marico
Ankit Gupta Takes Charge as Category Lead at Zydus Wellness?blur=25

Prior to this appointment, Gupta served at Marico Limited for nearly four years

e4m Staff Jun 22, 2026 3:01 PM

Marico's Vikram Karwal on Expanding Parachute Advansed into Shampoos?blur=25

Vikram Karwal spoke to e4m on the launch of Parachute Advansed’s new shampoo line

e4m Staff May 29, 2026 2:03 PM

Saugata Gupta?blur=25

Saugata Gupta is the Managing Director and Chief Executive Officer of Marico Limited

e4m Desk May 19, 2026 5:38 PM

Roopak Chaturvedi joins Jagatjit Industries as CEO?blur=25

Over the course of his career, he has held senior leadership roles with Marico, PepsiCo, Allied Blenders & Distillers, Bacardi

e4m Staff May 8, 2026 7:58 PM

Marico Limited?blur=25

In FY26, Marico’s revenue from operations stood at ₹13,611 crore, delivering a record 26% year-on-year growth

e4m Staff May 5, 2026 3:20 PM

Aditya Singh appointed CMO at Bajaj Consumer Care?blur=25

Prior to this, Aditya Singh was Executive Vice President and Head – Marketing at Marico

e4m Staff Apr 20, 2026 9:40 AM

Ameya Velankar exits Uber as Head of Marketing India South Asia?blur=25

Prior to joining Uber, Velankar had a brief stint at SC Johnson as Category Head

e4m Staff Apr 8, 2026 5:51 PM

Marico, Saugata Gupta, Smita Bhosale?blur=25

Smita Bhosale moves on from Marico after an 8-year stint as Head Consumer and Market Insights

e4m Desk Apr 3, 2026 11:12 AM

Marico elevates Pawan Agrawal as CFO and CEO–International Business?blur=25

Prior to this elevation, Agrawal served as Group CFO for the last four years

e4m Staff Apr 2, 2026 8:28 AM

Revive Liquid Stiffener?blur=25

The campaign features Malayalam television actors Tessa Mariya and Ameen Madathi

e4m Staff Mar 15, 2026 3:00 PM

Juhi Singh, Marico?blur=25

She most recently served as Head of Digital Transformation at Marico Limited

e4m Staff Mar 6, 2026 8:21 AM

Saugata Gupta?blur=25

Saugata Gupta, MD & CEO, Marico, was honoured for his contribution to brand building, business transformation and marketing leadership

e4m Desk Feb 11, 2026 7:44 PM

Vinita Shrivastav appointed VP – Business Planning at PHD Media?blur=25

Vinita Shrivastav brings 17+ years of experience in brand strategy, integrated marketing, and media planning

e4m Staff Jan 28, 2026 2:19 PM

Marico?blur=25

The India business grew 28% YoY, with 8% volume growth

e4m Staff Jan 27, 2026 5:22 PM

PVR INOX divests snacking brand 4700BC to Marico for Rs 226.8 cr?blur=25

The all-cash transaction is expected to enhance PVR INOX’s profit, free cash flow, and return ratios, the company said

e4m Staff Jan 27, 2026 7:51 AM

Vikram Karwal appointed Chief Marketing Officer at Marico Limited?blur=25

Karwal joins after a 13-year stint with Mondelez International 

e4m Desk Dec 16, 2025 9:25 AM

Somasree Bose Awasthi appointed Business Unit Head at Milton?blur=25

Somasree Bose Awasthi stepped down as Marico's Chief Marketing Officer in June after a stint of nearly three years

e4m Desk Dec 8, 2025 1:19 PM

Marico Q2?blur=25

Marico said its international business has maintained its growth trajectory with 20% constant currency growth

e4m Staff Nov 14, 2025 1:38 PM

PHD India wins Marico media account after multi-agency pitch?blur=25

e4m was the first to report about it in September

e4m Staff Nov 6, 2025 3:25 PM

saugata gupta?blur=25

Saugata Gupta, Managing Director and CEO at Marico, remembers Piyush Pandey as a creative genius whose warmth, wit, and mentorship shaped both iconic campaigns and careers

e4m Staff Oct 24, 2025 9:30 PM

Kaya x Fatima Sana Shaikh?blur=25

The campaign reminds consumers that radiance isn’t found in viral hacks or makeshift remedies

e4m Staff Sep 24, 2025 2:08 PM

Marico signs up Fatima Sana Shaikh as brand ambassador for Kaya Products?blur=25

Her journey mirrors Kaya’s ethos: beauty that’s rooted in truth and self-expression, the company said

e4m Staff Sep 16, 2025 1:03 PM

Omnicom, Marico?blur=25

This transition is likely to mark the end of Madison’s five-year stewardship of the account 

