The ‘Ab future pe sabka haq’ campaign highlights the platform's vision of democratising quality education

exchange4media Staff Apr 25, 2022 4:10 PM


The 360-degree campaign for the edutech platform will run across all media

exchange4media Staff Apr 23, 2022 8:16 AM

Yash raj?blur=25

Huge hoardings of Ranveer Singh holding a foetus along with a sharp tag line - Jayeshbhai Ko Ladka Hoga Ya Ladki took over the various hotspots

exchange4media Staff Apr 22, 2022 5:12 PM


The awards show felicitated entertainers on digital platforms and OTT

exchange4media Staff Mar 29, 2022 2:13 PM


‘Smart Ho,Toh Rapido’ ads will be displayed across TV, radio, OTT & OOH platforms in phases throughout the IPL season

exchange4media Staff Mar 24, 2022 3:33 PM

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The actor shared that he's excited to associate with a brand that has been a part of his childhood and continues to be his go-to till date

exchange4media Staff Dec 25, 2021 7:58 AM


Industry experts opined that factors like blockchain, a surge of retail investors & the increasing popularity of cryptocurrency are making people join the NFT bandwagon

Kanchan Srivastava Dec 21, 2021 9:06 AM


The collaboration will see WinZO launch a nation-wide multi-modal co-branded TV commercial featuring the actor

exchange4media Staff Dec 20, 2021 11:30 AM

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As per market estimates, the cost of co-branded & out-of-film associations can range from Rs 40 lakhs to crores while cost of a brand’s placement within a movie ranges from Rs 20-30 lakh to Rs 1 crore

Sonam Saini Dec 17, 2021 6:23 PM


The year saw AI stepping into the traditional world of creativity with campaigns like Cadbury’s ‘Not a Cadbury ad’ and Colors’ promotions for ‘The Big Picture’

Mansi Sharma Dec 8, 2021 8:41 AM


The company, which engaged Ranveer Singh as a brand ambassador in October 2021, aims to capture the imagination of the youth

exchange4media Staff Dec 6, 2021 1:44 PM

Manyavar Campaign?blur=25

The #ManyavarAaGaya campaign revolves around the curiosity and excitement of the grand appearance by the Dulha along with the hook step that is set to become a trend in no time

exchange4media Staff Nov 16, 2021 3:45 PM

MakeMyTrip's new campaign ‘Sirf MakeMyTrip pe, JoHogaWowHoga’!?blur=25

The new TVC featuring brand ambassadors Bhatt and Singh emphasizes how planning, booking and modifying travel plans on MakeMyTrip can be convenient

exchange4media Staff Nov 13, 2021 7:58 AM

Ranveer Singh?blur=25

GroupM creates an engaging AI-led campaign that allows viewers to create personalised invites for themselves featuring Bollywood actor's face and voice

exchange4media Staff Oct 18, 2021 4:58 PM

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The stakeholders of the show share exclusive insight into the its format, marketing strategies and more

Javed Farooqui Oct 7, 2021 8:37 AM


The new commercial will unfold with a 360-degree outreach and engagement plan across media vehicles

exchange4media Staff Aug 10, 2021 2:36 PM