The airline is the first regional carrier to leverage the Facebook AR ads format, enabling consumers to play the game directly from Facebook’s newsfeed without additional applications

exchange4media Staff 16 hours ago

According to Glassdoor data, the social media giant has been evaluated poorly by employees on its work-life-balance and leadership parameters

exchange4media Staff 1 day ago

At a recent summit, Facebook India's Managing Director Ajit Mohan said that they are creating a new roadmap that is more focused on privacy

exchange4media Staff Dec 9, 2019 8:37 AM

The campaign film was made using the trending vertical video short story format on Facebook to send out a strong message to quit cigarettes this World Heart week

exchange4media Staff Nov 30, 2019 4:00 PM

The investment of $250,000 into the startup ecosystem in India is a bid to popularise the WhatsApp for Business App in the country, say experts

Tasmayee Laha Roy Nov 28, 2019 8:09 AM

The ad credits can be used by startups to create ads that invite customers to click to open a chat on WhatsApp to develop connection and increase sales, a news media report stated

exchange4media Staff Nov 25, 2019 5:03 PM

Goswami will be reporting to Nirmal Pulickal, Head of India, The Creative Shop, Facebook

Neeta Nair Nov 21, 2019 1:46 PM

The social media giant partners with the Ministry of Women and Child Development (MWCD) to promote online safety and launches We Think Digital, the company’s global digital literacy program

exchange4media Staff Nov 19, 2019 3:32 PM

Users of TikTok in India account for 31% of the short-form video app’s downloads

exchange4media Staff Nov 19, 2019 12:17 PM

We take a look at the tasks and challenges awaiting Gupta as Google’s new Country Manager and Vice President of Sales & Operations

Shikha Paliwal Nov 11, 2019 9:40 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Nov 9, 2019 8:51 AM

As per media reports, it is still not clear if Google will completely ban political ads

exchange4media Staff Nov 8, 2019 3:51 PM

The new corporate logo will appear on all the apps and is different from the widely recognised blue 'Facebook' logo of the main social network

exchange4media Staff Nov 5, 2019 8:52 AM

Mark Zuckerberg has also announced that it will soon launch its payments service WhatsApp Pay in India

exchange4media Staff Nov 1, 2019 9:07 AM

Facebook has registered revenue earnings of $17.652 billion

exchange4media Staff Oct 31, 2019 5:06 PM

Twitter's stance on political ads is in contrast to that of Facebook CEO Mark Zuckerberg, who defended his decision to allow political ads on the platform, saying it was a matter of free speech

exchange4media Staff Oct 31, 2019 11:53 AM

Facebook has said it will be showing ads based on information users share in the tool - Preventive Health

exchange4media Staff Oct 30, 2019 8:40 AM

In his first interview after taking over as VP Monetization for India, ByteDance, Sameer Singh talks about competing with social media platforms, TikTok’s brief ban, brand safety & monetization

Neeta Nair Oct 30, 2019 8:09 AM

The four 30-second films have been unveiled on TV and will be available on YouTube, Facebook and Instagram channels

exchange4media Staff Oct 24, 2019 5:23 PM

The films use Facebook’s new short video format to convey a lot in a very short time and look at different tension points that shoppers have at different parts of a store

exchange4media Staff Oct 22, 2019 1:25 PM