creators
Mahek chaya?blur=25

Guest Column: Mahek Chhaya, Group Head – Strategy, Carat India, explores the growing fandom of independent content creators in India

Mahek Chhaya Jul 8, 2022 8:25 AM

Nano-influencer?blur=25

According to experts, nano influencers have a higher engagement rate, offering 30% higher chances of consumers purchasing a product that is recommended by them

Kanchan Srivastava Jun 13, 2022 8:55 AM

e4m GameOn summit?blur=25

At e4m Game On Summit, a panel comprising gamers, creators & influencers shared that an effective marketing strategy is when influencer marketing is combined with the growing popularity of gamers

exchange4media Staff Mar 14, 2022 7:05 PM

Myntra Logo?blur=25

The Style Squad aims to build better monetization opportunities, connecting influencers with brands at scale

exchange4media Staff Feb 22, 2022 11:16 AM

Duroflex Campaign?blur=25

The 'no more useless kharcha' campaign aims to make the younger audience consider sleep essentials as a smart investment

exchange4media Staff Jan 15, 2022 8:28 AM

Tanmai Paul?blur=25

Bolo Live Co-Founder and Chief Product Officer Paul noted that countries like UAE, Oman, Malaysia, Singapore, Saudi Arabia, Italy, Germany and Switzerland are showing strong traction

Javed Farooqui Jan 3, 2022 9:11 AM

Krafton?blur=25

The company teams up with Sony Music India and announces the launch of a web series and collaborations with Indian creators and influencers to reach out to millions of gaming aficionados in India

exchange4media Staff Nov 29, 2021 5:21 PM

Mansi Jain?blur=25

Mansi Jain, GM and Vice President, Roposo and Commerce for Glance, shared the platform's strategy to build a creator-led live commerce business, which included the Shop 101 acquisition

Javed Farooqui Nov 26, 2021 8:37 AM

Ching;'d Secrets?blur=25

The participants of this challenge stand a chance to win a trip to NASA, USA, and influencers including Prajakta Koli, Sejal Kumar, Bhuvan Bam, Adah sharma have already taken this challenge

exchange4media Staff Nov 22, 2021 4:22 PM

Aashna Shroff?blur=25

Today, we feature digital content creator Aashna Shroff in our Influencer series where she has shared her learnings, achievements, and journey so far

Mansi Sharma Nov 16, 2021 8:52 AM

Barkha Singh?blur=25

Starting today, we bring you success stories of ‘influencers’ who have been acknowledged for their contributions and great work in the industry

Mansi Sharma Nov 9, 2021 8:52 AM

Youtube?blur=25

The #CreateWithCare campaign unites 30 leading YouTube creators, across 8 languages, from across the country

exchange4media Staff Oct 13, 2021 8:15 AM

FB & Instagram?blur=25

The next phase of the company’s ‘Born on Instagram’ program, launched in 2019, will offer creators across India an opportunity to learn through a self-paced e-learning course

exchange4media Staff Sep 30, 2021 12:17 PM

creator day?blur=25

Virtual event is aimed at providing creators an opportunity to learn, earn and grow their communities

exchange4media Staff Sep 21, 2021 6:47 PM

YouTube?blur=25

The YouTube Partner Program (YPP) was launched over fourteen years ago as a first-of-its-kind open monetisation program, where anyone who qualified could join and start making money

exchange4media Staff Aug 25, 2021 4:47 PM

Moj Onam's campaign?blur=25

The 10-day long campaign will be hosted by Malayalam actor Anu Sithara and will see participation from popular Moj creators

exchange4media Staff Aug 17, 2021 2:35 PM

Youtube?blur=25

Raghavan stated that the surge in revenue is attributed to features like Super Chat, Super Stickers, Channel Memberships and Merchandise

exchange4media Staff Aug 6, 2021 11:59 AM

WazirX?blur=25

NFTs are digital collectibles available on an official marketplace & artists around the world have gone digital by minting different NFTs to cheer the players & keep the fans engaged

exchange4media Staff Jul 30, 2021 1:10 PM

facebook?blur=25

The plan will include bonus programs to pay creators who hit certain milestones on its apps, according to media reports

exchange4media Staff Jul 15, 2021 10:45 AM