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BARC

With festive sales coming to an end, it seems e-commerce giants are going slow with ad insertions on TV

exchange4media Staff 1 day ago

BARC

Ad insertions by Amazon India, which has been ranking as the number 1 advertiser for the past 2 weeks, rose from 14889 in week 38 to 30729 in week 39

exchange4media Staff Oct 9, 2019 8:52 AM

OTT

How broadcasters and advertisers are leveraging consumption of content on mobile phones, tablets, laptops, etc., to engage more with viewers

Rahul Kamat Jul 16, 2019 8:41 AM

Bharat

In-cinema advertising is among the fastest growing revenue streams for multiplexes with a gross profit of 90%, according to KPMG report

Shweta Raaj Singh Jun 5, 2019 9:23 AM

Vivo IPL

exchange4media spoke to few official sponsors of VIVO IPL 2019 to know why the league is most appealing to advertisers and things to consider before entering into a partnership

Dolly Mahayan Apr 8, 2019 9:02 AM

VikasAgnihotri

Agnihotri, the interim Head of Google India, talks about the new marketing tool launched by the search giant recently

Shweta Raaj Singh Apr 5, 2019 8:37 AM

Sunil Kataria

At the second edition of the conference, Kataria, CEO - India, and SAARC, Godrej Consumer Products and Chairman, ISA, spoke about the seven paradoxes in the industry

exchange4media Staff Mar 19, 2019 8:53 AM

ISA CEO Conference

The second edition of ISA CEO Conference will be held today at ITC Maratha, Mumbai

exchange4media Staff Mar 16, 2019 8:46 AM

ISA CEO Conference

The second edition of ISA CEO Conference is scheduled to take place on March 18 at the ITC Maratha in Mumbai

exchange4media Staff Mar 15, 2019 8:43 AM

ISA CEO Conference

The event will be held on March 18 and will see industry experts from P&G, Google, Facebook, LinkedIn, GroupM, Star India, Aditya Birla Group among others address the panel discussion

exchange4media Staff Mar 14, 2019 8:44 AM

Sunil Kataria

Kataria, CEO – India & SAARC, Godrej Consumer Products Limited, and Chairman, The Indian Society of Advertisers talks about the challenges and opportunities of the connected world

Venkata Susmita Biswas Mar 11, 2019 8:05 AM

ISALogo

The event will be held on March 18 and will see industry experts from Google, Marico, GroupM, Star India, Aditya Birla Group among others who will address the sessions & discussions

exchange4media Staff Mar 6, 2019 9:29 AM

ISALogo

The second edition of ISA CEO Conference organised by the Indian Society of Advertisers (ISA) and exchange4media will be held in Mumbai on March 18

exchange4media Staff Mar 4, 2019 8:48 AM

barc

ITC Ltd. makes it into the top three, while Procter & Gamble, which occupied the third position last week slipped down to the sixth spot in the Top 10 advertisers list

exchange4media Staff Jan 25, 2019 8:26 AM

BARClogo

The previous week's leader, Trivago slipped to the third position

exchange4media Staff Jan 22, 2019 7:58 AM

BARClogo

In the Top 10 Advertisers list, FMCG majors Hindustan Lever, Reckitt Benckiser, and ITC Ltd were in the top three spots

exchange4media Staff Jan 11, 2019 8:20 AM

barc

FMCG majors Hindustan Lever, Reckitt Benckiser and ITC Ltd. featured among top three advertisers

exchange4media Staff Jan 7, 2019 8:43 AM

Hindustanad

The campaign asked readers to find a star mnemonic that appears in the advertisements in the Hindustan every day and SMS the name of the advertiser on which the star appeared

exchange4media Staff Dec 27, 2018 1:40 PM