Essence Media Health Check enables marketers to access the agency’s digital media capabilities, technologies and automation tools

exchange4media Staff Jan 14, 2021 12:29 PM

The mandate will include strategy, analytics, media planning, media activation and content innovation for Purplle’s brand marketing campaigns offline and online

exchange4media Staff Dec 17, 2020 11:06 AM

The agency will help the FMCG startup scale its business with data and analytics-driven approach

exchange4media Staff Dec 11, 2020 10:40 AM

The agency will handle the jewellery brand’s media planning, media activation and content innovation in India

exchange4media Staff Oct 12, 2020 10:30 AM

Bhatia will also continue in her present role as Essence’s Senior Vice President, Client partner, APAC

exchange4media Staff Oct 7, 2020 2:23 PM

Gangadhar takes over from Essence’s Global CEO Kyoko Matsushita

exchange4media Staff Sep 9, 2020 9:22 AM

As part of Vedantu’s MasterTalks with Achievers series, Vidya Balan will speak on her role as renowned mathematician Shakuntala Devi

exchange4media Staff Sep 3, 2020 10:30 AM

As part of the mandate, the agency will be involved in media planning, media activation & content innovation for all of Games24X7's gaming platforms.

exchange4media Staff May 28, 2020 8:16 AM

Guest Column: COVID-19 has taught us to think more expansively and imaginatively about the future, writes Anand Chakravarthy, Managing Director, India at Essence

Anand Chakravarthy May 21, 2020 8:34 AM

In today's edition of 'Beating All Odds', Anand Chakravarthy, Managing Director, India, Essence (GroupM), speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman May 4, 2020 9:10 AM

The study evaluates the likelihood of 15 different scenarios occurring over the next decade and assesses the implications of each for the future of advertising

exchange4media Staff Apr 29, 2020 1:43 PM

The business will be handled out of Essence’s Delhi office

exchange4media Staff Feb 28, 2020 10:34 AM

Guest Column: Sonali Malaviya, VP, Client Partner, India at Essence, says although 2019 has seen twists and turns in the media & marketing industry, economic activity is likely to pick up in 2020

Sonali Malaviya Dec 17, 2019 8:44 AM

To boost digitised personal and offline engagements for Livspace, Essence will manage offline media, analytics, integrated media planning, advertising operations, and digital media for the brand

exchange4media Staff Dec 12, 2019 8:28 AM

The business will be handled by Essence’s office in Bengaluru; mandate covers offline & digital media

exchange4media Staff Nov 28, 2019 8:45 AM

Williams shares insights on the double digit growth the India operations have seen for brands, the growth trajectory that he says is here to stay, and much more

Tasmayee Laha Roy Nov 21, 2019 9:29 AM

Zee TV viewers were able to scan QR codes on their TV screens to shop for featured products that were available at discounted prices on Flipkart

exchange4media Staff Oct 17, 2019 4:11 PM

Benjamin Wei to be Managing Director and will lead operations in Beijing and Shanghai

exchange4media Staff Oct 11, 2019 11:48 AM

With the affable and all-knowing BaaBaa the sheep, Wakefit's videos aim to distill the complex science of sleep in short, digestible and witty content

exchange4media Staff Sep 15, 2019 10:00 AM

Bharadwaj, Vice President, Client Analytics, APAC, Essence, shares insights on data analytics, how brands can leverage from real-time data and more

Noel Dsouza Aug 16, 2019 7:55 AM