Tesco reappoints WPP Media’s EssenceMediacom as its media agency partner

The partnership will span across the UK and Central Eastern European markets, Hungary, Slovakia and Czech Republic

by e4m Desk
Published: Mar 4, 2026 1:25 PM | 1 min read

Tesco has re-appointed WPP Media’s EssenceMediacom as their media agency partner across the UK and Central Eastern European markets, Hungary, Slovakia and Czech Republic. The news was shared by WPP Media through a LinkedIn post.

"We’re honoured that Tesco has re-appointed WPP Media’s EssenceMediacom as their media agency partner, building on more than ten years of partnership to cover media planning and buying services, but also reimagine how WPP Open and Open Intelligence integrates with Tesco's business in the UK and Central Eastern European markets, Hungary, Slovakia and Czech Republic", the LinkedIn post stated.

Becky Brock, Group Managing Director: Customer at Tesco said, “It’s great to be able to continue our partnership with EssenceMediacom and WPP following a thorough review process. We are looking forward to continuing to work with the team as we leverage new technologies to unlock more value for our customers and business from media planning and delivery.”

Natalie Cummins, WPP Media President, EssenceMediacom UK said, “It has been such a privilege to be part of the continued growth story of the nation’s biggest grocer over the past ten years, and it’s been great to bring the best of WPP to Tesco in this review. We look forward to continuing to help Tesco deliver personalised and impactful advertising.