amu
Samuel Heath?blur=25

Based out of Ogilvy UK, Samuel Heath will report to Global Chief Creative Officer Liz Taylor

e4m Staff May 25, 2026 4:40 PM

Sanjay Jamuar appointed first CEO Delhi Metro International Limited DMIL?blur=25

Jamuar is an ex IRTS officer with wide experience across the Indian railways, DMRC, and internationally in the UK, USA, France, Middle East and Europe

e4m Staff Apr 27, 2026 1:02 PM

A.S. Lakshminarayanan Tata Communications CEO retirement?blur=25

In January 2026, Tata Communications’ board named Ganesh Lakshminarayanan as Managing Director and CEO-Designate

e4m Staff Apr 14, 2026 9:02 AM

University of Chicago, Prof. Krishnamurthy V. Subramanian?blur=25

Prof. Krishnamurthy V. Subramanian is the first Indian economist to receive the distinction in the award’s 85-year history

e4m Staff Mar 11, 2026 9:41 AM

Balamurugan Mani and Fauzan Rahim lead Ventes Avenues?blur=25

Company announces expansion of focus toward first-party data collaboration, CTV ecosystems, premium media supply and proprietary marketing technology

e4m Staff Mar 10, 2026 2:08 PM

Balaji Krishnamurthy appointed CFO of Uber?blur=25

Balaji Krishnamurthy succeeds Prashanth Mahendra-Rajah, who stepped down from the role

e4m Desk Feb 18, 2026 1:34 PM

India A&M Report 2026?blur=25

Drawing on a 25-year vantage point at the centre of India’s Advertising and Marketing ecosystem, the report reframes industry churn as a leadership question

Shripad Kulkarni Feb 12, 2026 6:00 PM

Balaji Krishnamurthy appointed as CFO of Uber?blur=25

Current CFO Prashanth Mahendra-Rajah moves on, to continue as a senior finance advisor to Chief Executive Officer Dara Khosrowshahi until July 1, 2026

e4m Desk Feb 5, 2026 8:05 AM

Sari Baldauf stepping down as Nokia Board Chair?blur=25

The Board has proposed current Vice Chair, Timo Ihamuotila, as the next Board Chair and Thomas Saueressig as the Vice Chair

e4m Staff Jan 30, 2026 2:32 PM

Viral ‘Zero Civic Sense’ Reel?blur=25

The trend was sparked by a viral clip from influencer Amulya Rattan, which drew backlash as many argued that public spaces are meant for everyone, not private filming

Vaishnavi Deshpande Jan 27, 2026 6:30 PM

Shiva Krishnamurthy appointed CEO of General Mills India?blur=25

Shiva Krishnamurthy joined HUL in 2000 and served the organisation for 25 years

e4m Staff Jan 20, 2026 8:26 AM

Brand Mascots?blur=25

As brands rethink how they connect with audiences in the digital age, AI-generated virtual personalities are moving beyond experiments to become the faces of modern campaigns

Aryendra Khan Jan 8, 2026 8:37 AM

Aravamudhan K appointed Executive Vice President Legal & Regulatory at JioStar?blur=25

Before this elevation, Aravamudhan K served as Head of Public Policy at the company

e4m Staff Nov 26, 2025 3:20 PM

New York's Times Square is turning desi?blur=25

Brands are looking for shorter bursts at the coveted Times Square in New York, and most aim to cash in with viral videos on social media

Chehneet Kaur Nov 24, 2025 8:29 AM

Amul's tribute for Piyush Pandey?blur=25

Amul paid tribute to Piyush Pandey, honoring the icon whose storytelling and creativity left an indelible mark on Indian advertising

e4m Desk Oct 27, 2025 10:18 AM

icecream?blur=25

Experts suggest that incorporating regional tastes, hyperlocal campaigns, and community-driven engagement could ensure national brands remain competitive even in smaller markets

Pooja Yadav Oct 23, 2025 9:17 AM

Hero brands?blur=25

While a hero product ensures visibility, in a hyper-digital environment relying on one star product may not be enough, and brands need to diversify as consumer preferences are shifting constantly 

Sunidhi Vijay Jul 30, 2025 9:07 AM

Amul?blur=25

Gordhan Dhameliya to be Vice Chairman of the federation

e4m Desk Jul 23, 2025 11:26 AM

amul?blur=25

Sonic marketing works because it’s subtle but sticky. It taps into psychology, rhythm, and repetition, say experts

