The panel discussion revolved particularly on every business or corporate wanting to identify their communication channel as building blocks for their marketing and communication strategy

exchange4media Staff 15-December-2018

Chief Communications Officer, PwC India spoke about the shift in the communications space and the future of corporate communications

Ruhail Amin 29-October-2018

Key policymakers from government and corporate luminaries gathered on a common platform to discuss the implications of GST over the last year

exchange4media Staff 29-June-2018

According to PwC E&M industry will reach Rs 353,609 Cr by 2022, growing at a CAGR of 11.6% between 2018 and 2022.

exchange4media Staff 07-June-2018

We recap the stories that made news in the week gone by

exchange4media Staff 10-June-2017

Internet access, cinema, video & TV/internet advertising to grow strong while magazines expected to grow sluggishly

exchange4media Staff 07-June-2017

GST, the largest ever tax reform in the country was regarded as a game changer for the economy by industry experts, here’s what the M&E players think of it

exchange4media Staff 27-October-2016

TV advertising and subscription will grow at an overall CAGR of over 13 per cent during 2016-20, aided by regulation-driven addressability, increase in C&S homes and slower than expected cannibalisation by growth in digital sector. Given the low base, revenues on the digital/internet platforms will grow at a significant pace – though, it is unlikely to take over traditional sectors during the 2016-20

exchange4media Staff 10-June-2016

The positive performance of India’s GDP growth rate in the previous quarter is a cause for cautious optimism for the Indian advertising industry, opined analysts and media experts we spoke with

Abhinn Shreshtha 02-December-2015

Though no one doubts that the Indian private FM industry is in for good times with analysts predicting a growth rate of 18-20 per cent once the new channels become operational, the growth in the industry might not come in ways that are expected

Abhinn Shreshtha 24-September-2015

With this, Booz & Company has changed its name to Strategy&. Cesare Mainardi will be CEO of Strategy&. He has been the CEO of Booz & Company for the past two years

exchange4media Staff 04-April-2014

In 2016, digital advertising will account for 15.1 per cent of the total consumer magazine advertising compared to 7.0 per cent in 2011

Dipali Banka 04-July-2012