Tasmayee Laha Roy Sep 6, 2025 8:14 AM

fmcg?blur=25

Ad spend cuts by some players reflect smarter, targeted marketing—not a pullback, say experts

Kanchan Srivastava Aug 11, 2025 8:52 AM

FMCG?blur=25

Financial reports of India’s top FMCG players signalled renewed marketing aggression with increased advertising and promotional investments suggesting a cautiously optimistic stance

Chehneet Kaur Aug 7, 2025 9:04 AM

Marico?blur=25

The company has posted a consolidated revenue from operations of Rs 3,259 crore in this quarter, up 23% YoY

e4m Staff Aug 4, 2025 2:14 PM

Marico?blur=25

Marico has substantially increased its advertising and promotional expenditure in India, registering a 35% year-on-year rise in Q4 FY25

e4m Staff Jul 29, 2025 10:07 PM

Somasree Bose Awasthi, Marico?blur=25

Somasree Bose Awasthi joined Marico in November 2022 as CMO, overseeing brand strategy, innovation, and marketing initiatives

Chehneet Kaur Jul 1, 2025 12:28 PM

Marico Limited, Kaya products?blur=25

Marico has launched a new campaign for the skincare brand with a fresh positioning: ‘Kaya – Science That Sets You Free’

e4m Staff Jun 19, 2025 3:48 PM

fmcg?blur=25

Muted urban demand and volatile input costs have tempered profitability but companies bet on premiumisation, rural reach, and innovation for recovery in FY26

Chehneet Kaur May 14, 2025 9:19 AM

Saugata Gupta?blur=25

Saugata Gupta has been the Managing Director and Chief Executive Officer of the company since 2014

e4m Staff May 5, 2025 10:02 AM

marico?blur=25

The FMCG giant prioritises marketing muscle amid input cost volatility, eyes strong returns from premium and digital-first portfolios

e4m Staff May 2, 2025 6:24 PM

saffola masala oats?blur=25

New campaign featuring Sanjay Manjrekar taps into ‘masaledar’ nostalgia to deliver a witty twist on snacking

e4m Staff Apr 22, 2025 1:10 PM

Juhi Singh?blur=25

Prior to this, Juhi Singh was the Head of International ecommerce where she spearheaded a comprehensive e-commerce strategy across APAC, the Middle East, and Europe

e4m Staff Apr 12, 2025 8:16 AM

influenecr?blur=25

By working with influencers who understand local cultures, Indian FMCG brands can introduce their products to new markets, build strong customer relationships, and increase sales, say experts

Shalinee Mishra Mar 19, 2025 8:50 AM

marico?blur=25

Additionally, the brand is looking for an influencer marketing agency

e4m Staff Mar 15, 2025 12:32 PM

marico?blur=25

The advertising and sales promotion expense for the quarter stood at Rs 293 crore

e4m Staff Feb 3, 2025 1:56 PM

Saugata Gupta, MD & CEO at Marico?blur=25

Guest Column: Saugata Gupta, MD & CEO at Marico, writes why the future of FMCG belongs not to the largest or the most digital companies, but to those that can effectively combine the two features

Saugata Gupta Dec 27, 2024 6:54 PM

FMCG?blur=25

In the FMCG market, balancing purpose with profitability remains a challenge, but that hasn't stopped brands from looking beyond sales metrics to foster deeper connections with their audiences

Soumya Gawri Dec 20, 2024 9:23 AM

Somasree Bose Awasthi?blur=25

Somasree Bose Awasthi, CMO, Marico Ltd, was recognised as one of IMPACT’s 50 Most Influential Women of 2024.

e4m Desk Dec 6, 2024 4:51 PM

Nihar Naturals?blur=25

The brand has roped in actress and model, Rukmini Maitra to be the face of the campaign

e4m Staff Nov 5, 2024 3:37 PM

FMCG?blur=25

FMCG brands are allocating substantial resources to digital marketing, balancing traditional TV ads with creative digital campaigns to reach a wider and more diverse audience

Chehneet Kaur Nov 4, 2024 9:32 AM

Marico?blur=25

Total income of the company increased 9% to Rs 2746 crore in the period from Rs 2514 crore last year

e4m Desk Oct 30, 2024 10:47 AM

pujo nihar naturals?blur=25

The TVC highlights the idea of looking one's best during celebrations, says Somasree Bose Awasthi, Chief Marketing Officer, Marico Limited

e4m Staff Sep 24, 2024 12:28 PM

Munir Lamba?blur=25

Munir Lamba was earlier ITC's vice president and head of marketing - chocolates, confectionery & coffee

e4m Staff Sep 16, 2024 10:29 AM

asci?blur=25

Saugata Gupta, Managing Director and Chief Executive Officer of Marico Limited, is the current Chairman

Chehneet Kaur Sep 3, 2024 5:16 PM