lifestyle-brand
For marketers, the luxury housing category is moving beyond lead generation with developers increasingly focusing on creating distinct brand identities
Sunidhi Vijay Jul 14, 2026 8:25 AM
Prior to this, Rini Nandy was with Aditya Birla Lifestyle Brands Limited as Head of Marketing - American Eagle (India)
Anand has worked with several prominent startups, including ReNew, Paytm and Zupee
As part of the partnership, Myntra Jabong India Private Limited will extend its design and brand-building expertise to Maejoy
e4m Staff Mar 15, 2026 8:00 AM
‘The Song of Spring’ campaign highlights the new Chikankari collection
e4m Staff Feb 20, 2026 4:17 PM
Beardo challenges outdated narratives around masculinity in its latest campaign featuring actor Bobby Deol
e4m Staff Oct 13, 2025 9:02 AM
With over a decade at Aditya Birla Fashion and Retail Ltd., Bidisha Karmakar most recently led design for the casualwear segment
e4m Staff Jun 27, 2025 8:47 AM
Print helps brands showcase line-ups and collections in an effective, immersive way; migration of readers from rural to urban areas adds to print’s value, say market watchers
Chehneet Kaur Jun 26, 2025 9:01 AM
Team Pumpkin has already laid the foundation for Kickers’ India presence with the development and launch of the brand’s India website
e4m Staff Jun 13, 2025 4:15 PM
The partnerships are meant to draw Rs 1,500 crore-plus annual revenue run-rate over the next 12 months
exchange4media Staff Nov 28, 2022 3:30 PM
The account will be handled by the agency’s Bangalore Office
exchange4media Staff Apr 27, 2022 12:42 PM
The first category of launch will focus on beauty and skincare
exchange4media Staff Sep 8, 2021 11:26 AM
Through this partnership, Myntra is supporting children from various government schools across Hyderabad to spread cheer and positivity in their lives
exchange4media Staff Feb 9, 2021 4:06 PM
The Unveiling of Femina Power Brands 2021 Coffee Table Book Cover was done by Indian actress Amyra Dastur
exchange4media Staff Feb 2, 2021 1:38 PM