SEBI Chairman U K Sinha announced yesterday that it would be setting up a new alternative platform for internet start-ups. The capital markets regulator relaxed its regulations for start-ups to list and raise funds through this platform in order to encourage companies list in India rather than overseas
Sports marketing company Planman Stars, a part of the Planman Group, is quite upbeats about the new technology called Virtual Advertising. They had entered into a partnership with US-based Brand Magic sometime in July 2010 to bring this technology to India. Since then, they have used Virtual Advertising during the MicroMax Cup in Sri Lanka and have reported a huge success.
Market regulator SEBI has made it mandatory for media firms to disclose stakes held by them in various companies under ‘private treaties’. SEBI had taken up with Press Council of India its concerns on practice of many media groups entering into agreements, such as ‘Private Treaties’, with companies.