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Aswini Bommakanti Joins Affle as New Marketing Director?blur=25

Prior to this, she was with RateGain as Vice President - Product Marketing

e4m Staff Aug 18, 2026 12:28 PM

WPP Media, DAAWAT?blur=25

The mandate encompasses end-to-end media strategy, planning, buying and activation

e4m Staff Aug 18, 2026 12:16 PM

Smriti Irani Returns as BJP National General Secretary Ahead of UP Elections?blur=25

Smriti Irani’s return as BJP National General Secretary is significant due to her strong political identity and her appeal among women voters

e4m Staff Aug 18, 2026 11:42 AM

Rising Domestic Newsprint Prices Strain Indian Publishers?blur=25

INS claims domestic players have also hiked prices by 30-40% since March ‘without any reason’ even as imported newsprint gets costlier amid rupee depreciation and geopolitical tensions

Kanchan Srivastava Aug 18, 2026 8:53 AM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, shares why many believe PR can erase a crisis, but it cannot

Ganapathy Viswanathan Aug 18, 2026 8:00 AM

Meta?blur=25

The case stems from litigation brought by a coalition of 29 US state attorneys general against Meta in 2023

e4m Staff Aug 18, 2026 7:58 AM

Minimalist Reports ₹697 Crore Income in FY26, Ad Spend Hits ₹235 Crore?blur=25

Revenue from operations rose 36% to ₹690.2 crore during the year, while profit after tax stood at ₹25.9 crore

e4m Staff Aug 17, 2026 6:09 PM

Deepessh D Takes Charge as AVP and Vertical Head at Hyundai Motor India?blur=25

Deepessh D has been with Hyundai Motor since 2021 and was earlier Brand and Media Strategy Head

e4m Desk Aug 17, 2026 5:57 PM

Dentsu Creative, Shoubhik Roy?blur=25

Roy was earlier serving as Group Creative Director - Copy at Dentsu Creative Isobar

e4m Staff Aug 17, 2026 3:22 PM

Ashim Chakraborty Joins Signpost India as Associate Vice President?blur=25

Before joining Signpost India, he spent nearly two decades with The Times Group

e4m Staff Aug 17, 2026 10:32 AM

Why has Korean Content become the new battleground for OTT platforms??blur=25

From Netflix's early K-drama push to Prime Video's CJ ENM partnership, platforms are turning to Korean content to deepen engagement; as local originals turn costlier, global IP next competitive moat

Kanchan Srivastava Aug 17, 2026 8:48 AM

Flipkart Freedom Sale print ad backlash?blur=25

An ad mimicking obituary notices to promote Flipkart’s Freedom Sale has triggered widespread criticism online, with author Shobhaa De calling for a consumer boycott

e4m Staff Aug 17, 2026 8:24 AM

Sun TV Network Elevates Samay Shah to National Sales Head?blur=25

Before joining Sun TV Network Limited, Samay Shah was with Enterr10 Television Pvt. Ltd.

e4m Staff Aug 17, 2026 8:11 AM

Independence day?blur=25

Sudhir Mishra and Prerna Pandey write that nine transformative forces are propelling Brand India onto the global stage

Sudhir Mishra and Prerna Pandey Aug 15, 2026 2:35 PM

Independence Day?blur=25

Ritu Kant Ojha, CEO of Proact Luxury Real Estate, writes that Brand India has shifted from seeking global attention to attracting global interest

Ritu Kant Ojha Aug 15, 2026 2:14 PM

Independence day?blur=25

Damini Chopra, actor, writer and philanthropist, shares why investing in education and skills is key to turning India’s demographic dividend into lasting prosperity

Damini Chopra Aug 15, 2026 9:54 AM

Sumit Chadha elevated to CRO at Times Innovative Media?blur=25

Chadha was earlier SVP & Business Head: TIM Airports & City Media

e4m Staff Aug 15, 2026 9:11 AM

Dentsu Plans Major Restructuring, Cutting 160 Entities by FY2028?blur=25

Dentsu said it plans to allocate a portion of Global HQ cost savings to AI and Data & Technology investment

e4m Staff Aug 14, 2026 4:55 PM

sukumar?blur=25

As HT Editor-in-Chief Sukumar Ranganathan prepares to move on, e4m's Ruhail Amin reflects on his editorial integrity, humility and unwavering commitment to recognising journalistic excellence

