Gandhi recently stepped down as Reckitt's Regional Marketing Director, Health & Nutrition, South Asia

e4m Desk Sep 1, 2023 10:43 AM


Gandhi was Regional Marketing Director, Health & Nutrition, South Asia with the company for over two years

e4m Desk Aug 30, 2023 11:05 AM

Rakesh Kapoor?blur=25

12 Flags India Consumer Fund will work with consumer-focused businesses to ensure early growth

e4m Desk Aug 18, 2023 9:11 AM


The media agency will lead the mandate for Reckitt’s brands across health, hygiene and nutrition portfolios

e4m Desk Jun 1, 2023 11:52 AM


The account, estimated to be worth Rs 1600 crore, was earlier with dentsu

Naziya Alvi Rahman May 31, 2023 6:33 PM


As per sources, the brand has shortlisted Wavemaker and Initiative

e4m Desk May 31, 2023 2:41 PM


A single-judge bench reiterated its previous stand, stating that a false ad campaign could cause damage to Reckitt's reputation without affecting HUL

e4m Desk Apr 17, 2023 11:30 AM

Geetika Chadha?blur=25

Prior to this role, Chadha was with Mindshare as Partner

e4m Desk Mar 28, 2023 11:09 AM


Mortein initiated an experiment to imitate a mosquito attack on the screen in the PVR theatre with an added audio effect that was heard as buzzing

e4m Desk Mar 21, 2023 12:56 PM

TV ad volume?blur=25

As per TAM AdEx - Rewinding Y 2022 for Television Advertising report, over 14200 brands advertised on TV in 2022

e4m Desk Jan 11, 2023 8:51 AM

Domex versus Harpic?blur=25

Marketing experts give us their two cents about comparative advertising versus product disparagement in light of the Domex vs Harpic war

Medha Jha Nov 22, 2022 4:23 PM

saurabh khattar?blur=25

He was previously the India lead, Strategic Partnerships at the organisation

e4m Desk Nov 11, 2022 3:36 PM

gunjan khetan?blur=25

Previously, Khetan was with Reckitt where he last served as VP (marketing)

e4m Desk Oct 31, 2022 7:51 AM


Khetan moves on after spending over 12 years with Reckitt

e4m Desk Oct 17, 2022 10:04 AM


The court was hearing an appeal by Reckitt Benckiser challenging an order against its plea for restraining HUL’s TV commercial for Domex

e4m Desk Sep 28, 2022 12:04 PM


The campaign aims to elevate Reckitt’s commitment to improving hygiene and sustainability in the ASEAN region

e4m Desk Aug 11, 2022 11:58 AM


dentsu X has been handing offline media mandate for Reckitt India since 2020

e4m Desk Mar 11, 2022 11:37 AM

TAM Adex?blur=25

As per the report, GEC overtook News as the most popular channel genre in terms of advertising in the year 2021

e4m Desk Jan 19, 2022 9:02 AM

News ads?blur=25

As per TAM AdEx data, Reckitt Benckiser emerged as the top advertiser in the news genre during the last 10 months of 2021

e4m Desk Jan 19, 2022 8:39 AM