gokwik
Brands Shift to Consent-Driven Marketing for Lasting Relationships?blur=25

As third-party cookies crumble and privacy law tightens its grip, marketers are discovering that the most valuable currency in advertising today is not attention, but trust

Anuja Jain Jul 10, 2026 9:03 AM

Data-Driven Strategies Transform Cultural Marketing in India?blur=25

Brands, particularly in the e-commerce and D2C ecosystem, are spending during the cultural windows but are measuring what comes back in terms from such intent-driven buying

Anuja Jain Jun 29, 2026 9:03 AM

Ex-Amazon executive Atul Bansal joins GoKwik as marketing head?blur=25

Atul Bansal has more than 15 years of B2B marketing experience spanning e-commerce, fintech, and telecom

e4m Staff Dec 11, 2025 3:10 PM

GoKwik?blur=25

GoKwik’s analysis of consumer behaviour also highlights a ‘silent upgrade’ in personal care

e4m Staff Dec 2, 2025 4:05 PM

Abhinav Midha elevated to Chief Business Officer at GoKwik?blur=25

In his new mandate, Abhinav Midha will lead GoKwik’s business strategy, sales organisation, and agency partnerships

e4m Staff Nov 3, 2025 10:53 AM

Vargab Bakshi?blur=25

Before joining GoKwik, Vargab held key leadership roles at Shopify and Wix

e4m Staff Jul 29, 2025 4:23 PM

Mandge?blur=25

Mandge will spearhead the Return to Origin product strategy and innovation initiatives

exchange4media Staff Aug 18, 2022 12:48 PM

Amitt Sharma was previously with MoEngage?blur=25

Sharma would be responsible for creating an enablement layer within the team to scale best CS practices and hygiene to fuel growth and retention initiatives.

exchange4media Staff Jul 21, 2022 6:55 PM

Joyeeta Ghosal?blur=25

Prior to this, Ghosal was leading the Marketing & Communications function at Home Credit

exchange4media Staff May 2, 2022 12:38 PM

Gokwick?blur=25

In the past, Merchant has also worked with ICICI Prudential Mutual Fund and Aditya Birla Group

exchange4media Staff Apr 11, 2022 12:34 PM

Kunal Tiwari?blur=25

In his new role, Tiwari will spearhead the company's overall product strategy, execution & innovation

exchange4media Staff Jan 19, 2022 11:58 AM