Ruhail Amin Aug 14, 2026 2:56 PM

JT Waszkowski Joins Publicis Groupe as VP of Connected Media Solutions?blur=25

Prior to this, JT Waszkowski was with Creo as Director, Account Management

e4m Desk Aug 14, 2026 2:08 PM

Urdu India to revive Kashmir’s iconic Ladishah?blur=25

A popular cultural segment returns to the digital space, years after its successful run on ETV Urdu

e4m Staff Aug 14, 2026 1:54 PM

Krishma Solanki?blur=25

She has been part of Publicis Groupe's Corporate Communications function since 2020

e4m Staff Aug 14, 2026 1:19 PM

Zee Entertainment Shares Surge 7% After SAT Approves Warrant Issue?blur=25

The tribunal stayed the operative effect of SEBI's July 31 order against the company and permitted ZEEL to move ahead with the proposed fundraise

e4m Staff Aug 14, 2026 12:51 PM

Vir Sanghvi Honors R Sukumar's Legacy at Hindustan Times?blur=25

In a social media post, Vir Sanghvi wrote everyone who cares about Hindustan Times and its place in India's newspaper history 'owes a huge debt of gratitude' to R Sukumar

e4m Staff Aug 14, 2026 12:50 PM

SAT allows Zee Entertainment to proceed with ₹3,143 crore fundraise?blur=25

The order provides a narrow but significant window for Zee to pursue its capital-raising plan while leaving the substantive SEBI order largely intact

e4m Staff Aug 14, 2026 12:47 PM

Runa Akhtar Takes Charge as Marketing Head for Cipla Urology?blur=25

Runa Akhtar joined Cipla in 2023 as Group Brand Manager

e4m Staff Aug 14, 2026 12:43 PM

Sukumar Ranganathan | Raju Narisetti?blur=25

Kunal Pradhan will succeed Sukumar Ranganathan as Editor-in-Chief at Hindustan Times

e4m Staff Aug 14, 2026 12:18 PM

Google Unveils Gemini 3.7 Flash for Enhanced AI Coding Workflows?blur=25

The new model is positioned as a lower-cost option for businesses building autonomous AI systems

e4m Staff Aug 14, 2026 8:57 AM

AI?blur=25

As generative tools fold shoots, adaptations and VFX into the creative desk itself, agency leaders are split on how much of the traditional production department will actually survive

Aryendra Khan Aug 14, 2026 8:53 AM

Pitch BrandTalk– Rohit Dogra, CEO - Matches & Agarbatti Division, ITC?blur=25

Rohit Dogra, CEO, Matches & Agarbatti Division, ITC, on how customer centricity, innovation, premiumisation and experience have helped ITC become India’s largest agarbatti player by value and volume

Simran Sabherwal Aug 14, 2026 8:43 AM

Kunal Pradhan Named New Editor-in-Chief of Hindustan Times?blur=25

Kunal Pradhan will join the organisation on 1 October 2026 as Acting Editor-in-Chief

e4m Staff Aug 13, 2026 4:45 PM

Kunal Pradhan Named New Editor-in-Chief of Hindustan Times?blur=25

Kunal Pradhan will join the organisation on 1 October 2026 as Acting Editor-in-Chief and will take over as Editor-in-Chief in mid-November 2026 from R Sukumar

e4m Staff Aug 13, 2026 4:40 PM

Amagi Media Labs Q1 profit jumps 760%?blur=25

Its performance comes amid the continued shift of video consumption and advertising towards streaming and digitally distributed channels

e4m Desk Aug 13, 2026 4:34 PM

Karoline Leavitt Resigns as White House Press Secretary to Focus on Family?blur=25

At 28, Leavitt is the youngest person to have served as White House press secretary.

e4m Staff Aug 13, 2026 3:41 PM

Stuti Ramachandra Expands Role at Prime Video to Cover APAC & ANZ?blur=25

Stuti Ramachandra currently serves as Director, Head of Production & Post- International Originals, India

e4m Desk Aug 13, 2026 1:46 PM

Celebrating Jaikishin Chhaproo: A Marketing Visionary's Impact?blur=25

Jaikishin Chhaproo, Head of Media & Brand PR at ITC Limited, who celebrates his birthday today, is one of the industry’s most consistent and thoughtful voices

e4m Staff Aug 13, 2026 11:39 AM

How India's Youth is Transforming Sports Through Social Media?blur=25

Guest Column: Calisthenics athlete Prableen Kaur Gill writes how mainstream sport has its own calling among Indian audiences, but people have started enjoying different niches now

Prableen Kaur Gill Aug 13, 2026 9:48 AM

Understanding the Value of Ad Impressions in AI Conversations?blur=25

Conversational AI has potential to monetise the decision moment and a high-intent AI exchange can get a premium, but only if platforms show stronger intent & measurable business value, say experts

Shantanu David Aug 13, 2026 8:59 AM

innovative packaging?blur=25

For brands, shareability is becoming an additional consideration alongside functionality, pricing and shelf appeal

Sunidhi Vijay Aug 13, 2026 8:55 AM

Print?blur=25

The advisory was to take effect from August 1, but publishers are yet to implement it as they are wary of advertiser backlash amid a soft market, intense competition and the festive season

Kanchan Srivastava Aug 13, 2026 8:33 AM