The campaign has been executed by Laqshya Media Group

exchange4media Staff Oct 19, 2021 3:32 PM

Here’s how the brand world celebrated the festivals with their campaigns and brand activations in 2021

Mansi Sharma Oct 14, 2021 6:55 PM

The 150-second film is conceptualised by Lowe Lintas

exchange4media Staff Oct 4, 2021 3:14 PM

The digital films are aimed to help men make the perfect choice when gifting their partners

exchange4media Staff Sep 21, 2021 5:07 PM

Our choice of top five campaigns released between August 13 and August 27, 2021

Mansi Sharma Aug 30, 2021 8:49 AM

The heart-warming digital film conceptualised by Tanishq and Webchutney

exchange4media Staff Aug 17, 2021 11:13 AM

Endeavours by brands in the wake of the Tokyo Olympics have helped veer conversations towards sports other than cricket

Nafisa Shaheen Aug 16, 2021 2:14 PM

Be it the anticipation of a third wave or simply the relaxation of lockdown rules after the second wave, advertisers have made a comeback on TV

Sonam Saini & Tasmayee Laha Roy Jul 26, 2021 9:03 AM

The 60-sec-long digital film has been conceptualised by Lowe Lintas

exchange4media Staff Jul 24, 2021 8:06 AM

She previously worked as a Chief Marketing Officer for Tanishq

exchange4media Staff Jul 19, 2021 10:56 AM

Written and conceptualized by Dentsu Webchutney, the film revolves around a frontline doctor, who is also a mother

exchange4media Staff Jun 28, 2021 3:17 PM

The account was won following a multi-agency pitch

exchange4media Staff Apr 19, 2021 11:52 AM

Avnish Anand is currently the Co-Founder at CaratLane

exchange4media Staff Apr 12, 2021 4:05 PM

The 90 seconds heart-warming digital film is conceptualised by Tanishq and Lowe Lintas

exchange4media Staff Mar 28, 2021 6:00 PM

The OOH campaign is a part of their 360-degree campaign for the jewellery brand's newest offering

exchange4media Staff Feb 22, 2021 11:28 AM

The 40-second brand campaign will showcase Mia’s latest ‘The Cupid Edit’ collection

exchange4media Staff Feb 12, 2021 10:17 AM

Looking at some of the biggest OOH campaigns of 2020 that reiterated brands' trust in the billboard medium

Noel Dsouza Jan 5, 2021 8:52 AM

The campaign has been carried out in top metros - Mumbai, Delhi NCR, Bangalore, Kolkata, Hyderabad and Ahmedabad

exchange4media Staff Jan 3, 2021 6:00 PM

On Day 1 of e4m India Brand Conclave 2020, Sudhakar Rao, Director-Branding, ICFAI Group, discussed how brands can stand their ground in the face of illogical trolling

exchange4media Staff Dec 3, 2020 8:54 AM

From electronics to food items, Gupta’s kitty is full of endorsements from brands that find her relatable across generations

exchange4media Staff Nov 16, 2020 8:08 AM