The campaign has been ideated and executed by Milestone Dentsu and the TVCs are premiering across TV and digital platforms

exchange4media Staff 22-April-2019

At the NEONS OOH Conference and Awards 2019 panellists discussed what is the next step in DOOH to attract maximum eyeballs

exchange4media Staff 09-March-2019

Under the tutelage of professional photographer Mohit Ahuja, the activity will culminate at the Delhi Photo Fair, on World Photography Day on August 19

exchange4media Staff 20-August-2018

The Pitch CMO Summit was held in Bangalore on 4th July, 2018, where the best minds in the business discussed the theme- ‘I shop, therefore I am’

exchange4media Staff 06-July-2018

Sarthak Seth, Chief Marketing Officer, Panasonic, spoke about how consumer experience and the ways brands connect to their customers have changed today, at the Pitch CMO Summit, 2018 in Bangalore

exchange4media Staff 05-July-2018

Panasonic aims to boost sales before the roll-out of GST slabs and pass on the advantage to the end customer

exchange4media Staff 05-June-2017

In 2014, around 72% of TV advertising for this category used to come from the top 6 players, i.e., Samsung India Electronics Ltd, Nokia Corporation, Panasonic India Pvt Ltd, Intex Technologies (India), Micromax Informatics Ltd & Syntech Technology Pvt Ltd.

exchange4media Staff 17-November-2015

In his new role, Sharma will be responsible for the strategic planning, sales & marketing of company’s consumer & enterprise divisions with immediate effect

exchange4media Staff 11-April-2013

The desperate desire to stand out has led to a lot of misleading commitments. Brands should realise that the consumer is no longer gullible, say industry experts

Twishy 05-April-2013

Advertising leaders, international speakers, panel discussions, award ceremonies…Here is a quick look at what to expect in the next few days @Goafest

exchange4media Staff 04-April-2013

Advertising leaders, international speakers, panel discussions, award ceremonies…Here is a quick look at what to expect in the next few days @Goafest

exchange4media Staff 04-April-2013

The outdoor campaign is designed to promote Panasonic’s Hot and Cold AC range. Percept Out Of Home has used traditional and large media formats

exchange4media Staff 14-January-2013

Panasonic India Pvt Ltd has roped in Percept Out Of Home to execute outdoor campaign for their new range of air conditioners – Econavi and Cube.

exchange4media Staff 30-March-2011