer events vertical of India Today Group

e4m Staff Oct 15, 2025 5:23 PM

NDTV Good times?blur=25

The vertical will offer live concerts and cultural experiences

e4m Staff Sep 24, 2025 7:33 AM

Coldplay?blur=25

The Coldplay kiss cam mishap became a global stage for meme marketing and brands wasted no time jumping in with punchlines

e4m Staff Jul 21, 2025 5:59 PM

coldplay?blur=25

Brands across spectrum jumped at the chance to connect with fans on an emotional level, transforming the event into a vibrant marketing playground

e4m Staff Jan 22, 2025 9:22 AM

coldplay?blur=25

Other options include co-powered sponsorships at Rs 7 crore and partner sponsorships at Rs 3 crore, say sources

Aditi Gupta Jan 22, 2025 9:03 AM

Roshan abbas?blur=25

Roshan Abbas, Founder of Kommune, delves into strategies to grow and innovate within India’s rapidly evolving live music industry

Roshan Abbas Dec 23, 2024 4:34 PM

diljeet dosanjh?blur=25

Concert partnerships like these are redefining how brands approach advertising, bringing a light-hearted yet strategic edge to connect with audiences, say experts

e4m Staff Oct 29, 2024 9:22 AM

Diljit Dosanjh Dil-Luminati?blur=25

Around 1 lakh tickets sold out within a minute for Diljit Dosanjh Dil-Luminati tour, scheduled for early October and late November

Soumya Gawri Sep 13, 2024 9:38 AM

century mattress?blur=25

The initiative has been carried out in association with Big FM

e4m Staff Mar 19, 2024 5:41 PM

ek saath?blur=25

Event will be organised by GKPD, I Am Buddha Foundation and the Anupam Kher Foundation.

exchange4media Staff May 29, 2021 8:39 PM

taj mahal?blur=25

The brand has strengthened its association with classical musicians by presenting a line-up of 24 artists who will perform live for over two months

exchange4media Staff Jun 19, 2020 12:00 AM

Kartik Radio City?blur=25

Kartik Kalla, Chief Creative Officer, Radio City, shares more on the innovative campaigns that the brand has recently come up with

Noel Dsouza May 8, 2020 11:45 AM

radio city?blur=25

Spread across 39 stations, the initiative will see participation of famous musicians like Daler Mehndi, Raftaar, Amit Trivedi, etc.

exchange4media Staff Apr 28, 2020 12:00 AM

national geographic?blur=25

Curated by Lady Gaga, the two-hour program will be hosted by a trio of network late-night hosts: Jimmy Fallon, Jimmy Kimmel, and Stephen Colbert

exchange4media Staff Apr 16, 2020 2:33 PM

Veetla Concert?blur=25

The concert comprises music composers performing unplugged sessions and jamming to their favourite song

exchange4media Staff Apr 15, 2020 12:00 AM

Fever FM Arijit Singh Live in Concert?blur=25

Arijit Singh Live in Concert will be held at Sector 10, Dwarka, Delhi on 22nd February 2020

exchange4media Staff Feb 13, 2020 6:39 PM