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As per the tribunal the Rs 20 crore advanced by Pen India qualified as “financial debt” under the Insolvency and Bankruptcy Code
e4m Desk Aug 22, 2026 11:57 AM
Creators can receive an additional Rs 10,000 for every 1 lakh views generated
e4m Staff Aug 20, 2026 3:03 PM
The migration of Skyline from DEN Networks to Kerala Communicators Cable Ltd was another central issue in the case
Imran Fazal Aug 20, 2026 7:45 AM
Shabnam Sinha will assume the role for a three-year term, beginning October 1, 2026
e4m Staff Aug 17, 2026 8:19 PM
The report says that 61% of non-paying respondents said they would consider paying if free alternatives were unavailable and subscription prices were reasonable
e4m Staff Jul 27, 2026 11:08 AM
Industry experts say creators are unknowingly losing money through opaque contracts, unlimited ad rights, hidden campaign values and unfair barter deals
Shalinee Mishra Jul 24, 2026 9:04 AM
According to a recent report, the National Payments Corporation of India is developing a common protocol through which verified AI agents could initiate UPI transactions within limits set by users
Shantanu David Jul 15, 2026 9:17 AM
Meta’s push to replace phone numbers with usernames for its Indian user base has run into a wall in Delhi. But the real story is what one identity, shared across 3 apps, does for a single advertiser
Anuja Jain Jul 11, 2026 8:55 AM
From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd
Aryendra Khan Jul 11, 2026 8:06 AM
Prior to joining NBSL, Gaurav Kochhar led the UPI, Digital Payments and API Banking business at ICICI Bank
e4m Staff Jun 23, 2026 1:40 PM
Cred founder Kunal Shah is expected to take on an operating role within the company
e4m Staff Jun 19, 2026 1:23 PM
The dues are payable to marketing vendors and distribution partners, payments related to domestic and international transponder services, repayment of working capital facilities
e4m Staff Jun 3, 2026 11:17 AM
The partnership aims to reflect the aspirations of a fast-evolving India
e4m Staff May 28, 2026 2:54 PM
In a conversation with Dr. Annurag Batra, India's original media pioneer reflects on 33 years of Zee, the ₹43,000-crore debt he repaid, and why the best disruption from his house is still to come
e4m Staff Apr 10, 2026 9:11 AM
K.S. Raju previously served as the Managing Director and Chief Executive Officer of Canara Bank
e4m Staff Apr 8, 2026 12:20 PM
Himanshu Verma has held leadership roles at Pine Labs, Freecharge, Bharti Airtel, Samsung India, Vodafone, among others
e4m Staff Mar 19, 2026 12:41 PM
Marks a strategic step in its next phase of growth focused on scale, inclusion, and long-term user confidence
e4m Staff Mar 18, 2026 2:08 PM
X had earlier announced a partnership with Visa to support the payments infrastructure for X Money
e4m Staff Mar 11, 2026 2:32 PM
The film stars Ishaan Khatter and Krithi Shetty in five cinematic films
e4m Staff Nov 25, 2025 12:53 PM
Google’s tie-up with Criteo looks like a simple retail media partnership, but it’s really Google plugging into the open internet’s retail pipes through a partner that already has the plumbing
Shantanu David Sep 19, 2025 9:12 AM
At e4m TechManch Conference 2025, Visa's Sandeep Ghosh outlines India's digital payments journey; highlighting innovation, AI, security, and the push for credit inclusion
e4m Staff Jul 17, 2025 4:46 PM
Visa’s Sandeep Ghosh, Group Country Manager, India and South Asia, discusses about digital payments, AI and what’s next for India’s fintech space
Aditi Uniyal and Soumya Gawri Jul 3, 2025 9:01 AM
Rath Yatra's cost-effectiveness in reaching rural, small-town audiences has drawn brands across categories - FMCG, digital payments, insurance, beverage - with purposeful participation, note experts
Sunidhi Vijay Jun 16, 2025 9:08 AM
Piyush Anchliya has over 15 years of experience across investment banking, corporate finance, corporate strategy, and M&A
e4m Staff Apr 15, 2025 11:48 AM
For each campaign, multiple agencies will be empanelled, and Madison has been nominated as one of them
Tasmayee Laha Roy Apr 7, 2025 8:39 AM
e4m celebrates the achievements of Shilpi Kapoor, Chief Marketing Officer at Airtel Payments Bank, this Women's Day
e4m Staff Mar 7, 2025 12:43 PM
The campaign humorously illustrates the Common Man outwitting a conman trying to trick him with a scam
e4m Staff Nov 21, 2024 3:02 PM
The campaign aims to bring the sweetness of the festivities to underprivileged children across India by contributing a box of sweets for every ten transactions completed via the BHIM app
e4m Staff Oct 29, 2024 11:39 AM
In this new role, Nitin Pulyani will spearhead product innovation and develop strategic growth initiatives for Cashfree Payments
e4m Staff Sep 24, 2024 1:19 PM
The payment default by Zee to Walt Disney’s India unit has added another layer of complexity to the already tumultuous situation surrounding the Zee-Sony merger, say experts
Aditi Gupta Jan 10, 2024 9:02 AM
The company in a statement said that EbixCash and its 200 affiliates outside the United States are not impacted by the filing and will continue to operate normally
e4m Staff Dec 19, 2023 8:22 AM
Such situations, where clients hold back payments, not just affect the financial setup of the agency, but also takes a toll on the mental health of the ones who work on those projects, say experts
Sohini Ganguly Dec 19, 2023 8:09 AM
The campaign revolves around the bank’s newest offering for its customers, eco-friendly debit card
exchange4media Staff Aug 13, 2023 2:00 PM
The newly launched FinoPay digital savings account is expected to get more traction through this engagement
exchange4media Staff Mar 30, 2023 3:04 PM
In an exclusive chat with e4m, Rajiv Bakshi, Chief Operations Officer- Revenue, ZEEL, speaks about their recent study on digital payments in India
Tanzila Shaikh Mar 15, 2023 8:43 AM
The second leg of the company's #AbHarDinHuaAasan highlights how digital payments have simplified the way India transacts every day
exchange4media Staff Nov 8, 2022 12:35 PM













