Star Sports ropes in 16-year-old Shafali Verma for  ICC Women’s T20 World Cup campaign

#TakeOnTheWorld captures moments in Shafali’s journey from Rohtak to representing India at the ICC Women’s T20 World Cup

e4m by exchange4media Staff
Updated: Feb 15, 2020 9:21 AM
Shafali Verma

Star Sports has launched a new campaign #TakeOnTheWorld, featuring 16-year-old cricketer Shafali Verma, ahead of the ICC Women’s T20 World Cup set to begin on February 21 2020 at 1:30 PM IST.

#TakeOnTheWorld uses glimpses of Shafali’s childhood to bring alive her focus and passion to play the game she loved.

The film captures one such moment of her life when she seized the day and played for her local team with a bunch of boys, standing in for her unwell brother. She took on the challenge and trained with boys in her local club. Her father and coaches from that time groomed her to become the confident cricketer she is today.

No mean feat for a girl hailing from Rohtak, Haryana. Shafali’s journey wasn’t easy, but when she came through the ranks, it was well worth it. At 15, she went on to break her idol, Sachin Tendulkar’s 30-year-old record by becoming the youngest Indian to ever score a half century in international cricket.

Rohit Sharma, #MenInBlue Vice Captain, Limited overs, launched the ICC Women’s T20 World Cup campaign #TakeOnTheWorld on his handle:

Star Sports caught up with Shafali before she left for Australia, where she said, “My father has been a strong pillar of support, he is a great player and he trained and coached me too - I am what I am because of my father. My dream was to open for India and make my father proud, that’s a dream we both had seen together. I am extremely excited to represent India at the ICC Women’s T20 World Cup, which is led by Harmanpreet Kaur, who I believe is a strong and aggressive player, who keeps the team motivated. I believe in any T20 match, the openers play a very crucial role – if they give a good start, the team can build on a total that is challenging enough for the opponent.”

In an interview with Start Sports her father Sanjeev Verma said, “When she was about 8 years old, she played cricket with a tennis ball. She was amazed at how the crowd cheered for Sachin Tendulkar while he played for Ranji at Lahli – she wanted to be like him since then. Shafali is a hardworking kid - she travelled 15-20 kms everyday by cycle for her practice. I only wish and pray she wins the World Cup for the country.”

India are part of GROUP A in the tournament and will be facing hosts and defending champions -Australia in the World Cup opener. ICC Women’s Cricket World Cup 2020 will broadcast exclusively on the Star Sports Network and Hotstar.

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube