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Amit Nanda?blur=25

Nanda joins bigbasket from Amazon India, where he served as Director, Selling Partner Services

e4m Staff Jun 16, 2026 5:47 PM

Zohair Shaikh Takes Charge as Head of Marketing at JioBLAST?blur=25

Prior to this, Zohair Shaikh was with BigBang.Social as GTM Strategy & Product Monetisation

e4m Desk Jun 16, 2026 1:43 PM

Prateek Teotia Takes Charge as Interim Managing Director at foodpanda?blur=25

Prateek Teotia has been associated with foodpanda for over four years

e4m Staff Jun 15, 2026 9:47 AM

amazon roundtable?blur=25

As digital fatigue deepens, some of India's sharpest media and creative minds gathered to ask a pointed question: where does consumer attention truly live today, and how do brands reach it?

e4m Staff Jun 11, 2026 10:36 AM

IMPACT 40Under40 Awards?blur=25

The list recognises influential marketing leaders whose strategic vision & impact are shaping the future of the industry

e4m Desk Jun 5, 2026 9:18 PM

Vedansh Kumar Promoted to Chief Marketing Officer at boAt?blur=25

Prior to joining boAt Lifestyle, Vedansh Kumar worked with Zomato

e4m Desk Jun 5, 2026 12:27 PM

Madhurima Kumar Takes on Director of Strategy Role at Myntra?blur=25

Prior to this, Madhurima Kumar was with Razorpay as Business Head, Ad Platform and Offers

e4m Desk Jun 1, 2026 2:56 PM

RCB Clinches IPL 2026 Title: Brands Shine with Creative Campaigns?blur=25

RCB's IPL 2026 triumph extended beyond cricket, sparking a wave of moment marketing as brands tapped into the celebratory buzz online

Shalinee Mishra Jun 1, 2026 8:14 AM

internet?blur=25

The Parliamentary Committee on Communications and Information Technology is reportedly preparing to summon representatives from Google, Meta, X and Amazon

e4m Staff May 27, 2026 4:51 PM

Anand Ajantiwale Joins Flipkart Ads as Senior Director?blur=25

Prior to joining Flipkart Ads, Anand Ajantiwale spent over a decade at Amazon

e4m Staff May 22, 2026 12:42 PM

Jeff Bezos, Washington Post, layoffs?blur=25

In a recent interview over the 30% job cuts at The Washington Post, Jeff Bezos said that tighter financial discipline would strengthen the newspaper and ensure its long-term relevance

e4m Desk May 21, 2026 7:54 AM

Lisa Materazzo stepping down as Global CMO of Ford Motor Company?blur=25

Lisa Materazzo announced that she will step down from her role effective June 1

e4m Desk May 20, 2026 1:54 PM

Razorpay Promotes Apuarv Sethi to Chief Marketing Officer?blur=25

Apuarv Sethi joined Razorpay as Vice President of Marketing in April 2021

e4m Staff May 15, 2026 12:51 PM

Karan Bedi amid Amazon MX Player and Prime Video integration?blur=25

Industry conversations around leadership realignment intensify as Amazon folds MX Player into Prime Video

Kanchan Srivastava May 13, 2026 8:46 AM

Raj Karan Marhas set to move on from Zomato after 7.5 years?blur=25

Raj Karan Marhas has been associated with Zomato for over seven years

e4m Staff May 8, 2026 12:22 PM

Karan Bedi , Amogh Dusad?blur=25

As Gaurav Gandhi is expected to continue leading Amazon’s unified streaming business, industry attention is now turning to the future roles of Karan Bedi and Amogh Dusad

Kanchan Srivastava May 7, 2026 5:05 PM

Amazon MX Player, Prime Video?blur=25

The integrated platform will be a free-and-paid streaming service under one brand, spanning SVOD, AVOD, Transactional Video on Demand, and add-on subscriptions

e4m Staff May 7, 2026 11:58 AM

amazon?blur=25

The campaign is brought to life by WPP OpenDoor, WPP Creative and WPP Production

e4m Staff May 5, 2026 3:38 PM

gaming?blur=25

The broader industry is now closely watching how global tech platforms interpret and enforce India’s new gaming regulations

Imran Fazal May 2, 2026 12:02 PM

Amazon?blur=25

AWS contributed the bulk of earnings, with operating income climbing to USD 14.2 billion from USD 11.5 billion

e4m Staff Apr 30, 2026 9:10 AM

big tech?blur=25

Across the four companies, the narrative is clear. AI infrastructure is scaling. Cloud businesses are expanding, capex is ballooning, and demand for AI workloads is finally translating into revenue

Shantanu David Apr 30, 2026 8:16 AM

eternal?blur=25

For the March quarter, revenue was up 6% quarter-on-quarter, and 196% year-on-year

e4m Staff Apr 29, 2026 4:28 PM

Amazon rainforest’s new brand identity highlights human creativity over AI?blur=25

