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Agency pros share what it takes to hit a creative sixer during the sporting extravaganza
Fastrack's Reflex Wav brings alive the latest technology of using gestures to control music, click pictures and reject calls
exchange4media Staff 12-December-2018
PharmEasy's catchy ad by Mullen Lintas shows customers dancing to the song realising the ease of ordering with a healthy dose of saving on every order
Misbaah Mansuri 05-October-2018
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The 'Take it easy PharmEasy' campaign is a quirky rendition of the popular AR Rahman track 'Urvashi' from the movie Kadhalan
exchange4media Staff 01-October-2018
Joining Tilt are Shriram Iyer (Chief Creative & Content Officer), Srikanth Sarathy (Chief Operating Officer), Rajiv Chatterjee (Chief Business Officer) and Kedar Teny (Chief Strategy Officer)
exchange4media Staff 18-September-2018
Jaleel elevated to Group Chairman and Chief Creative Officer. Tandon named Group CEO. Arun Iyer to take on a consulting role with the Group
exchange4media Staff 05-September-2018
Zee Corporate's campaign ‘#DibbaLautaao’ urges people to extend help to the state by reminding us of the true spirit of Kerala people
Bajaj Auto had recently re-launched the Discover with an upgraded Discover 125, and an all-new Discover 110
exchange4media Staff 06-February-2018
The campaign has garnered more than 2 lakh views on YouTube and shared more than 3,000 times on Facebook in the last three days
Sarmistha Neogy 14-September-2016
In an exclusive chat, R Balki gets talking on his years at Lowe, his 22 year old partnership with Joseph George and his expectations from the Group post his exit
Read on for straitlaced, cynical, honest and analytical responses and even predictions on Cannes entries on the back of Brexit ......
MullenLowe Lintas Group, India was named APAC Effie 2016 Agency of the Year, bagging 8 metals. Running behind were Colenso BBDO/Proximity and spotting 3 agencies in the tie on the third place, BBDO India, Barnes Catmur & Friends Dentsu and Ogilvy & Mather Mumbai
exchange4media Staff 22-April-2016
Joseph George Regional President, South & Southeast Asia, Group CEO India, Mullen Lowe Lintas shares his take on the agency’s approach to creative effectiveness, the reason for staying away from purely creative awards and more
exchange4media Staff 29-January-2016
Hindustan Unilever maintained its winning streak for the third time in a row in bagging the ‘Client of the Year’ award
Priyanka Mehra and Sarmishtha Neogy 28-January-2016
Industry leaders give their views as Sundar Pichai unveils Google’s roadmap for India in his first official visit
exchange4media Staff 18-December-2015
Joseph George Regional President, South & Southeast Asia, Group CEO India Mullen Lowe Lintas gives us 18 resolutions for 2016 but with a twist
Joseph George 17-December-2015
Lowe Lintas conceptualised the campaign, which highlights several scenarios where people want to do ‘good’ to others and they do it by sharing their internet data with them
Sarmistha Neogy 27-November-2015
Shahane joins LinTeractive from Pinstorm where he held the post of VP – Creative
exchange4media Staff 06-November-2015
The awards were won for work done for Havells and Idea Cellular
exchange4media Staff 07-October-2015
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