Date-wise News
The round was led by Turbostart, a global venture capital and accelerator fund, along with participation from leading AI experts and angel investors
e4m Staff Sep 29, 2025 11:23 PM
Sumit Prakash to Lead the Youth and Sports Development Board of STAIRS Foundation in Bihar
e4m Staff Sep 29, 2025 7:25 PM
The two films have Dhoni endorsing the tyres’ features and benefits in interesting humour-led stories
e4m Staff Sep 29, 2025 6:15 PM
Leading cancer care forum returns September 30 as a full-day event, connecting doctors, cancer warriors, caregivers, industry leaders, and policymakers
e4m Staff Sep 29, 2025 6:13 PM
The third edition of the Independent Digital Agency Connect (iDAC) conference will be held on October 15
Prior to Monks, Singh served as Head of media for LEGO APAC & Amazon Prime Video SEA at IPG Initiative
e4m Staff Sep 29, 2025 5:11 PM
In an exclusive interview with James Wright, we explore the evolving global PR landscape, India’s pivotal role in accelerating the global network, the future of PR and more
Ritika Upmanyu Sep 29, 2025 4:58 PM
The new board brings together a blend of global industrial leadership, deep operational expertise, and strong governance capabilities
e4m Staff Sep 29, 2025 4:16 PM
Blinkit collaborated with graffiti artist Mooz Graffiti and Chakliart Advertising Agency to create a vibrant mural on Kolkata’s Sarat Bose Road
e4m Staff Sep 29, 2025 3:59 PM
Celebrating India’s dynamic young leaders shaping the future of business, innovation and enterprise.
e4m Staff Sep 29, 2025 3:47 PM
Releases short film featuring Irani, encouraging seniors to view adult diapers as a solution to regain their life outdoors
e4m Staff Sep 29, 2025 3:29 PM
At the heart of the campaign is a hero reel featuring Gupta as a skincare skeptic, alongside Sarin as the expert myth-buster
e4m Staff Sep 29, 2025 3:00 PM
The two flagship shows — ‘South Central’ and ‘The Interview with Ayesha Faridi’ — are set to premiere on September 29 and October 3, respectively
e4m Staff Sep 29, 2025 2:58 PM
The campaign aims to raise awareness among both existing and prospective customers
e4m Staff Sep 29, 2025 2:50 PM
A series of short digital films have also been released on the bank’s social media platforms
e4m Staff Sep 29, 2025 2:20 PM
Prashant Peres, MD, Kellanova South Asia, will share key insights on the topic ‘From Breakfast to Brand Love: Building Emotional Connections with Consumers’
The judge noted that ‘Croose’ was deceptively similar to Crocs, both visually and phonetically
Guest Column: Ranjita Ghosh, Global CMO at Wipro Limited, shares how marketing is helping businesses scale and grow by combining human imagination with relevant technology integration
Ranjita Ghosh Sep 29, 2025 1:24 PM
BTS, BLACKPINK, and K-dramas may spark the craze, but it’s Korean flavours and beauty rituals that are redefining how young India eats, shops, and aspires
Anushka Roy Choudhary Sep 29, 2025 12:51 PM
At the e4m BFSI Summit, leaders, brands and agencies discussed how the sector has been building investor trust through safety-first communication, education, and technology-led engagement
e4m Staff Sep 29, 2025 12:48 PM
At the e4m BFSI summit, brand leaders spoke about how they are harnessing influencers and key opinion leaders to drive awareness, trust, and engagement
e4m Staff Sep 29, 2025 12:48 PM
The campaign has been conceptualised and executed by Wondrlab’s Opportune
e4m Staff Sep 29, 2025 12:35 PM
Khushnooma Kapadia, VP Marketing; South Asia at Marriott International, on how the latest brand campaign blends celebrity authenticity, tech-enabled experiences, and cultural storytelling
Anushka Roy Choudhary Sep 29, 2025 12:32 PM
Prior to this, Averill Sequeira was Head - Creative Futures at EssenceMediacom India
e4m Desk Sep 29, 2025 12:31 PM
Rasha Thadani and Vedang Raina will represent the launch of ALDO’s Festive Collection FW25
e4m Staff Sep 29, 2025 12:24 PM
Prior to this, Megan Bundy was with Publicis Groupe as Global Client Lead & EVP, Managing Director
e4m Desk Sep 29, 2025 11:47 AM
Swapnil Jog will lead the expansion of Social Beat's Salesforce and Marketing Technology solutions from Mumbai
e4m Staff Sep 29, 2025 11:08 AM
The company said the capital will be deployed to expand manufacturing capacity, strengthen the cold-chain and logistics
e4m Staff Sep 29, 2025 11:05 AM
The company, in partnership with Isle of Any and its in-house creative team, has released three new ads
e4m Staff Sep 29, 2025 11:00 AM
Rajiv Gandhi is the Chairman & Managing Director of Hester Biosciences Limited and Chairman of FICCI Gujarat Chapter
e4m Desk Sep 29, 2025 10:34 AM
Scheme deemed fair and reasonable with no statutory objections; effective date kicks in on RoC filing, Section 240 liabilities preserved
e4m Staff Sep 29, 2025 9:20 AM
Digital and OOH dominate spends, with brands investing heavily in culturally immersive campaigns
Sunidhi Vijay Sep 29, 2025 9:15 AM
Affiliate partnerships, creator-led picks and HT Shop now power a fresh revenue stream as digital surges 37% in FY25 for the legacy newspaper brand
e4m Staff Sep 29, 2025 9:12 AM
Birla Opus Paints' Inderpreet Singh shares how the new brand disrupted the paint industry, turned its weakness into strength, boosted brand recall to 80% through smart media strategy, and more
Simran Sabherwal Sep 29, 2025 9:08 AM
Mithun Manhas, who represented Delhi and Jammu & Kashmir in first-class cricket and later turned coach, takes charge from Roger Binny
e4m Staff Sep 29, 2025 9:07 AM
From digital-first, community-driven initiatives, to micro- and nano-influencers, short-form content & interactive campaigns, beauty brands are tweaking the marketing playbook to engage Gen Z
Pooja Yadav Sep 29, 2025 8:50 AM
The studio integrates the power of technology, data, and human creativity, enabling brands to move beyond ‘content at scale’ to ‘content with relevance’
e4m Staff Sep 29, 2025 8:37 AM
Revant Himatsingka, aka Food Pharmer, raised concerns over Sunfeast’s recent ad and later praised the brand for promptly withdrawing the campaign
e4m Staff Sep 29, 2025 8:25 AM
The regulator has prohibited steering ad spend away from outlets over ideology unless an advertiser directs it; final order tightens scope and installs a compliance monitor
e4m Staff Sep 29, 2025 8:23 AM
At The Minimalist, Akash Nihalani was Associate Vice-President, delivering marketing strategies across sectors like FMCG, Luxury, BFSI, Entertainment, General Insurance
Previously, Abdur Rafi served as Deputy General Manager – IT & CISO at ABP Pvt. Ltd
e4m Staff Sep 29, 2025 7:47 AM