vivo-ipl
IPL 2020?blur=25

While BCCI is said to be working out solutions to make it possible to go ahead with the tournament, the government authorities have left it to the organisers to take the final call

exchange4media Staff Mar 13, 2020 8:53 AM

IPL 2020?blur=25

About 60 players from across the world are expected to travel to India for IPL but government restrictions on visas due to Coronavirus fears have put a question on their travel plans

exchange4media Staff Mar 12, 2020 1:21 PM

M S Dhoni?blur=25

The fan banter around Season 13 of the VIVO IPL has inspired #KhelBolega campaign, launched by Star Sports along with BCCI

exchange4media Staff Mar 11, 2020 6:42 PM

Rohit Sharma?blur=25

The TVC builds on one of the key conversation points amongst fans who argued that Rohit Sharma-led Mumbai Indians only won VIVO IPL in even-numbered years

exchange4media Staff Mar 9, 2020 3:05 PM

Star Sports Khel Bolega Ad?blur=25

The film was released in multiple languages across TV & digital, and is a start to an integrated marketing communications campaign to the season

exchange4media Staff Feb 24, 2020 4:29 PM

Vivo ad?blur=25

Nipun Marya, Director – Brand Strategy, explains why Vivo decided to take the counterintuitive path when it urged its users to take a break from smartphones

Misbaah Mansuri Dec 26, 2019 8:42 AM

Star Sports e4m?blur=25

Catch all the LIVE action of vivo IPL 2020 auctions on 19th December 2019 from 2:30 PM on Star Sports 1 Hindi/1 HD Hindi, Star Sports First, 1 Tamil, 1 Telugu, 1 Kannada, 1 Bangla

exchange4media Staff Dec 13, 2019 8:06 PM

Hotstar?blur=25

At 400+ mn downloads, Hotstar is one of the most downloaded apps, registering 2x installs and 3x growth in consumption compared to 2018, says the India Watch Report 2019

Shikha Paliwal Dec 11, 2019 8:29 AM

Hotstar?blur=25

Hotstar recorded 555 installs per minute in 2019; during VIVO IPL 2019 64 million viewers participated in Watch ‘N Play, twice than last year, says the report

exchange4media Staff Dec 10, 2019 2:00 PM

Star Sports VIVO IPL Auction 2020?blur=25

Election se Selection is an online contest for VIVO IPL fans that allows them to vote about the VIVO IPL Auction. The voting began on December 7, and it will go on till 11.59pm, December 18, 2019

exchange4media Staff Dec 10, 2019 12:54 PM

Amit Tolani?blur=25

In a chat with exchange4media, Tolani, Vice President, Marketing, CEAT, spoke about his journey with the brand, use of blockchain to measure digital impressions and CEAT's association with World Cup

Shweta Raaj Singh Jun 25, 2019 8:12 AM

GautamThakar?blur=25

Thakar, CEO, Star Sports, speaks to exchange4media about their programming initiatives for Cricket World Cup, on-ground activation, advertisers and expectations in terms of viewership

exchange4media Staff Jun 3, 2019 8:30 AM

rajeshMenon?blur=25

Menon, Head-Royal Challengers Bangalore (RCB) & New Business at Diageo India, spoke on the topic ‘Royal Challengers Bangalore: Building a Connect with Fans & Brands’

exchange4media Staff May 31, 2019 8:22 AM

VIVO IPL 2019?blur=25

The network has witnessed an overall increase of 12% in reach from last year

exchange4media Staff May 23, 2019 4:55 PM

Nikhil Madhok Hotstar?blur=25

Nikhil Madhok, EVP & Head of Original Content, Hotstar, talks about the launch of Hotstar Specials, growth of original content, how IPL helped the surge in viewership, and self-regulation

Shweta Raaj Singh May 23, 2019 9:16 AM

Silly Point?blur=25

Brendon Mccullum, Brian Lara and Rajdeep Sardesai roped in for special programme line-up

exchange4media Staff May 21, 2019 12:02 PM

Reimagine?blur=25

While the Bisleri campaign was conceptualised by 82.5 Communications, the Netflix one was by The Script Room

exchange4media Staff May 20, 2019 6:33 PM

Star ReImagine Awards?blur=25

The jury evaluated and discussed over a hundred campaigns by various brands that were showcased during VIVO IPL 2019 broadcast on the Star Sports network and Hotstar

exchange4media Staff May 14, 2019 7:44 PM