In-cinema advertising is among the fastest growing revenue streams for multiplexes with a gross profit of 90%, according to KPMG report

Shweta Raaj Singh 1 week ago

exchange4media spoke to few official sponsors of VIVO IPL 2019 to know why the league is most appealing to advertisers and things to consider before entering into a partnership

Dolly Mahayan 08-April-2019

Agnihotri, the interim Head of Google India, talks about the new marketing tool launched by the search giant recently

Shweta Raaj Singh 05-April-2019

At the second edition of the conference, Kataria, CEO - India, and SAARC, Godrej Consumer Products and Chairman, ISA, spoke about the seven paradoxes in the industry

exchange4media Staff 19-March-2019

The second edition of ISA CEO Conference will be held today at ITC Maratha, Mumbai

exchange4media Staff 16-March-2019

The second edition of ISA CEO Conference is scheduled to take place on March 18 at the ITC Maratha in Mumbai

exchange4media Staff 15-March-2019

The event will be held on March 18 and will see industry experts from P&G, Google, Facebook, LinkedIn, GroupM, Star India, Aditya Birla Group among others address the panel discussion

exchange4media Staff 14-March-2019

Industry experts on the growth and relevance of OOH this election despite the growing popularity of digital and social media

Anjali Thakur and Dolly Mahayan 12-March-2019

Kataria, CEO – India & SAARC, Godrej Consumer Products Limited, and Chairman, The Indian Society of Advertisers talks about the challenges and opportunities of the connected world

Venkata Susmita Biswas 11-March-2019

The event will be held on March 18 and will see industry experts from Google, Marico, GroupM, Star India, Aditya Birla Group among others who will address the sessions & discussions

exchange4media Staff 06-March-2019

The second edition of ISA CEO Conference organised by the Indian Society of Advertisers (ISA) and exchange4media will be held in Mumbai on March 18

exchange4media Staff 04-March-2019

TRAI had asked BARC to publish the weekly data immediately on the website

Moumita Bhattacharjee 26-February-2019

ITC Ltd. makes it into the top three, while Procter & Gamble, which occupied the third position last week slipped down to the sixth spot in the Top 10 advertisers list

exchange4media Staff 25-January-2019

The previous week's leader, Trivago slipped to the third position

exchange4media Staff 22-January-2019

In the Top 10 Advertisers list, FMCG majors Hindustan Lever, Reckitt Benckiser, and ITC Ltd were in the top three spots

exchange4media Staff 11-January-2019

FMCG majors Hindustan Lever, Reckitt Benckiser and ITC Ltd. featured among top three advertisers

exchange4media Staff 07-January-2019

The campaign asked readers to find a star mnemonic that appears in the advertisements in the Hindustan every day and SMS the name of the advertiser on which the star appeared

exchange4media Staff 27-December-2018

Move to help Sulekha expand service partner footprint & The Times Group to provide digital buyers to classifieds advertisers

exchange4media Staff 22-December-2018

BJP who has been aggressively advertising for the past few weeks did not feature in this week's Top 10 brands

exchange4media Staff 30-November-2018

The party leads the list with 22,099 insertions, followed by Netflix with 12,951 insertions

exchange4media Staff 23-November-2018