Mitra moves in from Essence where he was VP - Client Services & Head of South

exchange4media Staff May 18, 2022 10:54 AM


Gangadhar steps down after a four-year long stint with the agency

Naziya Alvi Rahman May 9, 2022 11:29 AM


The group is also merging Finecast, Xaxis and GroupM Services into a cross-channel performance platform

exchange4media Staff Apr 27, 2022 9:14 AM


Kunal Danda will head the agency’s Mumbai office as VP-Client Services, and Vinish Mathews will lead the agency’s partnership with Google as VP-Client Services, India & Southeast Asia

exchange4media Staff Mar 23, 2022 10:33 AM

Tim Irwin?blur=25

Prior to this, Irwin was the CEO of the agency’s Europe, Middle East & Africa region

exchange4media Staff Jan 21, 2022 9:03 AM

Essence report?blur=25

The survey also revealed that beauty (39%), food delivery/takeaway (30%) and grocery (29%) were the most purchased categories of all

exchange4media Staff Nov 22, 2021 9:17 AM


The tech giant has been Essence's partner for digital and programmatic media buying for more than a decade

exchange4media Staff Nov 17, 2021 9:21 AM


The service will help brands achieve effective business outcomes from their digital marketing activities by advancing their audience data strategy

exchange4media Staff Aug 17, 2021 10:02 AM

magda wolder?blur=25

Wolder was previously the Head of Creative Strategy, EMEA at the agency’s London office

exchange4media Staff Jun 1, 2021 11:02 AM


Former Essence India MD Anand Chakravarthy has moved on from the agency to pursue new opportunities

exchange4media Staff May 20, 2021 11:15 AM


Essence Impact will aid these organisations to raise greater awareness, recruit new volunteers and draw in more donations through Essence's expertise in data, analytics and technology

exchange4media Staff Apr 30, 2021 1:20 PM


The report 'Gaming in the 2020s: Reach, rewards and the new meditation' helps brands understand the reach and opportunities in gaming

exchange4media Staff Apr 8, 2021 10:40 AM


In 2030 Revisited, more than 50 CMOs, brand-side marketers, agencies, networks, platforms, adtech executives and marketing academics review predictions for the next decade

exchange4media Staff Feb 17, 2021 10:56 AM


Essence Media Health Check enables marketers to access the agency’s digital media capabilities, technologies and automation tools

exchange4media Staff Jan 14, 2021 12:29 PM


The mandate will include strategy, analytics, media planning, media activation and content innovation for Purplle’s brand marketing campaigns offline and online

exchange4media Staff Dec 17, 2020 11:06 AM


The agency will help the FMCG startup scale its business with data and analytics-driven approach

exchange4media Staff Dec 11, 2020 10:40 AM


The agency will handle the jewellery brand’s media planning, media activation and content innovation in India

exchange4media Staff Oct 12, 2020 10:30 AM

Monica Bhatia?blur=25

Bhatia will also continue in her present role as Essence’s Senior Vice President, Client partner, APAC

exchange4media Staff Oct 7, 2020 2:23 PM