Dentsu Aegis Network is now Dentsu International Limited

The new name will be officially adopted from early October 2020, according to the company statement

e4m by exchange4media Staff
Updated: Sep 28, 2020 9:13 AM
DAN

Dentsu Aegis Network will be rebranding itself as Dentsu International Limited, the conglomerate said today. The announcement was made today after approval from Dentsu Aegis Network Board of Directors. "Aligned with the rebranding of Dentsu Aegis Network to dentsu international, Dentsu Aegis Network Ltd. will change its name to Dentsu International Limited, " said the official press release.

The purpose of the rebranding is to "allow all dentsu employees to deliver on the group’s philosophy of true client-centricity through 'open teaming'—the concept of all employees realizing innovation for clients from anywhere," said the company in a statement.

The conglomerate said that the new name will be officially adopted from early October 2020 and it is subject to registration by the UK Companies House.

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