The multi-year deal includes 3 Comedy Specials created and performed by Zakir Khan that will be exclusively released on Amazon Prime Video

exchange4media Staff 1 day ago

The online streaming experience will be the same as the current experience on the Prime Video website today

exchange4media Staff Jul 3, 2020 10:00 PM

Gaurav Gandhi, Director & Country GM, Amazon Prime Video India, discusses how limited choices for marketing during the lockdown pushed them to go even bigger on social and digital media

Sonam Saini Jun 16, 2020 8:25 AM

The specially curated playlists garnered over 5.5 million streams in the first 15 days

exchange4media Staff Jun 5, 2020 1:23 PM

While the digital release has been met with displeasure from multiplexes, the Producers Guild has supported the decision

exchange4media Staff May 15, 2020 5:23 PM

The collaboration between Amazon Prime & Snapchat came into force after data showed that Snaps sent between friends have spiked during the lockdown, surpassing the peaks during holidays & festivals

Sanstuti Nath Apr 30, 2020 8:41 AM

Purohit, Head of India Originals, Amazon Prime Video, on how the streaming platform has an edge over other content creators and how female-centric content is changing the way women are perceived

Anjali Thakur Apr 16, 2020 12:59 PM

The line-up includes Amazon Original kids and family shows, movies and TV series

exchange4media Staff Mar 25, 2020 3:11 PM

As per BARC data for Week 4, brands have witnessed a 5.43% increase in total ad insertions compared to previous week; while HUL tops among advertisers, Lux Toilet Soap leads among brands

exchange4media Staff Feb 10, 2020 7:36 AM

With 10 to 12 original series in the offing, Amazon Prime Video has a big year ahead, says Subramanian, the Director and Head of Content

Sonam Saini Jan 8, 2020 8:56 AM

Through this association, the brand wants to encourage customers to binge watch and eat guilt free

exchange4media Staff Dec 11, 2019 5:46 PM

As part of the association, the cast of 'Inside Edge' Season 2 will be seen in an unboxing video presenting a new avatar of arch-rivals - Mumbai Mavericks and Haryana Hurricanes

exchange4media Staff Dec 4, 2019 7:20 PM

At a time when corporations are being conservative with ad spends, experts tell us how OTT players are leveraging the outdoor advertising space to outdo their competition

Anjali Thakur Nov 8, 2019 8:32 AM

In general, a majority of Indians support some form of content censorship, 27% think it is not required, while 16% are unsure

exchange4media Staff Oct 31, 2019 11:13 AM

Through this association, Dish TV and d2h subscribers will be able to seamlessly access Amazon Prime Video app on their TV

exchange4media Staff Oct 7, 2019 12:45 PM

Industry experts tell us why targetting premium viewers is important in clinching viewship in the cluttered OTT space

Nafisa Shaheen Sep 23, 2019 9:00 AM

Subramaniam, Director & Content Head, Amazon Prime Video talks about increasing competition in the OTT space and why Television will always be a thriving universe

Moumita Bhattacharjee Sep 18, 2019 8:22 AM

Industry experts say while consumers are increasingly opting for OTT services, advertising on these platforms is gaining huge demand

Nafisa Shaheen Sep 5, 2019 8:33 AM

As the OTT industry continues to grow, digital rights for films have prominently figured as a source of revenue generation

Shikha Paliwal Aug 27, 2019 8:39 AM

Indian soap operas and sports programmes among the least watched genres with its consumption on Amazon Prime being slightly higher than on Netflix, says Redseer Consulting report

exchange4media Staff Jul 18, 2019 6:38 PM