On the 11th anniversary of Isobar, Shamsuddin Jasani, Group MD-South Asia, shares highlights from the year gone by and future digital trends to look out for

Shikha Paliwal Aug 19, 2019 8:37 AM

MarTech India 2019 will be held on August 23, 2019, at The Leela Ambience, Gurugram, Delhi NCR

exchange4media Staff Jul 11, 2019 8:37 AM

Customer engagement to be leveraged through walk-ins across 200+ offices of Max Life

exchange4media Staff Jul 8, 2019 3:34 PM

Customers can experience hundreds of Prime Day launches in Virtual Reality at select malls in top metros

exchange4media Staff Jul 8, 2019 1:40 PM

Ambarish Mitra, CEO & Founder, Blippar spoke about augmented reality, virtual reality and its rapid evolution in the marketing and advertising realm

exchange4media Staff Apr 15, 2019 8:36 AM

Lindell was the founder of AR/VR program for Tesla and will oversee the entire project development and integration of AR/VR on the client end

exchange4media Staff Mar 29, 2019 1:41 PM

Digital industry has changed the way the news is disseminated. Experts at a recent event discussed how new technologies are reshaping the newsrooms

Apeksha Mishra Aug 9, 2018 8:51 AM

We list some of the main takeaways for marketers from the annual two-day F8 conference held in San Jose, California

exchange4media Staff May 3, 2018 8:59 AM

Prasun Kumar says virtual experiences are opening an entirely new channel of connection between the buyer and seller

Prasun Kumar Apr 12, 2018 8:52 AM

McCann India - Chairman Asia Pacific, CEO and Chief Creative Officer, spoke about the changing dynamics of advertising in the wake of disruptive technology

Ruhail Amin Apr 9, 2018 9:00 AM

With VR at the heart of the production, the documentary follows BBC Africa Correspondent, Alastair Leithead, on a captivating journey along the Nile, exploring the politics and potential impact of Ethiopia’s $4.7 billion hydroelectric dam.

exchange4media Staff Feb 23, 2018 4:17 PM

In a market that is dominated by giants like Mercedes, Volvo and Mitsubishi, Tata Motors is using VR to deliver a compelling sales pitch

Venkata Susmita Biswas Feb 21, 2018 8:51 AM

Comparing the growth statistics of internet users since January 2017 and January 2018, Salil Kapoor, Managing Director, HOOQ, said that there has been overall growth of 7 per cent globally

Anam Khan Feb 13, 2018 8:54 AM

Rahul Johri, CEO, Board of Control for Cricket in India (BCCI), spoke about the upcoming season of IPL and with Star India’s re-imagine approach, he made assured that this year will be a kickass season as technology will play a major part of it.

Anam Khan Jan 18, 2018 8:50 AM

As of 2017, over 2.3 billion smartphone owners and consumers were spending 69 per cent of their digital media time in front of mobile devices. Should mobile marketers join the bandwagon or should they continue in the direction they’ve been taking since the beginning of the year?

Ashwiny Thapliyal Jan 3, 2018 8:54 AM

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

Anam Khan Nov 22, 2017 8:49 AM

Today on World Social Media Day, industry experts tell us what has changed in the social media space over the last one year and what can be expected to strike big in the near future

Misbaah Mansuri Jun 30, 2017 8:07 AM

Consumer behaviour in the physical retail world is now being tracked at a granular level much like it is on e-commerce sites

Omer Basith Jun 6, 2017 8:03 AM

The first of its kind virtual digital platform will make audiences part of the story

Naziya Alvi Rahman Jun 2, 2017 2:13 PM

The aim is to enable brands to create effective PR campaigns, which will use new technologies to showcase clients’ products and services in a unique manner

exchange4media Staff May 16, 2017 2:26 PM