Soumya Gawri Apr 26, 2025 8:25 AM

Osamu Suzuki?blur=25

Osamu Suzuki died on Wednesday of lymphoma, said the company

e4m Staff Dec 27, 2024 7:11 PM

Amul Jayen Mehta?blur=25

Jayen Mehta has been given an extension till 2029–2030, media reports said

e4m Staff Dec 9, 2024 2:42 PM

flipkart marketplace?blur=25

The marketplace arm of Flipkart reported revenue of Rs 17,907.3 crore for 2023-24, up nearly 21% year-on-year

e4m Desk Oct 29, 2024 9:03 AM

amul?blur=25

Italian company has been marketing cookies and chocolate-covered biscuits under the brand “Amuleti,” reminiscent of Amul’s trademark

e4m Desk Sep 12, 2024 12:22 PM

Prahlad Krishnamurthi?blur=25

Prior to this, Prahlad Krishnamurthi was with Cleartrip as Chief Business Officer

e4m Desk Sep 9, 2024 3:47 PM

Amul?blur=25

With an 85% share in the Indian butter market and 66% market share in cheese, Amul’s branding efforts have successfully resonated with consumers, the report noted

e4m Staff Aug 21, 2024 9:16 AM

Swiggy Instamart Sairam Krishnamurthy?blur=25

Sairam Krishnamurthy has over 18 years of experience in leadership roles in retail and FMCG industries

e4m Staff Aug 5, 2024 12:58 PM

Kantar?blur=25

95-year-old Indian biscuit brand Parle secures title of top global billionaire brand

e4m Staff Jul 29, 2024 2:11 PM

Shashi Sinha e4m Golden Mikes Radio & Audio Conference & Awards 2024?blur=25

At e4m Golden Mikes Radio & Audio Conference 2024, Shashi Sinha, IPG Mediabrands CEO, shared industry insights as he recalled his associations with Geetmala’s Ameen Sayani & Amul’s Dr Verghese Kurien

e4m Staff Jun 27, 2024 8:29 AM

Amul ice lounge?blur=25

Amul has introduced its 15th Ice Lounge in Connaught Place, Delhi, showcasing international flavours and a luxurious ambience as part of its ambitious national expansion strategy

e4m Staff Jun 12, 2024 12:06 PM

Swiggy?blur=25

Swiggy's new campaign has Gulaab Jamun Uncle's hilarious food escapades and Harsha Bhogle's witty commentary

e4m Staff Jun 7, 2024 1:40 PM

USA Cricket Amul?blur=25

Amul has joined as the Lead Arm sponsor of its men's national cricket team

e4m Staff May 2, 2024 2:00 PM

Kiran Ramamurthy Media.Monks?blur=25

exchange4media had recently reported that Media.Monks’ Azazul Haque and Kiran Ramamurthy had put in their papers

Neeta Nair Apr 12, 2024 8:07 AM

Media Monks Azazul Haque Kiran Ramamurthy?blur=25

Sources say after Poran Malani, Azazul Haque and Kiran Ramamurthy from Media.Monks are now on their way out

Neeta Nair Mar 22, 2024 12:36 PM

IPL?blur=25

Dream11, Vimal, Asian Paints, Charged by Thumsup, Joy Personal Care, Dettol and Amul come on board

e4m Desk Mar 14, 2024 7:01 PM

Sportstar Aces Awards?blur=25

This year, there are 24 categories of awards, among them five Popular Choice and 16 Jury Awards

e4m Staff Feb 8, 2024 1:37 PM

HT Media?blur=25

HT City print editions will carry out especially curated content around 8 themes, spread across 8 weeks

NATIVE CONTENT Jan 30, 2024 2:53 PM

Azazul Haque and Kiran Ramamurthy of Media Monks?blur=25

Azazul Haque, Chief Content Officer, Media.Monks, and Kiran Ramamurthy, Chief Operating Officer, Media.Monks, share the success story of the agency

Neeta Nair Jan 30, 2024 8:50 AM

Sharam cheese Amul?blur=25

This post has been used to create misinformation and spread unnecessary fear among consumers, said Amul

e4m Staff Dec 21, 2023 4:49 PM

Jayen Mehta Amul?blur=25

Jayen Mehta, the Managing Director of Amul, spoke about the long association with Sinha and the ad veteran's contributions to the industry

Aditi Gupta Dec 2, 2023 9:50 AM

Jayen Mehta Amul?blur=25

The Managing Director of Amul India spoke at the Pitch Brand Talk summit about the brand continuing to stay relevant for the Indian consumer

e4m Staff Nov 23, 2023 1:14 PM

Tiger shroff pkl?blur=25

The campaign film, titled 'India Ki Har Saans Mein Kabaddi,' has been unveiled with the star trio

e4m Staff Nov 22, 2023 1:40 PM

marketing whitebook?blur=25

At the BW Marketing Whitebook Summit 2023, CEOs & COOs delve deeper into how new age technologies and the new breed of consumers are changing the face of the industry

e4m Staff Nov 17, 2023 3:26 PM

D2C?blur=25

Leading legacy firms Nestle, ITC, Marico and HUL have launched their own D2C channels. Some like Amul and Dabur are next in the line

Kanchan Srivastava Aug 14, 2023 8:10 AM

amul?blur=25

At the e4m Health and Wellness Marketing Conference 2023, Mehta shared some great insights and talked about innovative products in pipeline and his ambitious plans to take the brand ahead

exchange4media Staff Aug 10, 2023 9:12 AM