tarannum alam?blur=25

Prior to this, Alam had a short stint at marketing technology solutions provider Silverpush as joined as Sr. VP, Head of Sales and branding, for the firm's India market

exchange4media Staff Nov 15, 2022 4:20 PM


The ‘Isse Bada Kuch Nahi' campaign aptly encapsulates the awe among Indian fans for the world’s most watched sporting event and showcases the power of the game to captivate desi audiences

exchange4media Staff Nov 10, 2022 6:53 PM

Cricket South Africa?blur=25

The sports network has bagged exclusive digital and TV rights for all international cricket from 2024 to 2031

exchange4media Staff Nov 8, 2022 1:29 PM


The network gains the rights to exclusively present South Africa’s premier T20 League in India

exchange4media Staff Nov 3, 2022 11:08 AM

seagram film?blur=25

The light-hearted Diwali campaign videos feature notable celebrities such as ex Bigg Boss contestants Rubina Dilaik and Karan Kundrra

exchange4media Staff Oct 26, 2022 1:14 PM

fifa WC?blur=25

The network is seeking Rs 30-35 crore for co-presenting sponsorship and Rs 20-25 crore for associate sponsorship, say media planners

Javed Farooqui Oct 14, 2022 9:06 AM

Jio Cinema?blur=25

Viewers will also have access to other curated content around the tournament

exchange4media Staff Oct 6, 2022 8:22 AM

Anil Jayaraj?blur=25

The Viacom18 CEO - Sports spoke to exchange4media about the network's plans for FIFA WC and its acquisition strategy during the IPL and ICC media rights auction

Javed Farooqui Oct 5, 2022 8:00 AM


The JM Financial report says IPL ad rates on TV for a 10-sec spot will go from Rs 15.7L to Rs 18.2L in 2027. For Voot, no. of incremental subscribers expected to jump from 25 mn in ’23 to 70 mn in ’27

Javed Farooqui Sep 23, 2022 7:49 AM

jio cinema?blur=25

In its statement, the regulator said that the proposed merger is not likely to impact competition negatively

exchange4media Staff Sep 20, 2022 10:47 AM


Viacom18 Chief Content Officer Manisha Sharma spells out the network's strategy for its dance reality show Jhalak Dikhhla Jaa

Javed Farooqui Sep 8, 2022 8:53 AM


Viacom18 Sports’ free-to-air Hindi sports channel offers content around famous rivalries, revered heroes, sporting dynasties, and seminal moments

exchange4media Staff Sep 6, 2022 11:34 AM


While the rights for IPL, ICC, Cricket Australia, and ECB have been sold, BCCI and ACC media rights are expected to come up for bidding in the next few months

Javed Farooqui Aug 30, 2022 8:36 AM

viacom 18?blur=25

The double-digit revenue jump was driven by an increase in ad and movie business revenues

exchange4media Staff Aug 11, 2022 8:25 AM

e4m D2C Revolution Summit?blur=25

Shetty, Network Sales Head, Viacom18, and Nawal Ahuja, Co-Founder, exchange4media, engaged in an insightful conversation on the role media plays in building D2C brands at the e4m D2C Revolution Summit

exchange4media Staff Aug 5, 2022 8:46 AM

Pushpendra Singh?blur=25

Prior to joining Viacom18 Sports, Puspendra co-founded Fandawm, a short video production, and creator economy startup

exchange4media Staff Jun 27, 2022 8:46 AM

Bob Bakish?blur=25

Paramount+ will not have to invest in local content and marketing due to the company's partnership with Viacom18, said Paramount Global CEO Bakish at the Credit Suisse Communications Conference

exchange4media Staff Jun 23, 2022 9:14 AM

S Lahiry?blur=25

Lahiry joins the company from Pen Music where he was Regional Head of Sales for South & East

exchange4media Staff Jun 16, 2022 6:37 PM