Hrithik Roshan, who has been the face of several brands in his 18-year career, turns 45 today

exchange4media Staff 10-January-2019

After a decade Jhala steps down as the CEO of BBDO India, we speak to the veteran adman about his 30-year-long journey in the industry

Misbaah Mansuri 14-June-2018

Address your questions for ASK THE DOCTOR to or to

exchange4media Staff 04-December-2017

Becomes the first CEO in the media and entertainment sector to receive this prestigious honour

exchange4media Staff 28-February-2017

The account has come through on the back of a well-contested 2 month long pitch involving multinational agencies and independent hot shops

exchange4media Staff 08-December-2016

Arindam Sengupta has been appointed as President – West at Havas Worldwide India. Arindam joins the agency from Ogilvy Advertising, Mumbai to replace ShavonBarua, who left some months back

exchange4media Staff 29-March-2016

Minesweeper has bagged the prestigious Nirmal Lifestyle account and will deploy a specialized team of cross media specialists to work together on a solution that maximizes the reach and impact of the advertising campaign through Media Strategy & Planning

exchange4media Staff 11-March-2016

Regional players might have found the going tough with most seemingly muscled out by the more financially strong nationwide operators. However, there is still intense bidding going on between the tier 2 players for frequencies in the North-east and other non-metros

Abhinn Shreshtha 28-August-2015

While, McCann has given a comic tone to Saavn's new TVCs, M&C Saatchi on the other hand uses a love story angle to unveil's new episodic campaign

Sarmistha Neogy 18-July-2015

Taproot has worked on all aspects of Nirmax including positioning, branding and the launch campaign, except the logo which was designed by a local agency

Priyanka Mehra 18-June-2015

Havas Worldwide's Gurgaon office will handle integrated communications for the brand

exchange4media Staff 19-May-2015

Havas Worldwide India won the Grand Effie for their campaign to mobilise opinion and action against an age-old societal practice of child marriage

exchange4media Staff 14-April-2015

Havas Worldwide India is also expected to make an announcement on the appointment of their new Chief Creative Officer for India

exchange4media Staff 09-April-2015

Almost fifteen people are said to have left the agency in the past two months, including two Creative Directors, the Head of Art and a significant part of the junior team

exchange4media Staff 13-March-2015

Singh will be donning his new role at FCB ULKA in mid February

exchange4media Staff 20-January-2015

Prior to Havas Worldwide, he was with Ogilvy India as Creative Director. His next destination is not known

exchange4media Staff 19-January-2015

Sen is a key appointment within the APAC region and will report to Juan Rocamora, Chairman/CEO of Havas WW Asia Pacific

exchange4media Staff 09-December-2014

Carat Media will design and implement an integrated communication plan to take brand Shaze to the next level. The account will be handled out of the agency's Mumbai office

exchange4media Staff 11-September-2014

The new entity will be called M&C Saatchi February. Founders Gopal Krishnan & Nirmal Pulickal will continue as business head & creative head respectively

exchange4media Staff 07-August-2014

exchange4media reviews ads by Hero MotoCorp, XOLO Mobiles, Nirma & Apollo Tyres, all in the race to strike the right chord with football fans

Collin Furtado 16-July-2014