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Lemma’s latest offering ‘Outdoor to Outcome' is a full-funnel tool driven by AI, connecting OOH exposure directly to digital engagement and outcomes
e4m Staff Apr 22, 2026 11:43 AM
At the 2026 India-France Innovation Forum, French President Emmanuel Macron highlighted a number of Indian-origin leaders heading some of the world’s most prominent companies
e4m Staff Feb 18, 2026 4:16 PM
Previously, Madhurima Bhattacharya served as Associate Director at Lemma
e4m Staff Feb 18, 2026 2:38 PM
With 30-second ad spots reportedly averaging $8 million and top spots going past $10 million in this year’s NBCUniversal broadcast, brands are going all out to make their commercials memorable
Vaishnavi Deshpande Feb 5, 2026 6:43 PM
The appointment follows the resignation of Steve Coll, who moves on from the agency after two years
e4m Staff Oct 27, 2025 7:27 AM
Among the night’s winners was The Penguin (9 awards), including Lead Actress in a Limited or Anthology Series, Outstanding Special Visual Effects and Outstanding Contemporary Makeup
e4m Staff Sep 18, 2025 11:46 AM
Lemma’s screen growth stems from improving the OOH ecosystem through its free CMS, Lemma Phi, the company said
e4m Staff Aug 20, 2025 6:57 PM
The other jury members were - Varun Mathur, Ayaz Memon, Chandramouli Basu, Pankaj Saxena, Sudhir Tandon, Savita Raj Hiremath, Abhay Ojha and Derek Nyugen
e4m Desk Jul 25, 2025 12:44 PM
‘The Penguin’ leads the nominations with a total of 24; ‘The Bear’, ‘The White Lotus’ and ‘Hacks’ are among the other key contenders
e4m Staff Jul 18, 2025 12:55 PM
Emma will be part of the global sales organization and will report to Dan Marshall, EVP, Global SaaS Sales
e4m Staff May 14, 2025 4:34 PM
Lemma’s Gulab Patil outlines the next evolution of DOOH, where programmatic adtech bridges the gap between outdoor presence and tangible results
Jagruti Verma Mar 19, 2025 8:48 AM
By eliminating CMS costs, Lemma Phi lets screen owners, especially smaller operators, reinvest savings into crucial areas of their business
e4m Staff Feb 13, 2025 10:54 AM
Prior to joining M&C Saatchi UK, Emma Storer was with T&Pm as Group CMO
e4m Desk Dec 13, 2024 10:48 AM
Through this partnership, Lemma will infuse Sanchuan’s “Facebox” network with advanced programmatic features
e4m Staff Sep 20, 2024 12:29 PM
Speaking to exchange4media, Gulab Patil, Founder & CEO, Lemma, said the revamp was initiated upon observing a demand for campaigns that could seamlessly extend across various formats
Sonam Saini May 13, 2024 8:49 AM
The logo was unveiled by industry veteran Sam Balsara, drawing attention from the key dignitaries that graced the event
e4m Staff May 10, 2024 11:34 AM
In line with the rebranding, Lemma has launched its revamped website with enhanced user navigation and refreshed content
e4m Staff May 7, 2024 12:33 PM
The collaboration offers brands an opportunity to leverage the growing audience engagement within DOOH & CTV media
e4m Staff Apr 18, 2024 12:53 PM
Chemmany has been associated with the jewellery brand for over 4 years
exchange4media Staff Aug 9, 2023 2:26 PM
We caught up with Upputuru at Goafest 2023 to find out what all he does in his free time
exchange4media Staff May 27, 2023 9:05 AM
Industry heads will discuss the growth, challenges and opportunities of the evolving digital OOH ecosystem on May 18
exchange4media Staff May 16, 2023 9:06 AM
Iyer has 20 years of experience in the digital and CTV space
exchange4media Staff May 9, 2023 11:04 AM
Industry heads to come together under one roof and share insights on the evolving OOH ecosystem, the challenges & opportunity and road ahead
exchange4media Staff May 8, 2023 12:14 PM
Prior to joining Lemma, Areef was Head of strategic sales and partnerships with MedicalDirector
exchange4media Staff Apr 27, 2023 10:58 AM
Industry watchers explain how and why IPL ads have changed from the days of 'Manoranjan ka baap' and 'Jumping Japang' to the age of data-driven campaigns
Tanzila Shaikh Apr 13, 2023 9:12 AM
























