Join industry leaders as they share their brand journey during the times of COVID-19 at e4m’s virtual conference

exchange4media Staff May 26, 2020 9:09 AM

Guest Column: Amin Lakhani, COO, Mindshare South Asia, talks of the world’s largest work from home experiment

Amin Lakhani May 20, 2020 8:06 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff May 9, 2020 8:44 AM

Ajay Mehta, Nikhil Mayne and Samraat Kakkar to take on new leadership roles in major rejig announced by Mindshare

exchange4media Staff May 7, 2020 1:38 PM

Sodhi was previously associated with Mindshare Fulcrum, where he worked for over two years

exchange4media Staff Apr 30, 2020 5:54 PM

ZEE has got 27 of their TV artists to sing the song from their respective homes in regional languages

exchange4media Staff Apr 22, 2020 4:54 PM

M A Parthasarathy, CEO, South Asia, Mindshare, spoke to Naziya Alvi Rahman, Editor, exchange4media, on the impact of the COVID-19 outbreak as part of our new series – Beating All Odds

Naziya Alvi Rahman Apr 1, 2020 8:34 AM

CSI Mumbai Airport houses the digital out-of-home campaign using programmatic outdoor platform Lemma to support Grofers’ Grand Orange Bag Day

exchange4media Staff Mar 24, 2020 1:51 PM

Kotwani is believed to be taking up a new assignment in the next few months

Naziya Alvi Rahman Mar 9, 2020 7:47 AM

Prior to this, Unnikrishnan was associated with Mindshare as Director of Social Media

exchange4media Staff Feb 6, 2020 3:54 PM

With speculations about further data tariff hikes, we speak to experts to gauge what could be the impact on the digital landscape that is dependent on data consumption on mobile phones

Shikha Paliwal Jan 27, 2020 8:34 AM

Reaching over 3 million users, the campaign is witnessing an impressive 1.7% click-through rate

exchange4media Staff Jan 18, 2020 10:28 AM

Prior to this, Vyas was Senior Business Director at Mindshare

exchange4media Staff Jan 15, 2020 1:31 PM

Saket Sinha, Senior Vice President, Client Leadership, speaks about m/SIX’s big wins such as Emami, Burger King and Frankfinn in its four-year-long journey as WPP’s youngest media agency in India

Naziya Alvi Rahman Jan 7, 2020 8:21 AM

Guest Column: Niraj Ruparel, National Head - Mobile, Mindshare, shares his predictions for Voice Technology in India

Niraj Ruparel Jan 6, 2020 9:02 AM

The film has been conceptualised by Madison BMB; social media roll-out is being handled by Mindshare

exchange4media Staff Dec 21, 2019 4:00 PM

According to the report, Mindshare, MediaCom and Wavemaker remain the top five networks globally

exchange4media Staff Dec 19, 2019 10:32 AM

Niraj Ruparel, National Head – Mobile, Mindshare India, shares the potential mSamvaad, a Voice-driven platform, holds for brands for connecting with rural India

Shikha Paliwal Dec 9, 2019 9:21 AM

The new voice-driven platform aims to help brands drive engagement in remote media-dark areas of India on the largest voice conferencing infrastructure with a capacity of 25,000 concurrent calls

exchange4media Staff Dec 2, 2019 3:32 PM

Vishwanathan will now be Head Investment Strategy at Mindshare China

exchange4media Staff Dec 2, 2019 9:32 AM