TAM AdEx data reveals that on TV, the sector's ad volume per day has surged five-fold this June compared to May

Naziya Alvi Rahman Jun 26, 2020 9:18 AM

Shashank Srivastava, Executive Director, Marketing & Sales, Maruti Suzuki, delivered a keynote session on the topic - Brand transformation in the digital age

exchange4media Staff Jan 24, 2020 8:25 AM

The campaign showcases a range of festive celebrations from across India, with their one-of-a-kind nuances and the excitement they form in people’s minds

exchange4media Staff Oct 24, 2019 3:52 PM

Nayak, Group MD of Posterscope, South Asia, India, talks about the different kinds of avenues brands tap into while leveraging OOH during the festive season

Anjali Thakur Oct 21, 2019 8:46 AM

The ‘Swift Limitless Stories’ campaign films have been directed by Sharat Sharma of Crazy Few Films

exchange4media Staff Sep 28, 2019 8:14 AM

The 360-degree #FeelsJustRight campaign includes six different TVCs, pre-launch teasers and digital feature videos

exchange4media Staff Aug 26, 2019 3:44 PM

N Chandramouli, Tutu Dhawan and Harish Bijoor on the impact of declining sales in the auto industry and its effect on ad spends

Dolly Mahayan Jul 4, 2019 8:34 AM

The new national mandate covers Corporate, CSR, Products and Services

exchange4media Staff Jun 18, 2019 3:02 PM

The Auto sector continues to be among the top advertisers on Print

exchange4media Staff May 23, 2019 8:40 AM

The campaign directed by Vijal Veermal showcases how the car is a big part of human relations and helps many individuals connect and build fond memories

exchange4media Staff May 4, 2019 8:58 AM

The actor who celebrates his 32nd birthday endorses brands like Lux Cozi, Maaza, Ponds, Coca-Cola and Navratna Cool

Dolly Mahayan Apr 24, 2019 11:38 AM

Experts to provide match analysis of VIVO IPL games from the car

exchange4media Staff Apr 18, 2019 3:58 PM

As per SIAM, rise in commodity price, elections, below normal monsoon and recent repo rate cut by RBI big reasons for such forecast

exchange4media Staff Apr 9, 2019 11:50 AM

The theme of the conference is ‘Digital Marketing to Digital Transformation’ & will have eminent speakers from Google, LinkedIn, FB, HUL, Marico, Maruti Suzuki, Republic TV, ABP among others

exchange4media Staff Jan 15, 2019 9:04 AM

The third edition of DAN-e4m Digital Advertising Conference and Digital Report launch is scheduled for January 16, 2019, at the Four Seasons Hotel in Mumbai

exchange4media Staff Jan 4, 2019 8:21 AM

Some big names include Amazon Prime, TVS, Vodafone, Uber Eats, Paytm, Zoomcar

exchange4media Staff Dec 22, 2018 9:06 AM

Maruti Suzuki Arena’s brand ambassador, Varun Dhawan has been roped in to launch the Next Gen Ertiga 2018

exchange4media Staff Dec 15, 2018 8:55 AM

At the e4m IPRCCC media experts, Sanjeev Handa of Maruti Suzuki, Senior Editor Madhavan Narayanan, Indian-Australian Influencer Raj Suri, and Samir Vora of Daily Hunt discuss the topic

exchange4media Staff Dec 14, 2018 9:06 AM

The objective of this campaign was to highlight both innovation and invention through this signature shade in a way never-before-seen

exchange4media Staff Jun 13, 2018 5:32 PM

#ReleaseThePressure campaign for Mirinda has already bagged a Silver in the PR Lions (Integrated) category at Cannes Lions 2017.

exchange4media Staff May 22, 2018 9:42 AM