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The partnership aims to reflect the aspirations of a fast-evolving India
e4m Staff May 28, 2026 2:54 PM
In a conversation with Dr. Annurag Batra, India's original media pioneer reflects on 33 years of Zee, the ₹43,000-crore debt he repaid, and why the best disruption from his house is still to come
e4m Staff Apr 10, 2026 9:11 AM
K.S. Raju previously served as the Managing Director and Chief Executive Officer of Canara Bank
e4m Staff Apr 8, 2026 12:20 PM
Himanshu Verma has held leadership roles at Pine Labs, Freecharge, Bharti Airtel, Samsung India, Vodafone, among others
e4m Staff Mar 19, 2026 12:41 PM
Marks a strategic step in its next phase of growth focused on scale, inclusion, and long-term user confidence
e4m Staff Mar 18, 2026 2:08 PM
X had earlier announced a partnership with Visa to support the payments infrastructure for X Money
e4m Staff Mar 11, 2026 2:32 PM
The film stars Ishaan Khatter and Krithi Shetty in five cinematic films
e4m Staff Nov 25, 2025 12:53 PM
Shilpi joins BharatPe from Airtel Payments Bank, where she served as the Chief Marketing Officer
Google’s tie-up with Criteo looks like a simple retail media partnership, but it’s really Google plugging into the open internet’s retail pipes through a partner that already has the plumbing
Shantanu David Sep 19, 2025 9:12 AM
At e4m TechManch Conference 2025, Visa's Sandeep Ghosh outlines India's digital payments journey; highlighting innovation, AI, security, and the push for credit inclusion
e4m Staff Jul 17, 2025 4:46 PM
Visa’s Sandeep Ghosh, Group Country Manager, India and South Asia, discusses about digital payments, AI and what’s next for India’s fintech space
Aditi Uniyal and Soumya Gawri Jul 3, 2025 9:01 AM
Rath Yatra's cost-effectiveness in reaching rural, small-town audiences has drawn brands across categories - FMCG, digital payments, insurance, beverage - with purposeful participation, note experts
Sunidhi Vijay Jun 16, 2025 9:08 AM
Piyush Anchliya has over 15 years of experience across investment banking, corporate finance, corporate strategy, and M&A
e4m Staff Apr 15, 2025 11:48 AM
For each campaign, multiple agencies will be empanelled, and Madison has been nominated as one of them
Tasmayee Laha Roy Apr 7, 2025 8:39 AM
e4m celebrates the achievements of Shilpi Kapoor, Chief Marketing Officer at Airtel Payments Bank, this Women's Day
e4m Staff Mar 7, 2025 12:43 PM
Rajkummar Rao has been onboarded as the brand ambassador of Cashfree Payments
The campaign humorously illustrates the Common Man outwitting a conman trying to trick him with a scam
e4m Staff Nov 21, 2024 3:02 PM
The campaign aims to bring the sweetness of the festivities to underprivileged children across India by contributing a box of sweets for every ten transactions completed via the BHIM app
e4m Staff Oct 29, 2024 11:39 AM
In this new role, Nitin Pulyani will spearhead product innovation and develop strategic growth initiatives for Cashfree Payments
e4m Staff Sep 24, 2024 1:19 PM
Rohit Katyal will lead Enterprise Sales. He joins from Phi Commerce where he was the Chief Business Officer
The brand bagged 4 metals in total including 2 golds, 1 silver and 1 bronze metal across categories
Auditors have flagged the RBI concerns over KYC issues in their assessment, reflects the financial report
The payment default by Zee to Walt Disney’s India unit has added another layer of complexity to the already tumultuous situation surrounding the Zee-Sony merger, say experts
Aditi Gupta Jan 10, 2024 9:02 AM
Ritesh Pai’s last role was President - Products and Solutions at TerraPay
The company in a statement said that EbixCash and its 200 affiliates outside the United States are not impacted by the filing and will continue to operate normally
e4m Staff Dec 19, 2023 8:22 AM
Such situations, where clients hold back payments, not just affect the financial setup of the agency, but also takes a toll on the mental health of the ones who work on those projects, say experts
Sohini Ganguly Dec 19, 2023 8:09 AM
The campaign revolves around the bank’s newest offering for its customers, eco-friendly debit card
exchange4media Staff Aug 13, 2023 2:00 PM
The newly launched FinoPay digital savings account is expected to get more traction through this engagement
exchange4media Staff Mar 30, 2023 3:04 PM
In an exclusive chat with e4m, Rajiv Bakshi, Chief Operations Officer- Revenue, ZEEL, speaks about their recent study on digital payments in India
Tanzila Shaikh Mar 15, 2023 8:43 AM
The second leg of the company's #AbHarDinHuaAasan highlights how digital payments have simplified the way India transacts every day
exchange4media Staff Nov 8, 2022 12:35 PM
PayMe has renamed its brand name 'PayMe India' to just 'PayMe'
exchange4media Staff Sep 20, 2022 3:50 PM
The ‘Aaiye Toh Sahi’ campaign drives home Fino Bank’s value proposition through various characters played by Pankaj Tripathi
exchange4media Staff Aug 21, 2022 6:00 PM
The campaign music video is a parody rendition of the popular evergreen song ‘dekh ke chalo’
exchange4media Staff Jul 26, 2022 3:28 PM
Industry experts say while online payment firms have to be sensitive about user data, the controversy is unlikely to have a lasting impact on brand image
Mansi Sharma Jul 7, 2022 8:20 AM
Prior to this, Kapoor was with American Express as Director of Marketing
exchange4media Staff Jul 5, 2022 12:33 PM
The actor features in a new campaign that talks about the simplicity of availing Pay Later EMI purchase option at offline stores
exchange4media Staff May 9, 2022 11:17 AM
Experts opine that with super-apps, advertisers can get integrated opportunities and better performance visibility and they can be a one-stop solution for their customers
Shantanu David May 5, 2022 8:29 AM
The association is aimed at driving increased consumption of Fino’s services across India
exchange4media Staff Mar 23, 2022 3:40 PM
The agency will be playing a crucial role to build the brand positioning and brand prominence for the bank
exchange4media Staff Jan 12, 2022 3:04 PM
The company also reported 150 million monthly active users & an annualized total payment value of $651 billion in December 2021
exchange4media Staff Jan 7, 2022 4:02 PM
The campaign speaks to the Indian startup ecosystem which has emerged as the third-largest in the world after the US and China
exchange4media Staff Dec 22, 2021 5:04 PM
The brand film showcases the evolution of payments from cash to digital across generations
exchange4media Staff Nov 9, 2021 2:44 PM
The company's net profit for the fiscal was Rs 1.41 crore, compared to Rs 45.65 lakh
exchange4media Staff Oct 20, 2021 8:42 AM