ratings
RAM ratings?blur=25

While Big FM maintained lead in Bangalore, Mirchi stayed on top of Kolkata chart

exchange4media Staff 1 day ago

tv?blur=25

According to a veteran media and advertising executive, BARC has to follow certain procedures before reporting the news data

exchange4media Staff Jan 17, 2022 8:53 AM

Chintamani Rao?blur=25

BARC said it was not ready, but the government says BARC is. What has been done in the last three weeks that makes the data kosher, writes Chintamani Rao, an independent media consultant

Chintamani Rao Jan 16, 2022 1:38 PM

Shashi S Vempanti?blur=25

Shashi Shekhar Vempati, who is also on the board of BARC India as a Prasar Bharati representative, said that there is no reason to delay the resumption of news ratings further

exchange4media Staff Jan 14, 2022 4:26 PM

news?blur=25

TV news industry is eagerly waiting for BARC to release the data as the genre hopes to reap a windfall gain in ad revenue in the run-up to the state assembly elections which will conclude on March 10

exchange4media Staff Jan 14, 2022 8:23 AM

NBDA?blur=25

A statement released by the body also notes that “there is still room to make systems more transparent, robust and reliable”

exchange4media Staff Jan 13, 2022 6:46 PM

annurag batra?blur=25

Is this a way to get the narrative back? Is this a way to divide media again and rule it even more effectively?, asks Dr Annurag Batra, Chairman & Editor-in-Chief of e4m & BW Businessworld

Annurag Batra Jan 13, 2022 5:48 PM

markand?blur=25

The Chairman & MD of SAB group said the decision to restart the ratings is democratic and fair

exchange4media Staff Jan 13, 2022 3:29 PM

NBF?blur=25

In a statement, NBF has said news channels that don’t want ratings can be voluntarily exempt

exchange4media Staff Jan 13, 2022 2:02 PM

news?blur=25

While some networks have already hiked the rates in view of the upcoming state elections, others are expected to follow suit now

Javed Farooqui Jan 13, 2022 9:19 AM

News channel?blur=25

Industry heads say the absence of TRP data has been a huge concern as it’s important for ensuring transparency among advertisers and agency partners

exchange4media Staff Jan 13, 2022 9:16 AM

Ads?blur=25

Industry heads say they are relieved because the absence of ratings has created a huge vacuum for agencies, channels and clients

exchange4media Staff Jan 13, 2022 9:14 AM

News channel?blur=25

While some experts say technicalities will delay the actual roll-out, there are others who assert that there is no reason to postpone as BARC is already gathering data for the genre

exchange4media Staff Jan 13, 2022 9:13 AM

nbda?blur=25

Our stand is vindicated as the ministry stamps the room for improvement & acknowledges the deficiencies, says CEO of a leading news channel and a member of NBDA

exchange4media Staff Jan 13, 2022 9:09 AM

arnab?blur=25

In an order released today, MIB has asked BARC to release news genre ratings with immediate effect and also sought last three months' data to be released along side

exchange4media Staff Jan 12, 2022 5:28 PM

MIB?blur=25

The Joint Working Group will comprise Prasar Bharati CEO S.S. Vempati, DTH Association President Harit Nagpal and representatives from MeitY, BIS, BARC & AIDCF

exchange4media Staff Jan 12, 2022 5:17 PM

TV?blur=25

In an order released by MIB today, a copy of which is exclusively available with e4m, the ministry has also sought last three months' data to be released along side

exchange4media Staff Jan 12, 2022 4:41 PM