Mindshare has created a technology-driven chatbot exclusively for GSK brand Sensodyne. The senso-bot was launched using Google Assistant

exchange4media Staff 4 days ago

Mindshare bagged four gold metals while Jagran Prakashan picked up two gold metals

exchange4media Staff 1 week ago

Here’s what the newbies, as well as some young adlanders, expect at Goafest 2019

exchange4media Staff 1 week ago

As part of Idea 4G #IndiaKaLiveNetwork initiative, the campaign is an attempt to bring alive the experience of video calling with a renowned celebrity in real time

exchange4media Staff 1 week ago

Mindshare China and Mindshare APAC feature in top 3 agencies of the year

exchange4media Staff 12-March-2019

The 5th edition of Prime Time Awards and the TV First Conference was held on January 31. 2019 at the ITC Maratha, Mumbai

exchange4media Staff 01-February-2019

ZEEL, Diageo, Cipla Health Ltd and Policybazaar.com emerge as the other big winners of the night

exchange4media Staff 31-January-2019

McAndrew will succeed Rolf Olsen who left last May. At Merkle, he was the Senior Vice President, Global Product Growth

exchange4media Staff 29-January-2019

GroupM South Asia has restructured its leadership and has named Tushar Vyas as President Growth and Transformation

exchange4media Staff 25-January-2019

As of January 1, 2019 Mindshare Fulcrum has become the integrated media buying partner for the country's single largest advertiser - Hindustan Unilever Limited

exchange4media Staff 22-January-2019

December 31 will be his last working day at Mindshare India. Deshpande joined Mindshare in 2010 as Senior Director-Content at Mindshare Fulcrum.

Venkata Susmita Biswas 29-December-2018

A roundup of the stories that made headlines this week

exchange4media Staff 22-December-2018

Both roles are based in Mindshare’s regional Singapore office and effective immediately

exchange4media Staff 19-December-2018

Mindshare Fulcrum anchored the event with Star TV and Hotstar for content creation and broadcasting of main award ceremony

exchange4media Staff 11-December-2018

Guessing game hots up ahead of the award function on December 7, 2018

exchange4media Staff 04-December-2018

Prasanth Kumar, CEO South Asia, Middle East and Africa, Mindshare, spoke about using emotion to connect with the distracted consumer at the second edition of exchange4media Conclave South

exchange4media Staff 01-December-2018

Hear industry leaders from Mindshare, Hero Cycles and Cholayil Private Limited talk on Customer Engagement at the e4m Conclave – South on November 30 in Bangalore

exchange4media Staff 28-November-2018

Chairman & CEO, AMEA, Russia, and CIS, Mindshare, delivered a masterclass on artificial intelligence, what it means, how it can be used and results verified to a packed audience

exchange4media Staff 19-November-2018

Today at the exchange4media Conclave, decision makers from the media & advertising industry will discuss trends that assist them in growing the overall business

exchange4media Staff 16-November-2018

Mindshare wins 6 Golds; Havas, Wat Consult, Madison, Carat, Wavemaker win a Gold each

exchange4media Staff 31-October-2018