edelweiss-tokio-life-insurance
Mithali?blur=25

The life insurer has unveiled a digital campaign with the cricketer

exchange4media Staff Aug 26, 2022 1:42 PM

ramadan?blur=25

While real-life Eid celebrations were muted this pandemic, here's how brands like Facebook and Nivea tried to keep the spirit of the festival alive for their followers on social media

exchange4media Staff May 15, 2021 8:00 AM

Edelweiss Tokio Life Insurance?blur=25

Abhishek Gupta, CMO, Edelweiss Tokio Life Insurance discusses the brand's new campaign, revenue generated in the recent quarters and marketing strategies for BFSI brands

Noel Dsouza Mar 5, 2021 8:57 AM

Edelweiss Tokio Life #HumKarkeRahenge campaign?blur=25

The insurer, in a unique approach, has employed the social media influence of its own sales fraternity to unveil the campaign

exchange4media Staff Feb 15, 2021 1:46 PM

insurance?blur=25

The #SavingsKaSaviour campaign for the brand’s new product offering Covid Shield+

exchange4media Staff Nov 16, 2020 6:05 PM

Sonu Sood Edelweiss?blur=25

The company has roped in the actor as a product ambassador since his recent contributions to public service resonate well with the brand's values

exchange4media Staff Aug 8, 2020 9:10 AM

Marketing Post Lockdown?blur=25

Experts share recommendations for brands to improve customer engagement and navigate the uncertain marketing terrain in the new normal

Noel Dsouza May 29, 2020 8:15 AM

Edelweiss Tokio Ab India Bachayega?blur=25

The campaign comprises 3 digital films, which have so far garnered 5,17,082 impressions and achieved a high View-Through Rate of 42.07%

exchange4media Staff Feb 1, 2020 4:00 PM

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance?blur=25

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance said the organ donation campaign will focus on creating awareness and breaking myths around it

Misbaah Mansuri Nov 6, 2019 8:10 AM

Abhishek Gupta?blur=25

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance, talks about their latest campaign 'Zindagi Plus’ and the brand’s initiatives which focus on women

Samarpita Banerjee May 1, 2019 8:47 AM

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IOA also announced Raymond as its official styling partner and Shiv Naresh Sports as its official sports apparel partner for the Commonwealth Games to be held in Gold Coast from 4-15 April 2018.

exchange4media Staff Feb 26, 2018 5:19 PM

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Irrfan echoes the #Unyakeenable and first-of-its-kind benefits of the Unit-Linked Insurance Plan

exchange4media Staff Dec 5, 2017 10:51 AM

Guest Column: Has celebrity obsessed culture overtaken traditional mktg??blur=25

It's important to ensure that we have the right mktg idea to make best use of the celebrity endorsing our brand, says Ashish Morone of Edelweiss Tokio Life Insurance

Ashish Morone Aug 23, 2013 7:43 AM

“Edelweiss TVC is funny but positioning could be better”?blur=25

The situations in the ads are real but the idea is similar to Max New York Life Insurance campaign, say creative honchos

Twishy Oct 29, 2012 8:04 PM