A new ‘Amazonia’ logo uses satellite imagery to turn geography into typography, sparking design conversations online

e4m Staff Apr 15, 2026 2:17 PM

WinZO?blur=25

ED questioned the company’s conduct, saying it claimed it could not pay salaries for three months while engaging multiple high-profile senior counsels

Imran Fazal Apr 10, 2026 1:02 PM

Amazon?blur=25

AmazonNow, currently operating in a few cities, is part of Amazon’s quick commerce strategy

e4m Staff Apr 8, 2026 12:08 PM

quick commerce?blur=25

Data shared by platforms with e4m indicates that IPL match hours are increasingly emerging as high-intent shopping windows

Pooja Yadav Apr 7, 2026 9:29 AM

Brands react as delivery partners reimagine themselves as ‘Power Rangers’?blur=25

Swiggy, Zomato, Zepto riders recreate classic Power Ranger poses, catching brands’ attention

e4m Staff Apr 1, 2026 7:05 PM

YAAP-gozoop?blur=25

GOZOOP will continue to operate as an independent brand, retaining its identity, leadership, and culture, while working closely with YAAP to build a larger, unified ecosystem

e4m Staff Apr 1, 2026 3:42 PM

Amazon Music?blur=25

In this role, Rajesh Wunnava will lead product & technology for music growth through Partnerships & Ecosystems

e4m Staff Mar 31, 2026 11:29 AM

IPL ads?blur=25

From the endearing Zoozoos to Dravid losing his cool for Cred, we look at some of the memorable ad spots that have been synonymous with the IPL frenzy

Aryendra Khan Mar 28, 2026 9:56 AM

Edwin Crasto appointed Zonal Head Network Alliance Times Network?blur=25

Network Alliance is the new strategic growth vertical of Times Network which will be led by Gaurav Dhawan

e4m Staff Mar 27, 2026 11:32 AM

Food Delivery Platforms?blur=25

Swiggy and Zomato have raised prices again in India. Sources tell e4m such hikes often come without formal communication, seen as business strategy rather than consumer-facing decisions

Pooja Yadav Mar 26, 2026 9:32 AM

Amazon Ads?blur=25

At Connected Worlds, Amazon Ads unveiled Creative Agent, Ads Agent, simplified campaign management, Amazon Ads Creators Program to help brands connect with customers

e4m Staff Mar 25, 2026 2:48 PM

Yaap Digital, Gozoop?blur=25

The acquisition will be carried out in three phases rather than through a single transaction

e4m Staff Mar 25, 2026 2:27 PM

Zomato x Swiggy?blur=25

After years of subsidised pricing and heavy discounts aimed at building user habits, platforms seem to now be focusing on improving margins and moving toward profitability

Vaishnavi Deshpande Mar 25, 2026 2:18 PM

Nikhil Sinha VP Business Simplilearn NoBroker Toppr background?blur=25

Harish Rawat has joined as the SVP of Marketing, Nikhil Sinha as the VP – Business, and Saurabh Jain as the Finance Controller

e4m Staff Mar 25, 2026 12:32 PM

Graphics Card x Detergent?blur=25

The buyer also pointed out discrepancies in the package, alleging that the manufacturer’s seals had been cut and re-taped, and that a suspicious barcode label had been affixed to the box

Vaishnavi Deshpande Mar 24, 2026 6:50 PM

Amazon Ads unveils agentic AI tools?blur=25

Creative Agent and Ads Agent leverage Amazon’s AI capabilities and first-party insights to help brands create, launch and optimise campaigns

e4m Staff Mar 24, 2026 11:45 AM

WinZO?blur=25

Anticipating the move, WinZO had filed a caveat in the Supreme Court to ensure that no adverse order is passed without hearing its side

Imran Fazal Mar 23, 2026 11:38 AM

D2C?blur=25

D2C brands are increasingly bypassing agencies to work directly with creators, seeking lower costs, faster execution and better sales-led returns

Shalinee Mishra Mar 20, 2026 9:17 AM

quick commerce?blur=25

Experts say retail media’s next phase will hinge on real-time inventory integration, with ad delivery increasingly driven by fulfilment probability

Shantanu David Mar 20, 2026 8:48 AM

Anita Kotwani Senior Partner Growth Zoo Media?blur=25

Prior to this, Anita Kotwani was with dentsu as Chief Client Officer, South Asia

e4m Staff Mar 17, 2026 11:42 AM

Amazon Music appoints Rashii Prabhakar as Content Lead?blur=25

Rashii Prabhakar has held leadership roles at INNOCEAN India, Saregama India, among others

e4m Staff Mar 10, 2026 6:54 PM

Jyoti Chugh Bhatia, Gozoop Creative, Women's Day?blur=25

Jyoti Chugh Bhatia, Group Director, Gozoop Creative, writes on how the young women of today have a very high standard for substance, they do not want titles but want to actually build something

Jyoti Chugh Bhatia Mar 8, 2026 8:00 AM

International Womens Day 2026 x Zomato?blur=25

The film reminds India that a delivery partner’s capability is not defined by their gender

e4m Staff Mar 6, 2026 3:30 PM