The campaign which challenges gender stereotypes, sees people sharing their opinion on the change they want to see

exchange4media Staff Mar 16, 2020 3:08 PM

The brand has focused on digital amplification across social media platforms in collaboration with Akshay Kumar and key influencers such as Miss Malini, Chef Ajay Chopra and Deeksha Joshi

exchange4media Staff Feb 29, 2020 10:48 AM

Datta will head Wavemaker India's North operations and will report to Ajay Gupte, CEO, Wavemaker – South Asia

exchange4media Staff Feb 10, 2020 4:44 PM

Profit after tax stood at Rs 272 crore, an 11% jump from the previous year

exchange4media Staff Jan 31, 2020 8:12 PM

Consolidated net profit grew 8.7% to Rs 397.7 crore, up from Rs 366.1 crore in the corresponding period last year

exchange4media Staff Jan 31, 2020 7:37 PM

According to Nielsen's Quarterly FMCG Snapshot report, last quarter of 2019 saw the FMCG industry grow at 6.6% indicating an arrest as against the sharp slowdown witnessed in the previous quarters

exchange4media Staff Jan 21, 2020 3:39 PM

FMCG brand leaders like Suresh Narayanan, Bharat Puri, Nikhil Prasad Ojha & Deepak Iyer spoke about relentless innovation & growth strategies built on sustainability

Christina Moniz Dec 19, 2019 8:59 AM

Sen set up Unibic India in 2004 along with Unibic Australia’s Michael Quinn and Dhruv Deepak Saxena in Bengaluru

exchange4media Staff Nov 20, 2019 12:44 PM

The awards celebrate recent product innovations across various categories in the FMCG sector in India

exchange4media Staff Nov 19, 2019 6:32 PM

Anuj Rustagi, COO - Chocolates, Confectionery, Coffee & New Categories, Food Division, ITC Ltd, shares insights on launch of Fabelle Trinity - Truffles Extraordinaire and using digital to promote it

Shikha Paliwal Oct 23, 2019 8:55 AM

Reddy, CEO, South Asia, Kantar shares insights on Kantar's growth plans for the Indian market, which sector is doing well in advertising, and more

Noel Dsouza Sep 27, 2019 9:09 AM

The newly appointed Chairman of Dabur India talks about the strategies the brand has adopted to bounce back in the market

Dolly Mahayan Jul 31, 2019 8:13 AM

K Ramakrishnan, MD, South Asia, Kantar World Panel, shares with us his insights on the findings revealed at Consumer Connections 2019 

Noel Dsouza Jul 26, 2019 8:45 AM

APIS India started its Indian consumer business just 36 months ago and has become a strong player in e-commerce and modern trade segment

exchange4media Staff Jun 24, 2019 8:53 PM

Industry experts agree that elections are a big reason behind this shift, but it is not the only reason for a surge of FMCG brands on news channels

Moumita Bhattacharjee May 17, 2019 8:50 AM

The brand has launched a digital film that triggers nostalgia by asking millennial influencers about memories of mothers and how she used coconuts in different ways

exchange4media Staff May 13, 2019 2:11 PM

With the ‘Britannia Khao World Cup Jao’ campaign, Britannia is betting hard on reinvigorating nostalgic feelings in consumer's mind

Dolly Mahayan May 10, 2019 8:36 AM

Suresh Narayanan, Chairman & MD, Nestlé India spoke about the shifting dynamics of the FMCG sector and how Nestlé is enabling a new era of customer loyalty and brand engagement

Ruhail Amin May 7, 2019 8:56 AM

Coco Soul Foods which include Coconut Spreads, Coconut Chips and 100% Organic Coconut Sugar; all made using coconut

exchange4media Staff Apr 9, 2019 7:25 PM

Publicis Beehive will strategize and execute forward-thinking communication for the brand while establishing its legacy as a trusted & leading snacks player in the Indian market

exchange4media Staff Apr 4, 2019 11:29 AM