puma
Social media?blur=25

Keeping with the customer sentiments, industry players say most brands are focusing on spreading positivity and trying to increase recall value

Anjali Thakur 11 hours ago

Kareena Kapoor Khan?blur=25

We asked industry experts whether the actor’s Instagram debut is a part of Puma’s digital marketing strategy

exchange4media Staff Mar 9, 2020 8:28 AM

Kareena Kapoor Instagram?blur=25

The Bollywood actor has seemingly set up her profile on the photo-sharing platform as part of a brand endorsement

exchange4media Staff Mar 6, 2020 4:39 PM

Kareena Kapoor Khan for Puma?blur=25

Kareena will be the face for PUMA’s soon-to-be-launched Studio Collection – a low-intensity training apparel collection perfect for Yoga, Barre and Pilates workouts

exchange4media Staff Mar 6, 2020 1:39 PM

Abhishek Ganguly?blur=25

Ganguly will oversee the future development of Puma Southeast Asia and he will continue to be Managing Director for India

exchange4media Staff Mar 4, 2020 7:00 PM

Year Ender Digital Ads?blur=25

Industry experts pick out their favourite digital campaigns that stood out amongst the rest in the year gone by

Shikha Paliwal Dec 16, 2019 9:01 AM

Debosmita Mujumder?blur=25

Debosmita Mazumder, Head of Marketing, Puma, shares insight behind the ‘Propah Lady’ campaign and explains why women will continue to be an important consumer segment for the brand

Christina Moniz Dec 13, 2019 8:46 AM

Sunil Chhetri for Puma?blur=25

Signing a three-year deal with PUMA, Chhetri now joins the brand’s roster of global players like Antoine Griezmann, Romelu Lukaku, Luis Suárez and Sergio Aguero

exchange4media Staff Dec 12, 2019 11:06 AM

RajivMehta?blur=25

Mehta will be responsible for driving profitable growth, enhancing brand equity, attracting top talent, strengthening the trust within the community of consumers and distributors

exchange4media Staff Oct 21, 2019 2:02 PM

Puma?blur=25

Pep will endorse PUMA products on and off the pitch, as well as lend his technical expertise and knowledge to PUMA Football

exchange4media Staff Jul 31, 2019 2:59 PM

dunzo?blur=25

Brands like Puma India have unlocked Dunzo’s real-time delivery promise to help users get their hands on one of the 150 pairs of the One8 golden spikes worn by Virat Kohli

exchange4media Staff Jun 24, 2019 4:04 PM

Puma?blur=25

Joining the list of Puma athletes such as Virat Kohli, Mary Kom and KL Rahul, the ace footballer will represent the brand at national and international leagues, starting with King’s Cup 2019

exchange4media Staff Jun 4, 2019 3:15 PM

Virat Kohli Puma Sock Them?blur=25

The music video will also see other PUMA brand ambassadors like Sushma Verma, Indian National Woman Cricketer, and Mary Kom, Indian Olympic Boxer express their support for the team.

exchange4media Staff May 31, 2019 3:48 PM

Abhishek Puma?blur=25

Ganguly, Managing Director, Puma India, unveiled the brand’s latest advertising campaign “Ab Balla Bolega”, featuring Virat Kohli, at the summit, a day before its national release

exchange4media Staff May 31, 2019 8:05 AM

cricket?blur=25

From experiential zones to activities revolving around the game on digital platforms, brands are continuously pushing the limit to establish connect with the sport as well as its target audience 

Shweta Raaj Singh May 30, 2019 8:55 AM

Puma World Cup?blur=25

Abhishek Ganguly, Managing Director, Puma India tells us how the brand is planning to go big in terms of brand visibility for the ICC World Cup 2019

Anjali Thakur May 30, 2019 8:39 AM

Pitch CMO Summit Bangalore 2019?blur=25

At the Pitch CMO Summit Bangalore 2019, an esteemed line-up of speakers will examine the process of brand building and elements that go into making a brand stand out

exchange4media Staff May 28, 2019 9:19 AM

e4mrecap?blur=25

We bring you a roundup of the news making headlines this past week

exchange4media Staff May 25, 2019 9:57 AM

Puma Golden Collectors Edition?blur=25

The first pair from the 150 will be auctioned at the inaugural edition of the Indian Cricket Heroes event in London, this May

exchange4media Staff May 22, 2019 3:11 PM