F&B and consumer durables were the top 2 categories in in-cinema advertising

exchange4media Staff Jan 25, 2023 12:50 PM

The show has been directed by Ravi Adhikari and produced by Kailashnath Adhikari

exchange4media Staff Oct 6, 2022 8:11 AM

The 2022 report, to be released in June, will cover content on streaming services and theatrical releases across 5 languages, and is being supported by leading entertainment brands and industry bodies

exchange4media Staff Apr 7, 2022 8:02 PM

Four Telugu films featured in the top 10 films across the two years, compared to only three Hindi films that made to the list, revealed the report

exchange4media Staff Feb 7, 2022 3:26 PM

Guest Column: Shailesh Kapoor, Founder & CEO, Ormax Media, outlines how the OTT sector in India will fuel the content ecosystem

Shailesh Kapoor Jan 20, 2022 8:42 AM

Guest Column: Gautam Jain, Partner, Ormax Media, talks about anthologies being dished out in the Indian streaming category

Gautam Jain Nov 19, 2021 9:11 AM

The tool is based on syndicated research conducted every month among SVOD & AVOD audience across India, to track the performance of 16 OTT platforms on key brand measures

exchange4media Staff Nov 11, 2021 12:04 PM

Ormax Televate tool is available for GEC, movies, news, kids, music and infotainment genres across all major Indian language

exchange4media Staff Oct 19, 2021 4:40 PM

The Ormax OTT Audience Report 2021 is based on a sample size of 12,000 across urban and rural India

exchange4media Staff Aug 30, 2021 3:02 PM

The tool will help brand owners select a brand endorser whose profile and personality match the desired brand personality the best

exchange4media Staff Aug 10, 2021 12:11 PM

The second edition of ‘Fact or Fake' report also highlights that almost 2 out of 3 or 65% of news consumers in the country see fake news as a major concern

exchange4media Staff May 18, 2021 2:27 PM

According to Ormax Media report, print media continues to lead on credibility, with a score of 62%, and radio holds on to its no. 2 position with a 56% score

exchange4media Staff May 3, 2021 5:13 PM

Ormax Cinematix is a film campaign tracking and box office forecasting tool

exchange4media Staff Mar 16, 2021 3:59 PM

YouTube has emerged as no. 1 most-trusted brand among Indian kids, with a brand trust score of 71%, followed by Ludo King - 65% and WhatsApp - 63%

exchange4media Staff Feb 10, 2021 12:34 PM

The first report of the four regional languages, Tamil, Telugu, Bangla & Marathi, is based on December 2020 tracking, and will now be released every month like the Hindi version

exchange4media Staff Jan 19, 2021 1:59 PM

The media consulting firm Ormax has released a report 'Fact or Fake?' based on a survey of news consumers, measuring the credibility of various news media

exchange4media Staff Sep 17, 2020 11:27 AM

Ormax Media study has found that social media buzz on Facebook and YouTube together contributes to nearly 40% of the first day box office collection

exchange4media Staff Aug 9, 2018 9:00 AM

First-Day Box Office forecasts the opening day net collections at domestic box office for unreleased films up to seven weeks before release

exchange4media Staff Sep 17, 2012 1:32 AM

The music channel is believed to be pricing the Bollywood countdown show, MTunes Trending20, at a premium. Several more initiatives are in the pipeline

exchange4media Staff Aug 4, 2012 10:41 PM

The software, Celebritix, will allow brands to evaluate and select celebrities for endorsements and film tie-ups, based on the celebrity-brand fit

exchange4media Staff Jul 26, 2012 7:45 PM