dentsu X has been handing offline media mandate for Reckitt India since 2020

exchange4media Staff Mar 11, 2022 11:37 AM

TAM Adex?blur=25

As per the report, GEC overtook News as the most popular channel genre in terms of advertising in the year 2021

exchange4media Staff Jan 19, 2022 9:02 AM

News ads?blur=25

As per TAM AdEx data, Reckitt Benckiser emerged as the top advertiser in the news genre during the last 10 months of 2021

exchange4media Staff Jan 19, 2022 8:39 AM


The mandate cements the five-year-old ongoing relationship between the companies that witnessed positive business results year-on-year

exchange4media Staff Jan 5, 2022 9:16 AM

Kapil Pillai?blur=25

Pillai, Reckitt’s Regional Marketing Director - Hygiene for South Asia, shared how the brand is finding constancy in variability

exchange4media Staff Dec 17, 2021 12:12 PM


Ecom-Online Shopping, Chocolates, and Tea were the new entrants among the top ten categories

exchange4media Staff Oct 29, 2021 8:31 AM


Dettol Banega Swasth India’s campaign ambassador Amitabh Bachchan engaged with national winners of ‘WhiteHat Jr Swasth Bharat Tech Champs’

exchange4media Staff Oct 5, 2021 5:22 PM


The company also aims to transform primary schools in India through its Dettol Hygiene Curriculum program

exchange4media Staff Oct 4, 2021 2:20 PM


The two films for each of the brand's variants have been conceptualised by McCann Worldgroup and produced by Little Lamb Films

exchange4media Staff Sep 25, 2021 8:53 AM

UN Women - Reckitt?blur=25

With this partnership, Reckitt will engage with 2 billion people through its programmes, partnerships, and campaigns

exchange4media Staff Aug 27, 2021 12:30 PM


Marico, Ponds India and Lakme Lever entered the top ten list this week

exchange4media Staff Aug 13, 2021 8:06 AM


Actors Divyanka Tripathi and Revathy headline the Reckitt versus HUL ads in Hindi and Tamil respectively

exchange4media Staff Jul 26, 2021 10:59 AM


The top ten brands' list witnessed new entries including Thums Up, Veet Cold Wax Strip and Delhi Skill & Entrepreneurship Univer-GV

exchange4media Staff Jul 23, 2021 8:40 AM

TV ads?blur=25

The report says that over 3,000 exclusive advertisers and 5,000 exclusive brands advertised during Jan-Jun'21 compared to Jan-Jun'20

exchange4media Staff Jul 20, 2021 9:12 AM


Previously, Joshi was the Head of Marketing– Global Expansion Markets, Reckitt, Singapore

exchange4media Staff Jun 28, 2021 1:23 PM

reckitt benckiser?blur=25

Jain, who was heading the Health vertical since 2017, has been promoted as Senior VP, South Asia

exchange4media Staff Jun 23, 2021 10:54 AM