Nayak, Group MD of Posterscope, South Asia, India, talks about the different kinds of avenues brands tap into while leveraging OOH during the festive season

Anjali Thakur 1 day ago

The ‘Swift Limitless Stories’ campaign films have been directed by Sharat Sharma of Crazy Few Films

exchange4media Staff Sep 28, 2019 8:14 AM

The 360-degree #FeelsJustRight campaign includes six different TVCs, pre-launch teasers and digital feature videos

exchange4media Staff Aug 26, 2019 3:44 PM

N Chandramouli, Tutu Dhawan and Harish Bijoor on the impact of declining sales in the auto industry and its effect on ad spends

Dolly Mahayan Jul 4, 2019 8:34 AM

The new national mandate covers Corporate, CSR, Products and Services

exchange4media Staff Jun 18, 2019 3:02 PM

The Auto sector continues to be among the top advertisers on Print

exchange4media Staff May 23, 2019 8:40 AM

The campaign directed by Vijal Veermal showcases how the car is a big part of human relations and helps many individuals connect and build fond memories

exchange4media Staff May 4, 2019 8:58 AM

The actor who celebrates his 32nd birthday endorses brands like Lux Cozi, Maaza, Ponds, Coca-Cola and Navratna Cool

Dolly Mahayan Apr 24, 2019 11:38 AM

Experts to provide match analysis of VIVO IPL games from the car

exchange4media Staff Apr 18, 2019 3:58 PM

As per SIAM, rise in commodity price, elections, below normal monsoon and recent repo rate cut by RBI big reasons for such forecast

exchange4media Staff Apr 9, 2019 11:50 AM

The theme of the conference is ‘Digital Marketing to Digital Transformation’ & will have eminent speakers from Google, LinkedIn, FB, HUL, Marico, Maruti Suzuki, Republic TV, ABP among others

exchange4media Staff Jan 15, 2019 9:04 AM

The third edition of DAN-e4m Digital Advertising Conference and Digital Report launch is scheduled for January 16, 2019, at the Four Seasons Hotel in Mumbai

exchange4media Staff Jan 4, 2019 8:21 AM

Some big names include Amazon Prime, TVS, Vodafone, Uber Eats, Paytm, Zoomcar

exchange4media Staff Dec 22, 2018 9:06 AM

Maruti Suzuki Arena’s brand ambassador, Varun Dhawan has been roped in to launch the Next Gen Ertiga 2018

exchange4media Staff Dec 15, 2018 8:55 AM

At the e4m IPRCCC media experts, Sanjeev Handa of Maruti Suzuki, Senior Editor Madhavan Narayanan, Indian-Australian Influencer Raj Suri, and Samir Vora of Daily Hunt discuss the topic

exchange4media Staff Dec 14, 2018 9:06 AM

The objective of this campaign was to highlight both innovation and invention through this signature shade in a way never-before-seen

exchange4media Staff Jun 13, 2018 5:32 PM

#ReleaseThePressure campaign for Mirinda has already bagged a Silver in the PR Lions (Integrated) category at Cannes Lions 2017.

exchange4media Staff May 22, 2018 9:42 AM

After receiving great response for the Suzuki Access 125 campaign ‘Kam Peeta Hai’, Suzuki Motorcycle India and Happy mcgarrybowen have rolled out the second phase of the campaign for their flagship scooter brand.

exchange4media Staff Feb 23, 2018 5:08 PM

Maruti Suzuki’s brand vision of owning its market leader position in the way they connect to their new age consumer guided the creative and tech-savvy team of Grapes Digital to come up with an innovative idea that supports the brand’s philosophy.

exchange4media Staff Feb 13, 2018 1:46 PM

Maruti Suzuki India, nation’s leading passenger vehicle manufacturer, recently rolled out a nationwide social campaign – #PehniKya? The Company aims to create awareness and promote seat belt use among drivers and passengers

exchange4media Staff Jan 6, 2018 9:25 AM