kurkure

The protagonists of eight shows will be seen delivering a thought-provoking script, bringing alive Kurkure’s new positioning “Khayaal Toh Chatpata Hai”

exchange4media Staff 16-May-2019

The protagonists of eight shows to bring alive Kurkure’s new positioning ‘Khayaal Toh Chatpata Hai’

exchange4media Staff 14-May-2019

Designed by Wunderman Thompson, Ms. Kurkure will be a part of a series of advertising and marketing campaigns driving relatability and building emotional connect with the masses

exchange4media Staff 24-April-2019

‘Caravan Talkies’ will travel across over 1,000 towns and villages of UP and deliver thought-provoking stories in an interactive way

exchange4media Staff 18-March-2019

Samantha Akkineni roped in to promote Kurkure Masala Munch; marketing to be focused on southern states

exchange4media Staff 12-March-2019

‘Khayal toh chatpata hai’ underlines Kurkure’s efforts to recognize the Indian homemaker, who has been the center force in bringing families together

exchange4media Staff 15-February-2019

Director Marketing – Indian Snacks, PepsiCo India says that the company aims to double its business in the next four to five years

Simran Sabherwal 21-November-2018

The recently launched Multigrain variant is another step forward in Kurkure’s portfolio transformation journey in catering to the rising trend of consumers looking for tasty yet healthy everyday snacking options.

exchange4media Staff 29-May-2018

This is the first of its kind bespoke series created on Kurkure’s brand philosophy, “Khul Jaaye Toh Family Bann Jaaye”

exchange4media Staff 27-September-2017

Brands like Kurkure, Paytm and Quaker Oats took experiential marketing to another level by establishing a sweet connect with the consumers and thereby upping their content marketing game

exchange4media Staff 07-September-2017

The ‘Kurkure Family Express’ will travel across the country and boasts of being India’s first food train. Food aficionado Rocky Singh and Mayur Sharma will host 40 different families across the four zones over an eight day journey across India

Abid Hasan 11-May-2016

The mandate was won following a multi-agency pitch and includes communication, display, search, mobile and analytics

exchange4media Staff 27-October-2015

The soft drinks major launched a digital-first video about homecoming during Diwali that has gone viral on social media

Ankur Singh 21-October-2014

With just 10 days to go for Diwali, this year looks sluggish on celebrity brand push

Ankur Singh 13-October-2014

The advertising space has been dominated by e-retailers this festive season, with the top players pulling out all the stops to grab eyeballs

Ankur Singh 09-October-2014

Kurkure and Talenthouse launch ‘Design &Win’ contest, wherein consumers get a chance to design Kurkure’s Diwali gift boxes

Shree Lahiri 28-May-2012

Taking the brand proposition ahead, Kurkure’s new ad campaign banks on the idea that ‘unconventional is exciting in the bold new world’

Shree Lahiri 02-April-2012

Puretech recently launched a Facebook game application for Fritolay’s snack brand Kurkure to increase engagement with its fans on the social networking site.

exchange4media Staff 02-July-2011

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