lens
Shveta Singh, founder of Iridescent Lens and an independent marketing consultant, explores how the pursuit of “more” shapes business growth, and asks whether it is time to redefine success
Shveta Singh Sep 22, 2026 9:29 AM
Gupta joins Honasa from Lenskart where she was Head of Marketing- India
e4m Staff Sep 16, 2026 3:42 PM
That shift was a central theme at the Gurugram edition of ShareChat and Moj’s Culture Intelligence Summit 2026
e4m Staff Aug 26, 2026 11:20 AM
Guest Column: Shveta Singh, founder of Iridescent Lens and independent marketing consultant, explores the growing gap between how middle age is experienced today and how businesses market to it
Shveta Singh Aug 26, 2026 9:44 AM
Dheeraj Nagpal has over 15 years of experience across growth, biz strategy and consumer businesses, while Madhur Acharya has over 12 years of experience in scaling digital-first consumer brands
e4m Staff May 13, 2026 4:20 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes about the Lenskart controversy and a cultural misstep
Ganapathy Viswanathan Apr 20, 2026 1:03 PM
According to the dentsu-e4m Digital Advertising Report 2026, consumer durables have raised their digital ad share from 32% in 2024 to 49% in 2025
Shalinee Mishra Feb 13, 2026 9:24 AM
In the first phase, Meller sunglasses will be rolled out to about 500 Lenskart stores
e4m Staff Nov 15, 2025 9:12 AM
Price Band fixed at ₹ 382 per equity share of face value ₹2 each to ₹ 402 per equity share of the face value of ₹2 each
e4m Staff Oct 27, 2025 5:01 PM




