Mindshare has created a technology-driven chatbot exclusively for GSK brand Sensodyne. The senso-bot was launched using Google Assistant

exchange4media Staff 15-April-2019

'Hello Sensodyne' is a technology innovation that uses Google Assistant

exchange4media Staff 20-March-2019

GSK has partnered with ecommerce major – Snapdeal to exclusively launch Sensodyne Whitening. By adopting the ecommerce platform for this launch, the brand is moving in a direction with consumer preferences of speedy and hassle free online buying

exchange4media Staff 05-May-2016

"To create a market for specialist toothpaste in the middle of this competitive scenario appeared to be an insurmountable challenge," says Pandey as he talks about Sensodyne’s journey

Sarmistha Neogy 31-August-2015

National English news channels are expected to earn significantly this election season, signing package deals with the advertisers which include deliverables ranging from sponsorship slots or specific flagship properties

Abhinav Trivedi 15-May-2014