digitisation
Martech bridge 1?blur=25

On day 4 of the series, experts Scott Brinker, Sharat Dhall, Manu Lavanya, Paranth Thiruvengadam, Yash Dayal and Sandeep Komaravelly shared insights on digital strategies for a post-COVID ecosystem

exchange4media Staff Jun 27, 2020 8:15 AM

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In 2020, e-Choupal rides the digital wave to become even more collaborative, integrated, personal for farmers

exchange4media Staff Jun 22, 2020 3:04 PM

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Industry experts discuss whether the spike in digital consumption coupled with the decline of other modes of advertising during the lockdown will lead to a paradigm shift for marketing

Sanstuti Nath Apr 28, 2020 8:23 AM

Sudhir Chaudhary Zee News?blur=25

Editor-in-Chief at Zee News, Chaudhary, says the biggest challenge in the news industry today is credibility and countering fake news

Nafisa Shaheen Feb 20, 2020 8:21 AM

Manoj Kohli?blur=25

At the launch of the Pitch Madison Advertising Report 2020, the country head of Softbank, Kohli underscored the big trends and changes that will define advertising in the coming years

exchange4media Staff Feb 14, 2020 8:40 AM

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Kartikeya Sharma, Founder & Promoter at iTV Network, talks about technological disruptions in the newsroom, how television journalism is irreplaceable and the outlook for 2020

Nafisa Shaheen Jan 31, 2020 8:32 AM

Jeff bezos?blur=25

Jeff Bezos also announced that the online retail giant will use its "size, scope and scale” to export ‘Make-in-India’ goods worth S10 billion by 2025

exchange4media Staff Jan 15, 2020 2:31 PM

Arjun Ranga?blur=25

Managing Partner NR Group & MD – Cycle Agarbatti, Ranga tells us about the company's ad strategies, product diversification and e-commerce plans

Neethu Mohan Jan 15, 2020 9:28 AM

MIB?blur=25

Number of cable TV subscribers in country at 11.7 crore, the ministry of information and broadcasting has said

exchange4media Staff Dec 16, 2019 11:02 AM

cableTV?blur=25

With big brands entering the medium post digitisation, cable TV industry, as per industry estimates, is seeing ad spends of at least Rs 200 crore annually

Tasmayee Laha Roy Jul 24, 2019 8:38 AM

PPL?blur=25

‘Public performance royalties’ an important source of revenue for record labels

exchange4media Staff Mar 25, 2019 4:07 PM

EY?blur=25

India’s digital economy expected to grow to US$1 trillion and lead to the creation of 10 million jobs by 2022

exchange4media Staff Oct 29, 2018 8:46 AM

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Experts discuss how the digitised world is moving towards a smart Industry 4.0 at the Akamai India Edge 2018 conference

Apeksha Mishra Aug 14, 2018 8:49 AM

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Standing committee on information technology, headed by Anurag Thakur, releases its 44th report on the status of cable TV digitisation and interoperability of set top boxes.

Nishant Saxena Jan 5, 2018 8:57 AM

India's digitization offers new opportunities for Indian marketers: Warc report?blur=25

Warc, the global marketing intelligence service, has released its Asian Strategy Report 2017, an analysis of the region's most effective marketing trends based on insights from the 2016 Warc Prize for Asian Strategy

exchange4media Staff Jan 18, 2017 8:19 AM

Mumbai HC order does not mean stay on Phase-III Digitization?blur=25

In the on-going developments regarding implementation of DAS phase III, exchange4media sourced a summary of what transpired in Supreme Court today in the SLP filed by IBF against the order passed by the Division Bench of the Bombay High Court and contrary to media reports the Mumbai HC order does not indicate a stay on Phase-III Digitization.

exchange4media Staff Feb 20, 2016 4:07 PM

TV services in Urban centres to go digital from Jan. 2016 - TRAI?blur=25

The cut-off date of phase-III has been set for 31st December 2015, after which no analog signal transmission or re-transmission of TV channels will be permitted in urban centres

Abid Hasan Dec 9, 2015 8:07 AM

MIB holds 2nd Task Force meeting for Phases III & IV of digitisation?blur=25

It was stated that with the emphasis on 'Make In India', and the fact that indigenous STB manufacturers have the capacity to deliver the required quantity of STBs, supply orders may be placed with them in advance

exchange4media Staff Nov 25, 2014 8:28 AM

 Guest Column: Agenda for the new I&B Ministry?blur=25

How will Arun Jaitley shape the agenda of I&B Ministry in the near future? Mitrajit Bhattacharya, President & Publisher, Chitralekha Group, explores the avenues

Mitrajit Bhattacharya Nov 12, 2014 2:29 PM

M&E is a new sunrise sector for India: Sudhanshu Vats?blur=25

Vats, Group CEO, Viacom18 Media welcomes the new I&B Minister and makes a few important requests in the areas of digitisation, rational taxation, allowing news for private radio stations & single window clearance

Priyanka Mehra & Collin Furtado Nov 11, 2014 9:12 AM