e4m Media Ace Awards 2024: Mindshare named ‘Content Marketing Agency of the Year- Large’

The exchange4media Group hosted the eighth edition of e4m Media Ace Awards at a star-studded ceremony in Mumbai on Monday, November 11. The prestigious awards celebrates Indian media agencies and their professionals for their exemplary work and contribution to the advertising industry. At the awards night, Mindshare won the ‘Content Marketing Agency of the Year- Large’ award while Havas Play and Schbang were the runner-ups in this category.

The ‘Content Marketing Agency of the Year- Large’ award is given to large content marketing agency would have a strength of 51 or more employees.

Commenting on the win, Amin Lakhani, Chief Executive Officer, Mindshare South Asia, said, "It’s a hat-trick! An absolute joy to announce that Mindshare India has won this award for the third year in a row. Let’s take this moment to celebrate our exceptional abilities, passion, and creative mettle, consistently shining through each year. A heartfelt thanks also goes out to our wonderful clients, partners and my team for the constant support. Excited to continue pushing boundaries as a team".

Mindshare took to LinkedIn and said, "We are beyond thrilled to share that Mindshare has once again aced the Content Marketing Agency of the Year award for the third consecutive year at the e4m Media ACE Awards. This achievement stands testimony to our belief in content marketing as a growth driver for our clients’ businesses. The ideation, creation, deployment and measurement of content has always been our strength and these awards makes us hungry for expanding our scope of remit of content marketing".

Among the media agencies who won the key awards were, GroupM, who took home the ‘Network of The Year’ title, Wavemaker was adjudged ‘Media Agency of the Year’ while EssenceMediacom and Mindshare were runners-up in this category. On the other hand, while Interactive Avenues bagged the ‘Network Digital Agency of the Year’ title, Performics and Wavemaker were the runners up in this category.

This year, the Jury was chaired by Sanjiv Mehta, Executive Chairman at L Catterton India and Former CEO of Hindustan Unilever. e4m Media Ace Awards recognises Indian media agencies and their professionals for their outstanding work and contribution to the advertising industry. The winners were selected by a revered jury across three categories – Agencies, Specialist Agencies and People.