real-estate
With central theme of ‘Go Beyond’, the company has undertaken the project to build quality housing for all
exchange4media Staff 03-April-2019
The very first interactive digital campaign in the real estate space, #AWonderfulWorld allows users to engage with the actual content of the videos
exchange4media Staff 07-January-2019
The campaign video shows how an NRI parent can help his child resonate with his home country in a meaningful way while not compromising on his lifestyle
exchange4media Staff 24-December-2018
The venture marks another milestone in digital initiative of Mathrubhumi
exchange4media Staff 14-September-2018
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The MD of Sai Estate Consultants, Chembur, on their marketing strategy, adopting a carpet bombing approach, response to the Wajood app and why he now allocates maximum of his marketing spends on digital
Madhuwanti Saha 08-August-2018
Gen Next is knowledge-driven, tech-savvy and influenced by realities like infrastructural development, traffic congestion, crime and security rates and social amenities, all of which will influence home purchases in the future
Neeraj Chaturvedi 18-September-2017
Yadav to drive the firm's thrust for high-tech enabled online residential brokerage
exchange4media Staff 04-July-2017
The new regulation has forced real estate players to adopt a cautious stance and most of them have cut down on ad spends in a big way
Real estate clients seeking clarity on RERA have frozen ad spends thereby adversely impacting the OOH sector
Founded in 1995, Sobha is one of the fastest growing and foremost backward integrated real estate players in the country
exchange4media Staff 21-February-2017
After demonetisation, there has been a wait and watch approach by builders and the buyers along with a drastic cut down in advertising
Demonetization is good as it will benefit the country in the long run. This will bring in plenty of cash into the banks, which can be directed to sectors which need funds. The sentiment around is pretty positive, but there is a bit of an uncertainty about what people are going to do. But a brave step will definitely come with some glitches at initial stages, writes Rohit Gupta, President, Network Sales & International Business, Sony Pictures Networks India (SPN)
Media intelligence company Meltwater assessed the sentiments across sectors which appear to have been affected most by demonetisation where real sector had the maximum share of voice
exchange4media Staff 23-November-2016
Jain is an industry veteran with over 14 years of experience in the technology and digital domains in India and the US
exchange4media Staff 18-August-2016
Simplify360 took a look at how real estate brands have been performing on social media. Tata Value Homes and Tata Housing acquired the second and the third positions
exchange4media Staff 28-February-2015
The channel will target affluent, educated audiences primarily in the metros. The channel is being distributed across large MSO platforms in the western region of India
exchange4media Staff 14-January-2015
Analysis includes top real estate developers for both residential and commercial projects in major cities like Mumbai, Delhi NCR, Bangalore, Chennai, Pune, Hyderabad and Kolkata
exchange4media Staff 10-October-2014
'Tracking the Recovery' will take a granular look at the troubled real estate sector and aims to follow up with a review on other sectors such as power, roads and infrastructure, ports, aviation, among others, says Mini Menon, Executive Editor, Bloomberg TV India
Print players across southern India have witnessed slower growth in revenues with impact of Election advertising & advertising from other sectors not meeting expectations. Industry experts are highly optimistic for higher revenues in the next quarter
Deepa Balasubramanian 05-August-2014
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