automation
Prior to joining Grapes Worldwide, he held leadership roles at agencies including Techmagnate, Intelegencia, and Unyscape
e4m Staff Jun 16, 2026 1:30 PM
He was earlier Head of Marketing for India and South East Asia at UiPath
e4m Staff May 25, 2026 10:14 AM
In a session for media and creative professionals at Goafest 2026, the Google India Director of Marketing Partners, said AI agents were the next logical evolution for every marketer
e4m Staff May 21, 2026 2:32 PM
AI agents are transforming marketing workflows, automating execution and reshaping teams as enterprises shift from human-led tasks to software-driven operations.
Brij Pahwa Apr 13, 2026 1:19 PM
HDFC ERGO CTO Sriram Naganathan explains how GenAI is transforming insurance claims, customer trust, partner productivity, and the evolving role of the CTO.
Brij Pahwa Feb 25, 2026 5:54 PM
As AI shifts from a back-end efficiency tool to a creative partner, agencies are re-evaluating authorship, talent structures, and the balance between human craft and machine intelligence
Aryendra Khan Jan 21, 2026 8:50 AM
The MarTechAI Summit saw an insightful conversation among industry leaders on how automation has been evolving to meet the demands of modern marketing
e4m Staff Dec 12, 2025 2:34 PM
Karthik Pillai, CEO of FourNxt, will lead the unit as part of iLink’s senior leadership team
e4m Staff Sep 30, 2025 3:59 PM
In an interview with e4m’s Brij Pahwa, Scott Brinker—VP of Platform Ecosystem at HubSpot, and the force behind the influential ChiefMartec blog—revealed insights into marketing technology
Brij Pahwa Mar 20, 2025 7:09 PM
Guest Column: Dr. Shashiranjan Jha, Associate Vice President, Education and Skill Development, IPE Global, writes why aligning education with evolving job demands is crucial
Dr. Shashiranjan Jha Jan 11, 2025 9:31 AM
With the growing adoption of AI & automation in ad industry, agencies are slashing jobs but experts say tech can’t replace the nuanced understanding and creativity inherent in human cognition
Kanchan Srivastava Jul 16, 2024 8:58 AM
Guest Column: Sooraj Balakrishnan, Head of Marketing, Acer India, writes on how Marketing Technology has an important role to play in the B2C and B2B segments
Sooraj Balakrishnan Nov 8, 2023 1:19 PM
Yellow.ai & e4m recently organised a panel discussion on the topic ‘Instagram Messaging Automation- A game changer for brands’
exchange4media Staff Dec 27, 2021 12:00 PM
The agency will be responsible for implementing multiple products under Salesforce Marketing Cloud Stack
exchange4media Staff Dec 20, 2021 11:48 AM
The e4m group has organized a virtual panel discussion, moderated and sponsored by Yellow.ai, on the topic 'Instagram Messaging Automation- A Game Changer for Brands'
exchange4media Staff Dec 17, 2021 8:42 AM
Through this campaign, the brand has introduced a new heart-shaped logo with the tagline ‘Think Robots, Think Milagrow'
exchange4media Staff Feb 22, 2021 3:59 PM
The report by The Forrester Wave states that MoEngage bills itself as an open analytics solution that can connect to any BI or SQL tool
exchange4media Staff Aug 28, 2020 1:35 PM
On the virtual roundtable, MarTech industry bigwigs shared insights on marketing automation, including challenges and opportunities
exchange4media Staff Aug 8, 2020 8:27 AM
On the virtual roundtable, MarTech industry bigwigs will share insights on marketing automation, including challenges and opportunities
exchange4media Staff Aug 7, 2020 8:34 AM
The digital agency will also facilitate Marketing Cloud platform for Shwapno to drive customer engagement, online sales and ROI
exchange4media Staff Mar 23, 2020 4:06 PM
The new campaign 'Open' reinforces the value of human interaction combined with enhanced service that makes a world of difference in banking
exchange4media Staff Jan 28, 2020 3:07 PM



