fmcg-sector

Sen set up Unibic India in 2004 along with Unibic Australia’s Michael Quinn and Dhruv Deepak Saxena in Bengaluru
exchange4media Staff Nov 20, 2019 12:44 PM

The awards celebrate recent product innovations across various categories in the FMCG sector in India
exchange4media Staff Nov 19, 2019 6:32 PM

Anuj Rustagi, COO - Chocolates, Confectionery, Coffee & New Categories, Food Division, ITC Ltd, shares insights on launch of Fabelle Trinity - Truffles Extraordinaire and using digital to promote it
Shikha Paliwal Oct 23, 2019 8:55 AM

Reddy, CEO, South Asia, Kantar shares insights on Kantar's growth plans for the Indian market, which sector is doing well in advertising, and more
Noel Dsouza Sep 27, 2019 9:09 AM

The newly appointed Chairman of Dabur India talks about the strategies the brand has adopted to bounce back in the market
Dolly Mahayan Jul 31, 2019 8:13 AM
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K Ramakrishnan, MD, South Asia, Kantar World Panel, shares with us his insights on the findings revealed at Consumer Connections 2019
Noel Dsouza Jul 26, 2019 8:45 AM

APIS India started its Indian consumer business just 36 months ago and has become a strong player in e-commerce and modern trade segment
exchange4media Staff Jun 24, 2019 8:53 PM

Industry experts agree that elections are a big reason behind this shift, but it is not the only reason for a surge of FMCG brands on news channels
Moumita Bhattacharjee May 17, 2019 8:50 AM

The brand has launched a digital film that triggers nostalgia by asking millennial influencers about memories of mothers and how she used coconuts in different ways
exchange4media Staff May 13, 2019 2:11 PM

With the ‘Britannia Khao World Cup Jao’ campaign, Britannia is betting hard on reinvigorating nostalgic feelings in consumer's mind
Dolly Mahayan May 10, 2019 8:36 AM

Suresh Narayanan, Chairman & MD, Nestlé India spoke about the shifting dynamics of the FMCG sector and how Nestlé is enabling a new era of customer loyalty and brand engagement
Ruhail Amin May 7, 2019 8:56 AM

Coco Soul Foods which include Coconut Spreads, Coconut Chips and 100% Organic Coconut Sugar; all made using coconut
exchange4media Staff Apr 9, 2019 7:25 PM

Publicis Beehive will strategize and execute forward-thinking communication for the brand while establishing its legacy as a trusted & leading snacks player in the Indian market
exchange4media Staff Apr 4, 2019 11:29 AM

Since 2017, Ferrero has acquired several U.S. brands and with this transaction, will enter into new strategic product categories and will further strengthen its position in the North American market
exchange4media Staff Apr 2, 2019 3:07 PM
PC Musthafa, CEO & Co-Founder iD Fresh Food tells us about the company's new vertical, marketing mix, upcoming campaigns and expansion plans
Neethu Mohan Mar 29, 2019 8:31 AM

Burman talks about the brand's origins in the bylanes of Kolkata to emerging as a transnational enterprise with presence in over 120 countries across the globe
Ekta Makan Mar 12, 2019 9:39 AM

Conceptualized by Mullen Lintas, the 30-second ad film features ace Indian cricket captain, youth icon and fitness enthusiast Virat Kohli
exchange4media Staff Dec 10, 2018 4:24 PM

A weekly round-up of all stories that made headlines this week
exchange4media Staff Nov 10, 2018 10:00 AM
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The centre, the 10th such facility for the company globally, will create and innovate products for brands in the Chocolates and Beverages categories
Eularie Saldanha Nov 1, 2018 8:57 AM
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Sanya Malhotra and Fatima Sana Sheikh give a new meaning to the concept of breaks with the latest KitKat campaign ‘Karo jo karna hai, break mein banta hai’.
exchange4media Staff Sep 2, 2018 6:00 PM