viewership
HD

Industry experts attribute this growth to factors like increase in interest for watching high quality content, growth in HD households & dip in cost of TV sets

Moumita Bhattacharjee Sep 27, 2019 8:35 AM

paidviewers

Industry experts tell us why targetting premium viewers is important in clinching viewship in the cluttered OTT space

Nafisa Shaheen Sep 23, 2019 9:00 AM

Flood

With an emphasis on responsible reporting, many channels carried commercial-free programmes and turned their news channel rooms into help desks

Neethu Mohan Aug 28, 2019 8:17 AM

BARC

The portal offers reports related to viewership analysis across channels, genres, TV programming, and advertising campaigns

exchange4media Staff Aug 8, 2019 11:06 AM

BARC

In week 28 of 2019, combined viewership of the top 5 English news channels stood at 1.929 million impressions, a 1.8 per cent drop from 1.964 million impressions in week 27

exchange4media Staff Jul 19, 2019 2:35 PM

ETNOW

The channel has topped viewership for all three mega events this year — Interim Budget, Counting Day and Budget Day

exchange4media Staff Jul 12, 2019 2:18 PM

BARC

Many broadcasters support the guidelines suggested by the Internet and Mobile Association of India

Tasmayee Laha Roy Jun 13, 2019 8:39 AM

asianet news

With meticulous preparation, the group was able to deliver the mandate with accuracy and speed to its audiences

exchange4media Staff Jun 4, 2019 5:48 PM

IPL

The figure is close to the total tournament reach of last year

exchange4media Staff Apr 26, 2019 11:34 AM

Avinash Pandey

Pandey, CEO, ABP News Network informed that ABP Ganga will cater to UP & Uttarakhand; he also spoke about the channel's viewership targets and elections

Moumita Bhattacharjee Apr 17, 2019 8:06 AM

News

On March 1, the day Wing Commander Abhinandan Varthaman returned to India, viewership of news channels surpassed that of general entertainment channels

Tasmayee Laha Roy Mar 8, 2019 8:24 AM

sonyliv

SonyLIV manages to get over 300 per cent more live streaming viewers than during the Indian team’s tour to England and over 350 per cent more than the series in South Africa 

exchange4media Staff Jan 25, 2019 8:20 AM

barc

Students from all IITs were asked to suggest newer ways of measuring TV viewership habits. IIT Kharagpur grabbed gold, IIT Kanpur silver and IIT Bombay bronze

exchange4media Staff Dec 27, 2018 12:10 PM

barc

Channels, both Hindi and English, saw their viewership growing many times, according to BARC data

Sonam Saini Dec 24, 2018 8:28 AM

BARCElection

On December 11, Hindi news genre viewership grew by 3.8 times in Hindi speaking market and English news genre viewership grew by 3.5 times across the country

Sonam Saini Dec 21, 2018 8:48 AM

barc

Star Plus continues to lead urban market; Zee Anmol too retains leadership position in rural

exchange4media Staff Dec 13, 2018 2:56 PM

BARClogo

However, industry veterans emphasised on the need for creating public awareness on the TRAI order for its better implication

exchange4media Staff Dec 11, 2018 8:19 AM

barc

In overall market, Zee Anmol's Kumkum Bhagya bags the first spot in top five programming list while Naagin-3 on Colors leads in urban market

exchange4media Staff Nov 29, 2018 3:06 PM