Subscription video on demand will increase at a 23.3% CAGR from Rs 3,756 crore in 2018 to Rs 10,708 crore in 2023, the study reportedly states

exchange4media Staff Jul 1, 2019 12:37 PM

OTT video market will grow from Rs 4464 crore in 2018 to Rs 11976 crore in 2023; Internet advertising is forecast to be worth Rs 18445 crore in 2023

exchange4media Staff Jun 6, 2019 1:12 PM

The panel discussion revolved particularly on every business or corporate wanting to identify their communication channel as building blocks for their marketing and communication strategy

exchange4media Staff Dec 15, 2018 8:57 AM

Chief Communications Officer, PwC India spoke about the shift in the communications space and the future of corporate communications

Ruhail Amin Oct 29, 2018 8:46 AM

Key policymakers from government and corporate luminaries gathered on a common platform to discuss the implications of GST over the last year

exchange4media Staff Jun 29, 2018 5:07 PM

According to PwC E&M industry will reach Rs 353,609 Cr by 2022, growing at a CAGR of 11.6% between 2018 and 2022.

exchange4media Staff Jun 7, 2018 8:55 AM

We recap the stories that made news in the week gone by

exchange4media Staff Jun 10, 2017 8:03 AM

Internet access, cinema, video & TV/internet advertising to grow strong while magazines expected to grow sluggishly

exchange4media Staff Jun 7, 2017 2:00 PM

GST, the largest ever tax reform in the country was regarded as a game changer for the economy by industry experts, here’s what the M&E players think of it

exchange4media Staff Oct 27, 2016 8:31 AM

TV advertising and subscription will grow at an overall CAGR of over 13 per cent during 2016-20, aided by regulation-driven addressability, increase in C&S homes and slower than expected cannibalisation by growth in digital sector. Given the low base, revenues on the digital/internet platforms will grow at a significant pace – though, it is unlikely to take over traditional sectors during the 2016-20

exchange4media Staff Jun 10, 2016 8:03 AM

The positive performance of India’s GDP growth rate in the previous quarter is a cause for cautious optimism for the Indian advertising industry, opined analysts and media experts we spoke with

Abhinn Shreshtha Dec 2, 2015 8:24 AM

Though no one doubts that the Indian private FM industry is in for good times with analysts predicting a growth rate of 18-20 per cent once the new channels become operational, the growth in the industry might not come in ways that are expected

Abhinn Shreshtha Sep 24, 2015 8:13 AM

With this, Booz & Company has changed its name to Strategy&. Cesare Mainardi will be CEO of Strategy&. He has been the CEO of Booz & Company for the past two years

exchange4media Staff Apr 4, 2014 9:47 AM

In 2016, digital advertising will account for 15.1 per cent of the total consumer magazine advertising compared to 7.0 per cent in 2011

Dipali Banka Jul 4, 2012 7:54 PM