social-media-trends
Decade Challenge?blur=25

From McDonald's India to ICICI Bank, brands took up the #DecadeChallenge highlighting how they have evolved over the decade

Shreshtha Verma Jan 9, 2020 8:56 AM

Social media?blur=25

A survey by Hootsuite has identified five key social media trends for the year

exchange4media Staff Jan 7, 2020 3:48 PM

Instagram?blur=25

The report was revealed by  actor Tiger Shroff, who is considered a trendsetter in Bollywood

exchange4media Staff Dec 26, 2019 6:07 PM

Wave X?blur=25

Loss of privacy and low credibility of information sources on the internet have led to the loss of customer trust, says Wave X research

Shrikant Shenoy Dec 23, 2019 9:19 AM

Boycott?blur=25

With Dream11 being the latest brand to have faced the boycott trend on social media, experts believe a brand's comeback from negative publicity would depend on its credibility

Shreshtha Verma Oct 17, 2019 8:49 AM

?blur=25

exchange4media has tied up with international media intelligence company Meltwater to give weekly in-depth analysis of the online traction of the matches on social media along with insights and trends.

exchange4media Staff Apr 11, 2018 8:51 AM

Higher growth, greater spends on social?blur=25

Social media will see increased ad spends in 2013, which will come partly at the cost of non-digital media spends

exchange4media Staff Dec 21, 2012 7:59 PM

Higher growth, greater spends on social in 2013?blur=25

Social media will see increased ad spends in 2013, which will come partly at the cost of non-digital media spends, as per the MindShift Interactive study

exchange4media Staff Dec 20, 2012 6:27 PM