puma
IMPACT 40Under40 Awards?blur=25

The list recognises influential marketing leaders whose strategic vision & impact are shaping the future of the industry

e4m Desk Jun 5, 2026 9:18 PM

RCB Clinches IPL 2026 Title: Brands Shine with Creative Campaigns?blur=25

RCB's IPL 2026 triumph extended beyond cricket, sparking a wave of moment marketing as brands tapped into the celebratory buzz online

Shalinee Mishra Jun 1, 2026 8:14 AM

PUMA appoints Mark Langer as Chief Financial Officer?blur=25

Markus Neubrand will step down as CFO on 30 April 2026, and will leave the company on 30 September 2026

e4m Staff Apr 30, 2026 2:30 PM

PUMA names Nadia Kokni as VP Global Brand Marketing?blur=25

Nadia replaces Richard Teyssier, who has decided to leave PUMA to pursue other opportunities

e4m Staff Jan 9, 2026 5:23 PM

Ramprasad Sridharan appointed Managing Director of PUMA India?blur=25

Ramprasad Sridharan has over 25 years of experience in brand building across the Asia Pacific region

e4m Staff Nov 26, 2025 11:50 AM

Karthik Balagopalan Resigns as Managing Director of PUMA India?blur=25

Balagopalan has taken the decision to focus on family priorities in Germany, the company said

e4m Staff Oct 28, 2025 12:18 PM

Thomas John joins PUMA as Vice President People & Organization?blur=25

Thomas John replaces Dietmar Knoess, who decided to pursue new interests outside of the company

e4m Staff Oct 9, 2025 12:29 PM

Andreas Hubert?blur=25

As PUMA’s COO, Andreas will be in charge of PUMA’s Global Sourcing Operations, including Sustainability and Product Development, IT and Logistics

e4m Staff Aug 1, 2025 10:31 AM

PUMA India?blur=25

The campaign showcases the blend of sport and street that PUMA India is known for

e4m Staff May 29, 2025 2:04 PM

Virat Kohli?blur=25

Kohli's decision to limit branded content on his Instagram feed reflects a broader shift among top-tier influencers who are increasingly prioritizing authenticity over overt promotion, believe experts

Shalinee Mishra Apr 15, 2025 9:05 AM

Puma?blur=25

Another report said that Kohli will be pursuing a partnership with athleisure brand Agilitas to expand his own brand One8 into a global company

e4m Staff Apr 11, 2025 2:16 PM

PUMA, Arthur Hoeld?blur=25

Arthur Hoeld was Executive Board member of Adidas, responsible for global sales until October 2024

e4m Staff Apr 4, 2025 9:40 AM

PUMA, Premier League?blur=25

PUMA will also support the Premier League across multiple initiatives

e4m Staff Mar 22, 2025 10:10 AM

Shreya Sachdev, PUMA?blur=25

Shreya Sachdev, Associate Director and Head of Marketing at PUMA India, shares the brand’s intent to support athletes, foster social connections and move with the times

Jagruti Verma Mar 3, 2025 7:58 AM

Pradeep Menon. M?blur=25

Guest Column: Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, shares insights on recent campaigns that played with brand identities   

Pradeep Menon. M Feb 10, 2025 1:32 PM

PUMA India PV Sindhu?blur=25

This marks PUMA’s official foray into badminton; as part of the announcement, the brand conducted activations like changing ‘PUMA’ to ‘PVMA’

e4m Staff Jan 13, 2025 11:15 AM

PUMA Adam & Eve/DDB?blur=25

Newly appointed Senior Director of Global Brand Strategy Julie Legrand to lead PUMA’s 2025 campaign

e4m Staff Dec 6, 2024 10:57 AM

PUMA India Bumble?blur=25

The two brands have come together to create a differentiated experience for singles in the country, ahead of Singles‘ Day

e4m Staff Nov 6, 2024 1:15 PM

Puma?blur=25

The film, which also features content creators and regional influencers, promotes Palermo Sneaker

e4m Staff Oct 15, 2024 7:20 PM

Puma India?blur=25

The campaign has been led by cricketers Harmanpreet Kaur and Richa Ghosh

e4m Staff Oct 4, 2024 12:31 PM

Puma India Ladhak marathon?blur=25

Puma India will provide RDT and performance gear for the participating runners. The sports brand will also supply inner thermals and specialized sporting gear

e4m Staff Aug 9, 2024 2:43 PM

Shreya Sachdev PUMA?blur=25

Shreya Sachdev, Associate Director and Head of Marketing at Puma India, shares insights into Puma’s association with the Paris Olympics, the idea behind outdoor installations and more

