cannes lions?blur=25

On the sidelines of Cannes Lions 2023, Cheuk Chiang, CEO, Dentsu Creative, APAC talks about expectations, controversies and vacant CCO roles

Neeta Nair Jun 22, 2023 8:29 AM


The Indian contingent has already won 39 metals, and is just one less than India’s best in 2017

Mansi Sharma Jun 24, 2022 8:34 AM

new year resolutions?blur=25

The industry discusses their personal & professional goals, and things they would like to learn and unlearn in 2022

Mansi Sharma Jan 6, 2022 9:02 AM

divya karani?blur=25

The decision was taken post Haresh Nayak's exit as the President of Posterscope Asia Pacific

Naziya Alvi Rahman Sep 8, 2021 8:21 PM


The full-fledged campaign by Taproot Dentsu will go live with the launch of the car on August 18, 2021

e4m Desk Aug 7, 2021 2:00 PM


At the e4m eTechmach, Bhadkamkar, Dentsu India CEO, deliberated on how marketers should adapt to digital acceleration in terms of their relationship with consumers

e4m Desk Jun 26, 2021 8:38 AM


The firm has brought its eight agencies under dentsu Creative with Narayan Devanathan, Sidharth Rao and Shamsuddin Jasani taking on additional responsibilities there

e4m Desk Jun 22, 2021 2:00 PM

winning recipe for cannes?blur=25

Kainaz Karmakar, Harshad Rajadhyaksha, Josy Paul, Ramanuj Shastry, Santosh Padhi, Rajdeepak Das and Senthil Kumar will deliberate on cracking the Cannes code

e4m Desk Jun 22, 2021 9:05 AM


As the transformation has been the key driver for all businesses in India in recent years, this category has come at the right time, opined experts

Mansi Sharma Jun 21, 2021 8:59 AM


As per TRAI, 2 in every 3 new mobile customers in India chose Airtel during September 2020 – February 2021

e4m Desk Jun 7, 2021 2:51 PM

Shell Advance?blur=25

Conceptualised by Taproot Dentsu India, the campaign depicts three individual heroic stories that show the passion and perseverance of Shell Ustaads from across India

e4m Desk Apr 25, 2021 4:00 PM

Umesh Shrikhande?blur=25

Guest Column: Umesh Shrikhande, CEO, Taproot Dentsu, explains why many businesses are finding it important to review their business models so as to make them less vulnerable, more resilient & flexible

Umesh Shrikhande Jan 5, 2021 9:04 AM

Nip in the Bud?blur=25

The digital film titled ‘Nip in the Bud' has been launched to mark the anniversary of the #MeToo movement

e4m Desk Oct 22, 2020 11:32 AM


The new name will be officially adopted from early October 2020, according to the company statement

e4m Desk Sep 28, 2020 9:12 AM

More Together?blur=25

The core campaign has been conceptualized and executed by Taproot Dentsu

e4m Desk Sep 21, 2020 2:09 PM


We bring you a roundup of the news that made headlines this past week

e4m Desk Jun 27, 2020 10:03 AM


The commercials depict conversations in a lighter vein and capture the essence of gaming and winning on the MPL app

e4m Desk Jun 24, 2020 2:19 PM


Conceived by Taproot Dentsu, the 'Abnazdeeki dukaan, aapka bank' campaign will have a 360-degree media mix including TV, print and outdoor which will be rolled out in a phased manner

e4m Desk May 31, 2020 8:00 PM