Guest Column: Mohit Joshi, MD - India, Havas Media Group, illustrates with examples of campaigns done for Swiggy & Tata Trucks, how agencies can offer real business solutions to brands in these times

Mohit Joshi May 27, 2020 8:39 AM

Havas Media will be tasked with driving ACC Cement's brand strategy and marketing initiatives

exchange4media Staff Mar 13, 2020 1:43 PM

After 13 years with the network, Nayyar moves on to pursue other interests and will leave the group at the beginning of May 2020

exchange4media Staff Feb 5, 2020 3:07 PM

There will be two panel discussions; the first on 'Challenges in Creating Experiences & Building Relationship with Consumers' and a second on 'How to Market to a Diverse & Connected Consumer?'

exchange4media Staff Nov 20, 2019 8:51 AM

Experts say creativity and credibility rank higher than celebrity endorsements for effective and purposeful marketing

Shweta Raaj Singh Jul 15, 2019 8:24 AM

Venkatasubramanian will be based out of Gurgaon and will be responsible for driving media investments, partnerships and strategic thinking for all Havas Media clients across markets

exchange4media Staff Feb 1, 2019 11:12 AM

The umbrella theme for the South Conclave this year was ‘Making Brands Purposeful’

exchange4media Staff Dec 2, 2017 9:58 AM

Media experts from the industry discussed challenges in the print medium in terms of innovation and how it’s important to move the audience with the advertisements

exchange4media Staff Nov 1, 2017 8:42 AM

How does a brand get the best out of traditional media in a digital world? Is there any reason to think that traditional media is less relevant now than it was earlier? This was the topic of discussion by a panel comprising of both marketers and media planners at the 16th exchange4media Conclave held in Mumbai on November 16, 2016

exchange4media Staff Nov 18, 2016 8:04 AM

The 15th edition of the conclave under the umbrella theme ‘Marketing 4.0 – Building Brand Love with Emotions and Technology’ aims to get all industry stakeholders on the same platform to discuss the changing global communication industry, with speci?c focus on India

exchange4media Staff Nov 15, 2016 9:16 AM

The account will be handled from the Gurgaon office of the agency

exchange4media Staff Oct 27, 2016 11:38 AM

Havas Media Group India has won the media mandate of Spice Mobiles. The win came post a multi-agency pitch. The integrated media mandate will involve both traditional as well as digital including mobile duties. The account will be handled from the agency’s Gurgaon office

Priyanka Mehra Mar 11, 2016 8:46 AM

The account will be handled from the Havas Media Mumbai office. The expected size of the business is upwards of INR 20Cr

exchange4media Staff Mar 2, 2016 3:07 PM

Kunal Jamuar re-joins the group as Managing Partner, Havas Media, West & South. Whereas, Chanchal Shaktawat joins as Vice President Planning, West

exchange4media Staff Feb 24, 2016 1:22 PM

The Rs 35 crore business was won following a multi-agency pitch and will now be handled by Saurabh Jain and his team from Havas’ Bangalore office

exchange4media Staff Oct 21, 2015 1:25 PM

The account size is estimated at about Rs 25 crore and will be handled from the Gurgaon office

exchange4media Staff Aug 20, 2015 1:37 PM

Ranked No.5 it has moved up the ranks from No.11 and emerged with a ‘Very Good’ Profile - the first agency to score with this profile

exchange4media Staff Jul 3, 2015 1:32 PM

Mandate includes media planning, buying and digital solutions including social, search and mobile. The account will be handled from Havas Media’s Kolkata office

exchange4media Staff Jun 30, 2015 3:26 PM

The mandate will include both traditional and digital duties and will be handled from the company’s Kolkata office

exchange4media Staff Jun 5, 2015 2:43 PM

India is witnessing game-changing trends in search which will be dominated by digital and mobile. More advertisers as well as social media platforms are realizing that a strong

Ankur Singh Apr 1, 2015 8:44 AM