Chehneet Kaur Jul 26, 2024 8:56 AM

olympics?blur=25

According to those in the know, the Indian Olympic Association has already bagged sponsorship deals from brands worth over Rs 50 crore

e4m Staff Jul 25, 2024 2:30 PM

PUMA India Indian Olympic Association?blur=25

PUMA has launched an outdoor campaign to celebrate India’s participation in Paris Olympics 2024

e4m Staff Jul 11, 2024 12:42 PM

PUMA Riyan Parag and Nitish Kumar Reddy?blur=25

The young cricketers will promote PUMA’s footwear, apparel, athleisure, and accessories through various events and initiatives

e4m Staff Jul 2, 2024 12:37 PM

anushka sharma ads?blur=25

On Anushka Sharma's birthday, we look back at her endorsement journey for brands like PUMA, Slurrp Farm, Prega News and more

e4m Desk May 1, 2024 10:38 AM

Ibrahim Ali Khan Pataudi Instagram?blur=25

PUMA adds Ibrahim Ali Khan Pataudi to its large roster of celebrity endorsers like Kareena Kapoor Khan, Virat Kohli, Neymar Jr and Dua Lipa

e4m Staff Apr 30, 2024 1:48 PM

Milind Soman - PUMA's Running Ambassador?blur=25

Under this partnership, Milind Soman will endorse PUMA’s NITRO range of footwear and apparel

e4m Staff Apr 15, 2024 3:11 PM

Puma IPL?blur=25

Puma is the official kit partner for both men’s and women’s teams of Delhi Capitals

e4m Staff Mar 31, 2024 6:00 PM

Puma?blur=25

LinkedIn user claims Puma asked him to delete campaign video from his account saying it was not for public viewing, even though the same video was shared by an agency head from her personal account

Tanzila Shaikh Mar 6, 2024 8:53 PM

PUMA Kareena Mary Kom Women’s Premier League?blur=25

PUMA has also onboarded Vineeta Singh, Masaba Gupta, Faye D’Souza to champion the cause of women’s cricket this WPL season

e4m Staff Feb 29, 2024 10:57 AM

puma?blur=25

As kit partner, Puma's logo will be present on the leading arm of the jersey of both the men's and women's teams of Delhi Capitals

e4m Staff Feb 16, 2024 2:56 PM

snoop dogg virat kohli?blur=25

Brands and endorsers have opted for stirring controversies on the internet to grab eyeballs. But does this have any adverse long term impacts? Brand experts chime in

Chehneet Kaur Dec 11, 2023 8:45 AM

PUMADive Usain Bolt India-Pak Virat Kohli?blur=25

Bolt, the sprinting legend, also posted his famous photo of the 2018 ‘foot race in space’ as part of the PUMADive campaign

e4m Staff Oct 14, 2023 9:01 AM

Puma?blur=25

The cricketer will endorse Puma’s footwear, apparel and accessories through multiple activities and campaigns throughout the year

e4m Staff Oct 13, 2023 2:49 PM

puma dive?blur=25

Conceptualised by Leo Burnett India, Puma Dive campaign invites participants to post best dive images from all walks of life

e4m Staff Oct 1, 2023 10:00 AM

Puma?blur=25

The brand has launched Shanaya’s snapchat account as part of the association

exchange4media Staff Aug 10, 2023 2:27 PM

PUMA?blur=25

Convergent Finance LLP advised funds have invested Rs 400 crores in the sportswear and athleisure solutions platform

exchange4media Staff May 15, 2023 4:48 PM

Puma?blur=25

Along with Ganguly, Chief Financial Officer and Executive Director Amit Prabhu and Head - Sales & Operations Atul Bajaj to leave Puma

Tanzila Shaikh May 11, 2023 8:47 AM

anushka puma?blur=25

Anushka Sharma is seen rocking her Adriatic color sports bra, which is part of PUMA’s new First Mile Collection

exchange4media Staff May 9, 2023 3:31 PM

gurpreet singh?blur=25

The extended deal with PUMA will see the goalkeeper continue as one of the top faces of PUMA football in India

exchange4media Staff May 3, 2023 4:12 PM