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These global Ramadan and Eid campaigns have ticked all the right boxes
exchange4media Staff 16-June-2018
After a decade Jhala steps down as the CEO of BBDO India, we speak to the veteran adman about his 30-year-long journey in the industry
It would be impactful to see brands find angles that would appeal to the new generation of Muslim consumers
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The new philosophy is an extension of the ‘Dirt is Good’ philosophy and marks the beginning of the next stage of Surf Excel’s brand journey
exchange4media Staff 01-December-2017
Maintaining the emotional tonality, the video has seamlessly integrated the feature of the phone in the four-minute long video
Sarmistha Neogy 20-October-2016
The campaign conceptualised by Lowe Lintas takes the ‘Daag Ache Hain’ proposition of the brand forward
TAM Media Research, in association with Ad Club of India, continues to take initiatives to promote a strategic approach of media professionals towards media planning through TAM Awards at Emvies.
exchange4media Staff 29-August-2011
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